United Kingdom · Marketing · Lead (8-12 years)

Lead Marketing Strategist (Real Estate)

Here is the whole job, in plain words. What it is, what you decide, how you're judged, how people get here and where they go next. Then the part no course gives you: twelve AI tutors who learn your work.

See how AI is changing this job, and get the full read by email.

As a Lead Marketing Strategist (Real Estate), a good place to start on AI-Driven Strategic Planning & Validation is Planning Automation Across a Department, a free Future Fluency module at Level 5. You'd practise working out what in your department's work could be automated, what should not be, and what to recommend.

Free to start, no card.

Keep this job description

Where should we send it?

One email: what AI is changing in this job, the new skills it asks for, where it leads, and where to start free. With a link back here. Nothing else follows unless you confirm your address.

Your employer, or 'self-employed'

Leading a team? Try this with up to five of them for 14 days, free.

  • Experience bandLead (8-12 years)
  • Direct reports3-5 reports
  • Reports toReal Estate Marketing Manager
  • UK framework levelUsually a manager, or the deepest specialist in a team

Also advertised as Marketing Programme Lead (Property) · Senior Marketing Consultant (Real Estate) · Head of Property Marketing Operations

Built on 43,079 real UK job descriptions we analysed · grounded in what real qualifications cover

1From this job to a course

The qualifications matched to this job

ABBE Level 3 Diploma in Professional Sale of Residential Property Awarding Body for the Built Environment · Level 3 · covers 3 of 8 standards
ABBE Level 3 Diploma in Professional Residential Property Letting and Management Awarding Body for the Built Environment · Level 3 · covers 2 of 8 standards
ABBE Level 3 Certificate in Understanding Sale of Residential Property Awarding Body for the Built Environment · Level 3 · covers 2 of 8 standards
OCNLR Level 4 Diploma in Digital Marketing OCN London · Level 4 · covers 2 of 8 standards
Pearson BTEC Level 4 Higher National Certificate in Marketing Management for England Pearson Education Ltd · Level 4 · covers 1 of 8 standards
OCNLR Level 4 Award in Social Media Marketing OCN London · Level 4 · covers 1 of 8 standards

Matched from the standards this job is measured against: a suggestion, not an official ruling.

The units you would start with

Review marketing activities for the sale of properties ABBE Level 3 Diploma in Professional Sale of Residential Property
Prepare for the marketing of residential properties in the to let market ABBE Level 3 Diploma in Professional Residential Property Letting and Management
Know how to review marketing activities for the sale of residential properties ABBE Level 3 Certificate in Understanding Sale of Residential Property
Social Media Marketing OCNLR Level 4 Diploma in Digital Marketing
Managing Marketing and Digital Communications Pearson BTEC Level 4 Higher National Certificate in Marketing Management for England

The future skills this job leans on

AI Fluency working with AI as a thinking partner
Data Fluency turning numbers into a decision
AI Governance Fluency using AI responsibly
Foresight Fluency seeing round the corner
Your Plan Illustration

Built for Lead Marketing Strategist (Real Estate)

5 units that map to this job, from the qualifications that cover it.

  1. Review marketing activities for the sale of properties Awarding Body for the Built Environment · covers 3 of 8 standards Level 3
  2. Prepare for the marketing of residential properties in the to let market Awarding Body for the Built Environment · covers 2 of 8 standards Level 3
  3. Know how to review marketing activities for the sale of residential properties Awarding Body for the Built Environment · covers 2 of 8 standards Level 3
  4. Social Media Marketing OCN London · covers 2 of 8 standards Level 4
  5. Managing Marketing and Digital Communications Pearson Education Ltd · covers 1 of 8 standards Level 4
These are the real units behind this job, in the order they rank for it. Nothing here is marked done, because this plan has not been started by anyone yet. Yours would fill in as you go.

2AI and this work

Will AI change your work as a Lead Marketing Strategist (Real Estate)?

Nobody can say exactly how. Here is what this job is being asked for next, and where to start.

The new skill this role is being asked for

  • AI-Driven Strategic Planning & Validation
Why each one is rising

The future skills this job leans on

We'll only ever tell you what we can actually back up. No hype, no scare tactics.

What happens when you start

Next, a free account. We build your Lead Marketing Strategist (Real Estate) plan as you set up, starting with the free Automation Fluency module. No card.

Your first Future Fluency module is free. After that, your AI tutor is £70 a month.

Keep this read. One email with what AI is changing in this job, the new skills it asks for and where to start free. Nothing else follows unless you confirm your address.

3What this role really is

A lead marketing strategist designs the campaigns and systems that shape how properties are presented and sold across an office or region.

4What you'd actually use

The tools this job runs on, and how well you'd need to know each one.

HubSpot / Salesforce (CRM & Marketing Automation) Expert

Designing custom automated workflows for lead nurturing, segmentation of large databases for targeted campaigns, building custom reports and dashboards for agent teams, and ensuring seamless data flow between marketing and sales.

Listing Syndication & Optimisation Platforms (e.g., Zillow Premier Agent, Realtor.com, MLS systems) Advanced

Managing syndication feeds to third-party sites, optimising listing content (keywords, photo order, virtual tours) based on platform analytics to maximise visibility, and troubleshooting any listing display issues.

Adobe Creative Cloud (InDesign, Photoshop, Illustrator) Advanced

Designing custom, multi-page listing presentations, brochures, and direct mail pieces from scratch. Performing advanced photo editing and retouching, and ensuring all creative assets adhere to strict brand guidelines.

Paid Social Media Advertising (Facebook/Instagram Ads Manager, LinkedIn Ads) Expert

Designing, launching, and optimising complex paid social ad campaigns with granular targeting (demographics, geographic areas, interests), A/B testing ad creatives and copy, and reporting on CPL and conversion metrics.

Google Analytics 4 & Google Tag Manager Advanced

Setting up custom events and conversions, analysing user behaviour flows, segmenting audiences for remarketing, and troubleshooting tracking issues to ensure accurate website performance data.

Google Data Studio / Tableau / Power BI Advanced

Building custom, interactive dashboards that combine data from Google Analytics, CRM, social platforms, and ad accounts to provide a holistic view of the marketing funnel and campaign performance for agents and leadership.

5What you get to decide, and how that grows

Power in a job isn't your title. It's what you're allowed to decide. Here's how it grows as you move up.

The choiceComing in Where you are nowThe step above
Campaign Strategy & Budget Allocation Executes campaigns following defined budgets; escalates any budget concerns. Proposes budget adjustments for individual campaigns within a pre-approved range; informs manager of changes. Recommends budget allocation for workstreams up to £5K; consults Director on larger shifts.
Marketing Tech Stack Changes (Minor) Reports issues with current tools; suggests minor improvements to supervisor. Identifies opportunities for tool optimisation; proposes small changes to existing workflows. Designs and implements minor workflow enhancements within existing tools; consults on new feature adoption.
Team Prioritisation & Task Assignment Receives tasks from supervisor; clarifies priorities as needed. Manages own task list; informs manager of potential delays. Manages workload for 0-2 mentees; helps them prioritise within their projects.
Brand & Compliance Interpretation Follows existing brand guidelines and compliance checklists; escalates ambiguities. Applies guidelines to new content; seeks clarification on complex scenarios. Interprets guidelines for non-standard situations; makes recommendations for minor guideline updates.

6How you'll be judged

The scoreboard, and what is not on it. The hard targets, how often each is actually looked at, and the quiet signals that never reach a dashboard.

Cost Per Lead (CPL) Optimisation
The average cost to acquire a new, qualified lead through your designed marketing funnels.
Target · Reduce CPL by 10-15% year-on-year across key digital channels.

If our CPL for Facebook leads was £15 last quarter, you'd aim to get it down to £12.75-£13.50 this quarter by refining targeting or creative.

Marketing-Sourced Lead-to-Appointment Rate
The percentage of leads generated by your marketing programmes that convert into actual appointments for our agents.
Target · Improve conversion rate from 3% to 5% within 12 months.

If marketing generates 1,000 leads, we'd expect 50 of those to result in a booked meeting with an agent, up from 30 previously.

Agent Satisfaction (NPS for Marketing Support)
How happy our agents are with the marketing strategies, tools, and support you provide.
Target · Achieve a Net Promoter Score (NPS) of +50 or higher from agents regarding marketing support.

An NPS of +50 means significantly more agents are promoting our marketing services than are criticising them, indicating strong satisfaction with your strategic direction and implementation.

Marketing-Influenced Pipeline Value
The total value of potential commission from listings and buyer clients where marketing played a significant role in lead generation or nurturing.
Target · Increase marketing-influenced pipeline value by 20% year-on-year for your assigned region/office.

If marketing efforts contributed to £5M in potential sales last year, you'd be looking to push that to £6M this year through more effective strategies.

Strategic Influence & Adoption
The degree to which your marketing strategies and workflows are adopted and seen as essential by agents and leadership.
  • You're regularly consulted by brokerage leadership on market entry strategies. Agents proactively ask for your advice on complex listing challenges. Your new marketing funnels are consistently used across the team, not just by a few early adopters. You're asked to present your plans at regional meetings.
Process Efficiency & Scalability
The effectiveness of the marketing systems and workflows you design in reducing manual effort and enabling growth.
  • New listing launches are consistently faster and require less manual intervention. You've successfully automated key parts of our lead nurturing. Your documentation is clear enough that new team members can quickly get up to speed on complex processes. We can handle a 20% increase in listings without needing to hire more L1/L2 marketing support.
Innovation & Market Responsiveness
Your ability to identify and implement new marketing tactics or technologies that give us a competitive edge.
  • You've successfully piloted a new social media ad format that outperformed previous campaigns. You've introduced a new tool that genuinely improves our reporting. You're regularly sharing insights on competitor activity and proposing proactive counter-strategies. We're often among the first in the local market to adopt effective new marketing approaches.
Team Guidance & Development
Your effectiveness in guiding and developing the junior marketing specialists who report to you.
  • Your direct reports show measurable improvement in their skills and autonomy. They feel supported and challenged. You're regularly providing constructive feedback and helping them solve problems. They're able to take on more complex tasks over time, reducing your need to get involved in day-to-day execution.

7Would you like it

Both sides. What people enjoy, and what grinds them down.

What people enjoy
Building Scalable Systems

You get a real kick out of designing a new automated lead nurturing sequence in the CRM or building a dashboard that pulls data from five different sources. You love seeing your 'system' work seamlessly, reducing manual effort for everyone.

Spending an afternoon mapping out a new multi-channel 'Just Sold' campaign workflow, complete with automated emails, social posts, and agent follow-up prompts, then seeing it launch flawlessly.

Seeing Strategic Impact

You're driven by the knowledge that your marketing strategies are directly contributing to agent success, increased market share, or a better brand reputation. You want to see your plans move the needle, not just create pretty pictures.

Presenting quarterly results to leadership, showing how your refined digital ad strategy led to a 15% increase in qualified leads and a measurable uptick in new listings for the region.

Mentoring & Developing Talent

You enjoy guiding junior team members, helping them solve complex problems, and watching them grow their skills. You get satisfaction from building a stronger, more capable marketing team.

Spending an hour doing a code review with a new specialist, not just pointing out errors but explaining the 'why' behind best practices, and seeing them apply that learning in their next project.

What frustrates people
  • The 'urgent' request that disrupts your entire week, only to be deprioritised or forgotten by the agent a day later.
  • Developing a brilliant, data-backed strategy only to face resistance from agents who 'know better' because of 'gut feeling'.
  • Dealing with legacy systems or data silos that make it incredibly difficult to get a holistic view of marketing performance.
  • The constant tension between creative marketing ideas and strict compliance regulations or rigid brokerage branding guidelines.
  • Having to diplomatically explain why low-quality, agent-supplied photos aren't suitable for a luxury listing.
  • Being accountable for lead quality when agents aren't following up effectively on the leads you provide.
What this role does not give you
  • A quiet, predictable 9-to-5 where every day is the same—expect constant shifts and urgent requests.
  • Complete creative freedom without any constraints; you'll always balance innovation with compliance and brand guidelines.
  • A role where you only execute; you're expected to think strategically, influence, and lead.
  • An environment where you're handed perfect data; you'll often need to clean, consolidate, and interpret messy information.

8Who you work with

This role directly shapes the effectiveness and efficiency of our property marketing operations for a significant part of the business, usually an entire office or region. You'll define the standards, implement the tools, and ultimately influence lead generation, brand perception, and agent retention. Your decisions here directly impact the Gross Commission Income (GCI) of our agents and the overall market position of the brokerage. Get it right, and we're a magnet for top talent and prime listings. Get it wrong, and we're playing catch-up.

Inside the business
  • Real Estate Agents (especially top producers)
  • Brokerage Leadership (Office Managers, Regional Directors)
  • Sales Operations Team
  • Compliance and Legal Teams
  • IT and Digital Transformation Teams
Outside the business
  • Marketing Technology Vendors (CRM, Listing Platforms)
  • Professional Photographers and Videographers
  • External Advertising Agencies (occasionally)
  • Industry Bodies and Regulators

9What you need before you start

Not a wish list. The things you would be expected to already have.

  • Proven track record of designing and executing successful multi-channel marketing campaigns in the real estate sector for at least 5 years.
  • Demonstrable experience in managing CRM systems (e.g., HubSpot, Salesforce) for marketing automation and lead nurturing.
  • Strong analytical skills, with the ability to build and interpret marketing dashboards and present data-backed insights to non-technical audiences.
  • Experience in guiding or mentoring junior marketing professionals, even if not in a formal management role.
  • Advanced proficiency in at least one major design tool (e.g., InDesign, Photoshop) for creating high-quality marketing collateral.
  • A deep understanding of the real estate sales cycle and the specific marketing needs of agents.

10What to practise next

Where the job is going, and what to do about it starting this week.

Marketing Attribution Modelling (Advanced)

As marketing channels proliferate, leadership will demand clearer ROI. You'll need to move beyond simple 'first-touch' or 'last-touch' models to implement more sophisticated, multi-touch attribution that accurately credits each marketing touchpoint in the buyer journey.

Linear vs. Time Decay vs. W-Shaped Models · Data Integration for Attribution · Attribution Reporting & Visualisation · Incrementality Testing

  • This month: Dive deep into Google Analytics 4's attribution reporting features. Understand its limitations.
  • Next quarter: Research different attribution models and how they apply to real estate. Read up on tools like HubSpot's attribution reports.
  • Month 3-6: Work with the Sales Operations team to map out our current customer journey and identify key touchpoints.
  • Month 6-9: Propose and pilot a new attribution model for a specific campaign, demonstrating its value to leadership.

Quick win: Start by simply mapping out the top 3-5 touchpoints a typical lead has before becoming a client. It's a low-tech start to a complex problem.

CRM & Marketing Automation Platform Architecture

You're already using HubSpot/Salesforce, but the future demands you can design and maintain its complex architecture. This means understanding how to integrate it with other systems, optimise its performance for scale, and foresee potential data conflicts or workflow bottlenecks.

API Integrations & Webhooks · Data Governance & Hygiene · Scalable Workflow Design · Advanced Segmentation & Personalisation

  • This month: Complete advanced certification courses for HubSpot or Salesforce Marketing Cloud.
  • Next quarter: Map out the current data flow between our CRM and 2-3 other key systems. Identify bottlenecks.
  • Month 3-6: Lead a project to clean and de-duplicate a significant portion of our CRM database.
  • Month 6-9: Design a new, more robust lead scoring model within the CRM, working with sales.

Quick win: Audit one of our existing automated email sequences. Can you make it more efficient or personalised? Probably.

11Staying current once you are in

What people here do to keep up
  • Regularly attending real estate industry conferences (e.g., Property Marketing Awards, RESI Convention) to stay abreast of market trends and network.
  • Subscribing to and actively engaging with leading marketing and real estate tech publications (e.g., Inman, The Drum, Marketing Week).
  • Participating in online communities or forums dedicated to real estate marketing or marketing automation to share knowledge and learn from peers.
  • Undertaking continuous learning modules on AI in marketing, data analytics, and advanced CRM functionalities.
  • Mentoring junior professionals outside of your direct team to hone your leadership and coaching skills.

12The rising capability

The rising capability

Zavmo analysis

What's rising in its place

This is where the work is heading, and the higher pay with it. Get fluent here and the shift stops being a threat and starts being your edge.

AI-Driven Strategic Planning & Validation

Competitors are already using AI to analyse market data, predict trends, and even draft entire campaign strategies in minutes. Your value will shift from solely generating ideas to validating, refining, and ethically deploying AI-generated insights, ensuring they align with our brand and compliance.

  • Generative AI for Marketing Strategy
  • AI-Powered Market Trend Analysis
  • Ethical AI in Advertising
  • AI Output Validation & Refinement

13What you’ll use

What you’ll use

Skills this role draws on

Technical

  • Property Marketing Lifecycle Management (Strategic)
  • Geographic Farming Strategy & Execution
  • Advanced Lead Generation Funnel Design
  • Agent & Brokerage Branding (Implementation & Governance)
  • Comparative Market Analysis (CMA) Packaging & Storytelling
  • Open House & Event Marketing Strategy

14The pathway

The pathway

How you actually get there, here

How you become one varies far more by country than what one does. This is the UK route. Most people take one of these ways in; the right one depends on where you're starting from.

  1. 1

    From Senior Real Estate Marketing Specialist (L3)

    3-5 years as an L3

    Skills to master

    • At L3, you'd have mastered owning complete workstreams and mentoring. To get to Lead, you need to show you can design entire systems, influence broader strategy, and guide a small team. Think about building a new marketing funnel from scratch, not just executing one part of it.

    You're ready to move on when

    • You're consistently asked for your strategic input on complex campaigns, not just your execution skills.
    • You've successfully designed and implemented a new, measurable marketing process or programme that significantly improved efficiency or results.
    • You're already informally guiding or mentoring junior team members, and they're showing tangible improvement under your influence.
    • You can confidently present and defend complex marketing plans to senior leadership, anticipating their questions and providing data-backed answers.
  2. 2

    From Digital Marketing Manager (Non-Real Estate)

    4-6 years in a similar strategic digital marketing role

    Skills to master

    • You'll need to quickly get up to speed on the unique nuances of real estate marketing—compliance, agent psychology, property lifecycle. Your digital strategy skills will transfer, but you'll need to specialise. Focus on understanding 'farming a geo' and 'CMA packaging' deeply.

    You're ready to move on when

    • You've successfully managed multi-channel digital campaigns with significant budgets and clear ROI.
    • You can demonstrate a rapid learning curve for new industry specifics and regulatory environments.
    • You've led small teams or significant projects, showcasing your ability to influence and direct.
    • You've actively sought out learning opportunities in real estate marketing, perhaps through online courses or industry events.

15Where this role leads

The long view: This work is about building and refining marketing strategy at scale. It can lead into formal leadership as a director of marketing. It can also lead into a technical path as head of digital transformation, or towards a wider strategic role such as chief marketing officer.

The ten Future Fluencies

Zavmo analysis

The credential is what you can do today. These are what keep you valuable.

A qualification proves you can do the job as it's defined today. These ten are what decide whether you're still the obvious person for it in five years. They're the capabilities employers are now writing into senior roles faster than people are learning them. Zavmo weaves them through whatever you study, so you come out with both: the credential and the fluency.

The highlighted ones are the Fluencies your role leans on hardest, from how Lead Marketing Strategist (Real Estate) is actually changing.

How you would learn this

One to one, on the work you already do

A tutor sets the task against your own job and marks the reasoning, at your pace. There is no cohort to fall behind.

A lesson from Review marketing activities for the sale of properties, worked against Lead Marketing Strategist (Real Estate).

Review marketing activities for the sale of properties Level 3

Applied to your work in Lead Marketing Strategist (Real Estate)

This unit aims to provide learners with the knowledge and skills to implement and review marketing activities for property sales, ensuring adherence to organisational procedures, brand guidelines, and legal requirements. Learners will understand different marketing methods, how to select appropriate methods for target audiences, and how to amend activities based on review findings. Upon completion, learners will be able to effectively contribute to the marketing of properties.

How the thinking builds
  1. 1 Remember
  2. 2 Understand
  3. 3 Apply
  4. 4 Analyse
  5. 5 Evaluate
  6. 6 Create
An illustration of a Zavmo lesson, built from this role’s own route. The unit, its objective and every criterion above are the awarding body’s own words, not an example.

It is £70 a month, billed monthly. Your free first module is Future Fluency, and you can cancel any time.

See Your Progress Grow Illustration
Lead Marketing Strategist (Real Estate)
  • Property Marketing Lifecycle Management (Strategic)
  • Geographic Farming Strategy & Execution
  • Advanced Lead Generation Funnel Design
  • Agent & Brokerage Branding (Implementation & Governance)
  • Comparative Market Analysis (CMA) Packaging & Storytelling
  • Open House & Event Marketing Strategy
This is your Mind Palace on learn.zavmo.ai. Every skill above comes from this role's own record, not an example borrowed from another job. A node lights up when you evidence it, and what you build stays yours between jobs. That is the part a course cannot do.

16The detail, folded away

Everything else the record holds

The career branches in full, how AI is already showing up in the day-to-day, and the questions people ask about this job. Here when you want them, out of the way while you decide.

Where it leads next, rung by rung

Where it leads

The career path, and where it branches

Lead Marketing Strategist (Real Estate) is a start, not a ceiling. Each step below asks for new skills and hands back more autonomy.

  1. Real Estate Marketing Manager (L5)

    3-5 years in the Lead Strategist role

    This is a step into formal people management, where you'll be accountable for the overall performance of a team of marketing specialists. Your scope expands from architecting systems to directing a function and managing a larger budget.

    • Vendor relationship management at a strategic level (negotiating enterprise contracts).
    • Developing and implementing marketing strategies that align with broader business unit goals.
    • Risk management and compliance oversight for the entire team's output.
    • Mentoring other managers or team leads.
Working with AI on the job

Working with AI

Where AI is starting to help

Let's be real, you're already doing a lot. But what if you could offload the repetitive, time-consuming tasks and focus on the truly strategic work? That's where AI comes in. We're not talking about replacing your brain; we're talking about giving you a seriously powerful co-pilot.

As a Lead Marketing Strategist, your value is in designing systems, analysing complex data, and guiding your team. AI can handle the heavy lifting of content generation, initial data crunching, and even some of the tactical campaign setup, freeing you up to think bigger, iterate faster, and deliver more impact. Think of it as having a tireless assistant who never sleeps.

Automated Content Strategy & Generation

Use AI to generate multiple drafts of property descriptions, social media captions, and email subject lines based on a few key inputs. More importantly, AI can help you brainstorm content calendars for specific 'farm' areas or property types, suggesting angles and keywords you might have missed. You'll spend less time writing and more time refining the strategic message.

Advanced Lead Funnel Analysis

AI can quickly sift through vast amounts of CRM data to identify patterns in lead conversion, highlighting which sources, demographics, or property types yield the most valuable clients. This means you can pinpoint exactly where to allocate budget and refine your targeting, moving beyond basic reports to truly actionable insights in minutes, not hours.

Hyperlocal Market Intelligence

Tap into AI to instantly summarise recent sales data, neighbourhood trends, and competitor marketing activities for any specific area. This gives you immediate, deep insights for designing highly targeted 'farming' campaigns or crafting unique selling propositions for new listings, without manually sifting through dozens of reports.

Personalised Nurturing Sequence Design

AI can help you design and draft highly personalised automated email and text message sequences for different lead segments (e.g., first-time buyers, luxury clients, open house visitors). This ensures every lead gets relevant, timely communication, improving engagement and conversion rates with minimal manual effort on your part. You're designing the system, AI is writing the messages.

Common questions

Common questions

How do you become a Lead Marketing Strategist (Real Estate)?

Common routes in include From Senior Real Estate Marketing Specialist (3-5 years as an L3) and From Digital Marketing Manager (Non-Real Estate) (4-6 years in a similar strategic digital marketing role). Times vary with prior experience.

Where can a Lead Marketing Strategist (Real Estate) progress to?

This role can lead on to Real Estate Marketing Manager (3-5 years in the Lead Strategist role), depending on the skills you build.

What new skills matter most for a Lead Marketing Strategist (Real Estate)?

Increasingly, AI-Driven Strategic Planning & Validation. These are the skills our record of this role lists as growing.

Free tools

Want a read on where you stand?

Three free tools, no account needed. Each one ends with a role, a level and a way in.

17Where to go from here

Other roles at Level 5

Same depth of qualification, different job. Useful if the work appeals but this particular role does not.

More jobs in marketing

Stay in the field you know and move sideways rather than up.

If you leave this industry

The strategic and analytical skills built in this role apply well beyond real estate. They can carry into digital marketing leadership in other sectors, marketing technology, product marketing for proptech firms, or consulting focused on marketing strategy.

This role profile is © 2026 Growth Engineering Technologies Ltd. Built from UK occupational standards and regulated qualification data, and written for Zavmo.

You're not behind. You're right on time. The shift is only just beginning. Your role won't look the same in two years. Be the one who leads the change, not the one it happens to. Start my free Automation Fluency module What happens next: a free account, then we build your plan as you set up. No card. Build your plan, see your roadmap and meet the twelve tutors matched to you. All free. When you're ready to start learning, it's £70 a month, billed monthly. Cancel any time and billing stops.