United Kingdom · International Business Global · Mid-Level (2-5 years)

International Market Researcher

Here is the whole job, in plain words. What it is, a real day, what you decide, how you're judged, how people get here and where they go next. Then the part no course gives you: twelve AI tutors who learn your work.

  • Experience bandMid-Level (2-5 years)
  • Direct reportsNo direct reports
  • Reports toSenior International Market Researcher or Manager, Global Market Intelligence
  • UK framework levelUsually a coordinator, or early in a professional job

Also advertised as Global Market Analyst · International Business Analyst · Market Intelligence Specialist

Built on an analysis of 43,079 real UK job descriptions · grounded in qualifications employers recognise

Start with a free Future Fluency check, tuned to International Market Researcher

Ten quick questions, one per Future Fluency, asked against this role rather than a generic one. About five minutes, and no card.

Start the check, free

1What this role really is

This isn't just about finding data; it's about making sense of it for our global expansion plans. You'll be the one digging into new markets, figuring out if we should launch a product in Brazil or if we're better off waiting for Vietnam. Your work helps us avoid costly mistakes and spot big opportunities.

2What you'd actually use

The tools this job runs on, and how well you'd need to know each one.

Euromonitor Passport & StatistaIntermediate

Pulling specific datasets, reports, and consumer insights for country-level analysis. You'll be navigating these platforms to find the information you need for your projects.

SurveyMonkey or QualtricsIntermediate

Programming simple to moderately complex surveys from a provided question set, including basic branching logic. You'll be building the tools to gather primary data.

Cleaning, organising, and analysing country-level data. You'll use Power Query for data ingestion and transformation, and build dynamic models for basic scenario analysis.

Tableau or Power BIIntermediate

Building clear, static charts and basic interactive dashboards from a clean dataset to visualise market trends and competitive landscapes. Making your data easy to understand.

Microsoft PowerPointAdvanced

Building clear, concise, and compelling presentation decks from a defined template and narrative to communicate research findings and recommendations to stakeholders.

Confluence/NotionIntermediate

Documenting project plans, research methodologies, and key findings for team collaboration and knowledge sharing. Keeping everything organised and accessible.

3What you get to decide, and how that grows

Power in a job isn't your title. It's what you're allowed to decide. Here's how it grows as you move up.

The choiceComing inWhere you are nowThe step above
Research Methodology SelectionProposes options to supervisor for approval; executes chosen method.Independently selects and justifies methodology for routine projects; consults manager for complex or novel approaches.Defines and approves methodologies for entire workstreams; challenges and refines existing approaches.
Data Source PrioritisationUses pre-approved sources; flags issues to supervisor.Evaluates and prioritises multiple secondary data sources; proposes new sources for manager approval.Establishes preferred data sources and vendor relationships for the team; evaluates new platform subscriptions.
Market Sizing AssumptionsPopulates models with assumptions provided by supervisor.Develops and defends market sizing assumptions for specific projects; seeks manager review for high-impact projects.Sets the standard for market sizing assumptions across multiple projects; challenges and refines existing models.
Project Timeline & Scope ChangesImmediately escalates any potential delays or scope changes to supervisor.Manages minor timeline adjustments within project scope; proposes solutions for scope creep or significant delays to manager.Negotiates project scope and timelines directly with stakeholders; makes trade-off decisions within their workstream.

4How you'll be judged

The scoreboard, honestly: the hard targets, how often each one is actually looked at, and the quiet human signals that never make it onto a dashboard.

Data Accuracy
The percentage of primary and secondary data points that are correctly sourced, cited, and verified against at least one other independent source.
Target · <2% error rate in final datasets

If you've got 100 data points in your report, we'd expect no more than 2 to be incorrectly cited or contradicted by other credible sources. Catching that a country's GDP figure was from 2017 instead of 2022 is a win.

Project Turnaround Time
How quickly you can deliver a complete market research project, from brief to final presentation, against agreed timelines.
Target · 90% of projects delivered within agreed scope and timeline

If a market entry analysis for Indonesia was slated for 6 weeks, you'd complete it within that timeframe, even if it meant chasing down a tricky data source or working a late night.

Forecast Variance
The difference between your projected market growth or size and the actual figures observed 12-18 months later.
Target · Market growth forecasts within +/- 15% variance of actuals over 12 months

If you forecast the Brazilian e-commerce market to grow by 12% next year, and it actually grows by 10%, that's a 2% variance – well within target. If it grew by 25%, we'd want to understand why we missed it.

Stakeholder Engagement & Satisfaction
How well your research meets the needs of internal clients and how satisfied they are with the insights and your collaboration.
Target · Average satisfaction score of 4 out of 5 from key stakeholders

After your presentation on the German market, the Head of Product says, 'That was exactly what we needed to decide on the feature roadmap.' That's a good sign.

Quality of Insights & Recommendations
Are your findings just data, or do they tell a compelling story with clear, actionable recommendations? Do they challenge existing assumptions effectively?
  • Your recommendations are frequently adopted by leadership. You're asked to present your findings directly to more senior audiences. Colleagues refer to your reports as 'the definitive guide' for a market. You proactively flag risks or opportunities that weren't initially considered.
Methodological Rigour
How robust are your research methodologies? Do you effectively use data triangulation, validate sources, and account for biases?
  • Your manager rarely finds gaps in your research approach. You can clearly articulate why you chose a certain methodology over another. You're able to defend your findings against tough questions from senior leaders, citing your sources and methodology confidently. You've caught errors in third-party reports.
Proactive Problem Solving
Do you wait for problems to be escalated, or do you spot potential issues (e.g., data gaps, conflicting information) early and propose solutions?
  • You flag a potential issue with a research vendor's panel quality before the data collection starts. You identify a critical data gap for a market and propose a creative 'proxy data' solution. You suggest a new research approach when the initial plan hits a roadblock.

5Would you like it

The honest version. What people enjoy, and what grinds them down.

What people enjoy
Solving Complex Puzzles

You love the challenge of piecing together incomplete information from various sources to form a coherent picture of a new market. It's like being a detective, but with spreadsheets.

Spending a week cross-referencing disparate government statistics, industry reports, and news articles to build a reliable market size estimate for a country where data is scarce, and feeling a real sense of accomplishment when it all clicks.

Direct Business Impact

You want to see your work actually used to make real business decisions, not just sit in a report somewhere. Knowing your insights guide strategy is what gets you going.

Presenting your findings on a new market, and then seeing the Head of International Sales immediately start building a team for that region based on your recommendations. That's a tangible win.

Continuous Learning about the World

This role is a constant education in global economics, geopolitics, and cultural trends. If you're someone who thrives on learning new things about different countries every day, you'll love it.

Discovering a new regulatory change in India that will significantly impact a product launch, or understanding the subtle differences in consumer behaviour between two seemingly similar Latin American countries.

What frustrates people
  • The Data Desert: Spending ages just trying to find *any* reliable, recent data for an emerging market.
  • The Proxy Trap: Having to use data from a comparable country and then explaining why it's 'good enough' to sceptical stakeholders.
  • Lost in Translation: Your carefully crafted survey questions coming back completely garbled after translation, skewing your results.
  • Pressure for Certainty: Being asked for a single, definitive forecast ('Will we hit £10M in Year 3?') when all the data is ambiguous.
  • Confirmation Bias Battle: Presenting findings that contradict someone's pet project and having your methodology questioned.
  • The Subscription Paywall: Finding the perfect report, only to be blocked by a £10,000 paywall your budget can't cover.
What this role does not give you
  • A perfectly structured, predictable workflow with no surprises.
  • Guaranteed deployment of every research project you complete.
  • An environment where data is always clean, complete, and easy to find.
  • A role where you only deal with numbers and never have to 'sell' your insights.

6Who you work with

Your work directly influences our international expansion strategy and product localisation efforts. Get it right, and we're opening profitable new revenue streams. Get it wrong, and we're potentially pouring money into a black hole or launching a product that completely misses the mark culturally. It's about de-risking our global growth.

Inside the business
  • Product Development (they need to know what to build for which market)
  • International Sales Teams (they need to know where to focus their efforts)
  • Regional Marketing (they need to understand local consumer behaviour)
  • Finance (they'll want to see the market sizing and revenue forecasts)
  • Senior Leadership (they'll make the final market entry decisions)
Outside the business
  • Research Vendors (for primary data collection or specialist reports)
  • Local Business Partners (for in-country validation and insights)
  • Industry Experts (for interviews and qualitative insights)

7What you need before you start

Not a wish list. The things you would be expected to already have.

  • A solid understanding of basic statistical concepts (e.g., sampling, significance, correlation).
  • Proven ability to conduct independent research and synthesise information from multiple sources.
  • Experience in designing and executing quantitative surveys.
  • Strong problem-solving skills, especially when dealing with incomplete or ambiguous data.
  • Excellent written and verbal communication skills in English, with the ability to articulate complex ideas clearly.

8What to practise next

Where the job is going, and what to do about it starting this week.

Statistical Modelling for Forecasting

As our market entry decisions become more critical, simple trend analysis won't be enough. We'll need more robust, statistically sound forecasting models that account for various market factors and provide confidence intervals.

Regression Analysis (Linear, Multiple) · Time Series Forecasting (ARIMA, Exponential Smoothing) · Scenario Planning & Sensitivity Analysis · Confidence Intervals & Error Margins

  • This week: Refresh your understanding of basic statistics, perhaps through Khan Academy or a similar online resource.
  • This month: Take an online course on statistical modelling for business forecasting using Excel or R/Python.
  • Month 2: Apply a new forecasting model (e.g., ARIMA) to one of your current market sizing projects and compare its accuracy to your previous methods.
  • Month 3: Present your findings on the improved accuracy and robustness of your new forecasting approach to your manager.

Quick win: Start adding basic sensitivity analysis to your current Excel models – what happens if GDP growth is 1% lower? Or 1% higher?

9Staying current once you are in

What people here do to keep up
  • Attending industry webinars and conferences (e.g., MRS, ESOMAR) to stay on top of new methodologies and trends.
  • Subscribing to key industry publications and newsletters (e.g., The Economist, Financial Times, specific market research journals).
  • Taking online courses on advanced Excel, data visualisation, or statistical software (e.g., R, Python) to deepen your analytical skills.
  • Participating in cross-functional projects within the company to understand how market research insights are used by other teams.

10How the AI economy is changing work like this

Before we ask anything of you, here's what we can already say about AI and work of this kind:

The new skill this role is being asked for: Prompt Engineering & LLM Integration

Honestly, competitors are already using tools like GPT-4 and Claude to draft reports in 10 minutes that used to take 2 hours. Analysts who figure this out will outproduce their peers by a factor of 3:1. This isn't future-gazing; it's happening now.

We'll only ever tell you what we can actually back up. No hype, no scare tactics.

Your PlanIllustration

Built for International Market Researcher

4 units that map to this job, from the qualifications that cover it.

  1. Understand market researchPearson Education Ltd · covers 2 of 10 standardsLevel 4
  2. Analyse market research dataCity and Guilds of London Institute · covers 2 of 10 standardsLevel 3
  3. Marketing ResearchAQA Education · covers 2 of 10 standardsLevel 3
  4. Explore Overseas Markets for a BusinessPearson EDI · covers 1 of 10 standardsLevel 3
These are the real units behind this job, in the order they rank for it. Nothing here is marked done, because this plan has not been started by anyone yet. Yours would fill in as you go.

The rising capability

Zavmo analysis

What's rising in its place

This is where the work is heading, and the higher pay with it. Get fluent here and the shift stops being a threat and starts being your edge.

Prompt Engineering & LLM Integration

Honestly, competitors are already using tools like GPT-4 and Claude to draft reports in 10 minutes that used to take 2 hours. Analysts who figure this out will outproduce their peers by a factor of 3:1. This isn't future-gazing; it's happening now.

  • Context Windows & Token Limits
  • Temperature Settings
  • RAG (Retrieval Augmented Generation)
  • Output Validation & Hallucination Detection
  • Prompt Chaining for Complex Analysis

Advanced Data Visualisation & Storytelling

With more data and AI-generated content, the ability to distil complex information into clear, compelling visual stories is more critical than ever. Executives are time-poor; they need to grasp insights at a glance. Static charts just won't cut it anymore.

  • Interactive Dashboard Design
  • Visual Narrative Structure
  • Accessibility in Visualisation
  • Infographic Principles
  • Data-Ink Ratio & Chart Junk

What you’ll use

Skills this role draws on

Technical

  • Market Sizing (TAM/SAM/SOM)
  • Competitive Intelligence (CI)
  • PESTLE Analysis
  • Primary Research Methodologies
  • Data Triangulation
  • Market Entry Strategy Formulation

The pathway

How you actually get there, here

How you become one varies far more by country than what one does. This is the UK route. Most people take one of these ways in; the right one depends on where you're starting from.

  1. 1

    Associate Market Research Analyst

    1-2 years

    Skills to master

    • Data gathering, basic analysis, report population, understanding research briefs, attention to detail.

    You're ready to move on when

    • Consistently delivers accurate data and reports with minimal supervision.
    • Proactively identifies opportunities to improve existing data collection processes.
    • Demonstrates a solid understanding of core market research terminology and concepts.
    • Can clearly articulate the 'so what' of basic data findings.
  2. 2

    Graduate Scheme (Business/Analytics Focus)

    2-3 years

    Skills to master

    • Project management fundamentals, cross-functional collaboration, early-stage problem identification, data interpretation.

    You're ready to move on when

    • Successfully completed rotations in relevant business units (e.g., Product, Sales, Marketing).
    • Led a small project from inception to completion, demonstrating ownership.
    • Received positive feedback on analytical capabilities and communication skills from multiple managers.
    • Has a good grasp of the company's products and target markets.
  3. 3

    Business Analyst (with International Exposure)

    2-4 years

    Skills to master

    • Requirements gathering, process mapping, stakeholder communication, basic data modelling, understanding business needs.

    You're ready to move on when

    • Successfully translated business problems into analytical requirements.
    • Worked on projects involving international data or operations.
    • Demonstrated ability to present findings to non-technical audiences.
    • Has a foundational understanding of market dynamics and competitive landscapes.

11Where this role leads

The long view:Your journey here is really about becoming an expert at understanding global markets and translating that understanding into tangible business impact. We're investing in you to become one of our future strategic thinkers.

Pay & demand

Pay and demand for this role will appear here, each figure traced to a named authoritative source (e.g. the ONS Annual Survey of Hours and Earnings, under the Open Government Licence). We don’t show numbers we can’t attribute.

The ten Future Fluencies

Zavmo analysis

The credential is what you can do today. These are what keep you valuable.

A qualification proves you can do the job as it's defined today. These ten are what decide whether you're still the obvious person for it in five years. They're the capabilities employers are now writing into senior roles faster than people are learning them. Zavmo weaves them through whatever you study, so you come out with both: the credential and the fluency.

The highlighted ones are the Fluencies your role leans on hardest, from how International Market Researcher is actually changing. In about two minutes, the free confidence check asks where you stand on each of the ten. That's the whole check, and it's what makes the plan yours rather than generic.

12The team that's yours

No two people are taught the same way. This is one-to-one, not one-to-many.

Zavmo is a hyper-personalised AI learning platform. Twelve virtual tutors, each with a different way of teaching, and one orchestration agent that picks the right one for the moment. So every single lesson is shaped around you, your role, and the way you learn. Not a course everyone sits through. A conversation built for you, and no one else.

…and nine more, matched to you after your first chat. Meet all twelve

13What it feels like

A conversation, not a course

Because your tutor knows your role, your projects and your last session, learning sounds like this. And it's different for every single person:

Understand market researchLevel 4

Applied to your work in International Market Researcher

By completing this unit, learners will know the types of market research, how to gather and analyse information, and understand the legal requirements for market research activities.

How the thinking builds
  1. Remember
  2. Understand
  3. Apply
  4. Analyse
  5. Evaluate
  6. Create
An illustration of a Zavmo lesson, built from this role’s own route. The unit, its objective and every criterion above are the awarding body’s own words, not an example.

One to one, not one to many

No two people run this the same way

A course is written once and handed to everyone. This is assembled around you, and keeps changing as it learns you. Five things it reads, and what each one changes.

  1. Your actual work Every lesson is taught against a live piece of your own work, not a worked example from a textbook.
  2. What you already know The first conversation finds your starting point, so you skip what you can already do and spend the time on what you cannot.
  3. The conditions you learn under Not a learning-styles quiz. The evidence does not support those. The dimensions the research does back, read once and used to shape the plan.
  4. How far you got last time It picks up mid-thought. The tutor knows what you said, what you struggled with, and what it asked you to try.
  5. Which tutor suits the moment Twelve of them, each for a different kind of thinking. The one who walks you through a first idea is not the one who stress-tests it.

See how you learn, free. Eight questions, no sign-up. A directional taster; the diagnostic inside Zavmo goes deeper and keeps adapting.

DemonstrateIllustration

Evidenced on your work in International Market Researcher

You do not finish by watching something. You finish by showing it on the work you already do, against the measures this job is judged on.

  • Data AccuracyThe percentage of primary and secondary data points that are correctly sourced, cited, and verified against at least one other independent source.If you've got 100 data points in your report, we'd expect no more than 2 to be incorrectly cited or contradicted by other credible sources. Catching that a country's GDP figure was from 2017 instead of 2022 is a win.<2% error rate in final datasets
  • Project Turnaround TimeHow quickly you can deliver a complete market research project, from brief to final presentation, against agreed timelines.If a market entry analysis for Indonesia was slated for 6 weeks, you'd complete it within that timeframe, even if it meant chasing down a tricky data source or working a late night.90% of projects delivered within agreed scope and timeline
  • Forecast VarianceThe difference between your projected market growth or size and the actual figures observed 12-18 months later.If you forecast the Brazilian e-commerce market to grow by 12% next year, and it actually grows by 10%, that's a 2% variance – well within target. If it grew by 25%, we'd want to understand why we missed it.Market growth forecasts within +/- 15% variance of actuals over 12 months
  • Stakeholder Engagement & SatisfactionHow well your research meets the needs of internal clients and how satisfied they are with the insights and your collaboration.After your presentation on the German market, the Head of Product says, 'That was exactly what we needed to decide on the feature roadmap.' That's a good sign.Average satisfaction score of 4 out of 5 from key stakeholders
These are this job's own measures, with its own targets. Nothing is marked evidenced, because nobody has started this yet. Yours would fill in from the work you bring.

Your passport

This isn't a certificate you file away. It's a passport to the life you're designing.

Every credit you earn and every fluency you build adds up: evidence where it counts, carried with you. Zavmo keeps the map: where you are, where you're heading, and the next step, at your pace, around your life. From International Market Researcher to Senior International Market Researcher (Level 003), and whatever you decide comes after.

Level 3 · in progressAI Fluency→ Senior International Market Researcher (Level 003)→ your design
Where this takes you

Your journey here is really about becoming an expert at understanding global markets and translating that understanding into tangible business impact. We're investing in you to become one of our future strategic thinkers.

See Your Progress GrowIllustration
International Market Researcher
  • Market Sizing (TAM/SAM/SOM)
  • Competitive Intelligence (CI)
  • PESTLE Analysis
  • Primary Research Methodologies
  • Data Triangulation
  • Market Entry Strategy Formulation
This is your Mind Palace on learn.zavmo.ai. Every skill above comes from this role's own record, not an example borrowed from another job. A node lights up when you evidence it, and what you build stays yours between jobs. That is the part a course cannot do.

14The detail, folded away

Everything else the record holds

The career branches in full, how AI is already showing up in the day-to-day, and the questions people ask about this job. Here when you want them, out of the way while you decide.

Where it leads next, rung by rung

Where it leads

The career path, and where it branches

International Market Researcher is a start, not a ceiling. Each step below asks for new skills and hands back more autonomy.

  1. You'll move from owning individual projects to leading complex, multi-country research initiatives and mentoring junior team members. You'll also start making more significant strategic recommendations.

    • Qualitative Research Expertise: Designing and conducting in-depth interviews (IDIs) and moderating focus groups.
    • Advanced Statistical Analysis: Applying more complex statistical methods to uncover deeper insights and validate findings.
    • Vendor Management: Managing relationships with external research agencies and negotiating project scopes/budgets.
Working with AI on the job

Working with AI

Where AI is starting to help

Let's be honest, a big chunk of market research can be tedious. Sifting through hundreds of pages of reports, manually scraping data, or drafting initial summaries takes a lot of time. We're not about replacing you; we're about giving you superpowers. Imagine getting back nearly two full days a week to focus on the truly strategic, interesting parts of your job.

Our AI Hub is packed with tools designed specifically for International Market Researchers. These aren't just generic chatbots; they're tailored to help you with everything from initial data gathering to drafting your first report. We want you to be an insight generator, not a data processor.

Automated Data Scraper

Use AI agents to automatically scrape and compile publicly available data – think central bank statistics, trade publications, and news sentiment – for multiple countries. This creates a baseline dataset in minutes, drastically accelerating your 'desk research' phase. No more manual copy-pasting!

Sentiment Analysis Accelerator

Leverage AI tools to quickly perform sentiment analysis on local-language social media, product reviews, and news articles. This gives you a rapid qualitative pulse on consumer perception and competitive buzz in a target market, without needing to manually read thousands of comments.

AI Research Summariser

Feed dense, 100+ page industry reports or academic papers into our AI models. They'll generate concise executive summaries, extract key statistics, and identify major themes, drastically cutting down on your reading and synthesis time. Focus on the 'so what', not the 'what was said'.

First-Draft Narrative Generator

Provide an AI model with your key data points, charts, and an outline, and have it generate a first draft of a PowerPoint presentation or Word report. This frees you up to focus on refining the narrative, adding strategic implications, and making your story truly compelling, rather than staring at a blank page.

Common questions

Common questions

How do you become an International Market Researcher?

Common routes in include Associate Market Research Analyst (1-2 years), Graduate Scheme (Business/Analytics Focus) (2-3 years) and Business Analyst (with International Exposure) (2-4 years). Times vary with prior experience.

Where can an International Market Researcher progress to?

This role can lead on to Senior International Market Researcher (Level 003) (3-5 years from current role), depending on the skills you build.

What level is an International Market Researcher in the UK?

This role aligns to RQF Level 3 on the UK framework, a guide to the depth of qualification it maps to, not a hard entry bar.

What new skills matter most for an International Market Researcher?

Increasingly, Prompt Engineering & LLM Integration and Advanced Data Visualisation & Storytelling. These are the areas where the higher-paid, future-proof work is heading.

The honest bit

You’ve started things before

Most of them were built for a room full of people who aren’t you. A cohort moves on whether or not your week allowed it, and by the third week the thing you’re behind on becomes the reason you stop opening it.

There’s no cohort here, and no timetable to fall behind. Before anything starts, Zavmo asks when you’re sharpest and how long you can realistically sit down for, then builds the sessions around those answers. A bad fortnight changes your pace. It doesn’t put you behind.

And you only pay once you start learning. Searching and planning are free, and you can cancel any time — so the cost of finding out is an afternoon, not a year.

What it costs

Less than one coaching session. Every month.

A single career-coaching hour costs more than a month of this, and it ends when the hour does. Zavmo doesn't. It's £70 a month, about £2.30 a day, for a companion that knows an International Market Researcher, works on the job you actually do, and keeps going at your pace rather than a timetable's.

  • Searching and planning stay free. You only pay when you start learning.
  • Your credits are yours. Regulated, and they don't vanish when a subscription ends.
  • Cancel any time and billing stops. No notice period, no minimum term.

Your path, personalised

You have the map. Walking it is the part we do together.

This route runs to 10 national skill standards. That is a real journey.

Zavmo shapes a learning experience as unique as you are. It fits how you learn, your pace and the work you already do. Every step stays benchmarked to recognised national standards. That’s the plan for becoming an International Market Researcher: personal to you, and it still counts. The first steps are free.

Independent research finds well-designed intelligent tutoring performs nearly as well as one-to-one human tutoring: VanLehn (2011), Educational Psychologist.

A private tutor in the UK averages £35–40 an hour . Zavmo is £70/month.

A real plan on learn.zavmo.ai: Ofqual-regulated units, credits, and a three-month run at your own pace.
Start free No commitment. See your first steps free.

15Where to go from here

Other roles at Level 3

Same depth of qualification, different job. Useful if the work appeals but this particular role does not.

Other roles in International Business Global

Stay in the field you know and move sideways rather than up.

If you leave this industry

The skills you'll gain here are highly transferable. You could move into strategy consulting, product management (especially for international products), business development, or even a dedicated role in competitive intelligence within other global organisations. Your ability to understand and navigate diverse markets is a valuable asset anywhere.

Not sure this is the right direction?

Work out what you actually want from work first, then come back and see which roles fit it. Takes about ten minutes.

This role profile is © 2026Growth Engineering Technologies Ltd. Built from UK occupational standards and regulated qualification data, and written for Zavmo.

You're not behind. You're right on time. The shift is only just beginning. Your role won't look the same in two years. Be the one who leads the change, not the one it happens to. Build my plan, free Here's the first ten minutes: a 2-minute confidence check → your personalised roadmap → meet the tutors matched to you. No card, cancel any time. No card. Build your plan, see your roadmap and meet the twelve tutors matched to you. All free. When you're ready to start learning, it's £70 a month, billed monthly. Cancel any time and billing stops.