The pathway
How you actually get there, here
How you become one varies far more by country than what one does. This is the UK route. Most people take one of these ways in; the right one depends on where you're starting from.
- 1
Lead Rights Manager / Senior Legal Counsel (Events)
Moving from a Lead Rights Manager or Senior Legal Counsel role (L4/L5) to Director typically takes 4-8 years, assuming you've been managing teams and leading significant projects.Skills to master
- You'd need to master strategic negotiation of multi-million pound deals, develop strong leadership skills for managing managers, and gain a deep understanding of P&L and business unit strategy.
You're ready to move on when
- Successfully led a major, complex rights deal (e.g., a multi-year media rights package or a title sponsorship) from negotiation to execution.
- Demonstrated ability to build, mentor, and develop a high-performing team of specialists.
- Consistently provided strategic legal counsel that directly influenced commercial outcomes.
- Proven ability to manage significant budgets and contribute to financial planning.
- 2
Head of Business Affairs (Smaller Organisation)
If you're coming from a Head of Business Affairs role at a smaller events or media company, it might take 3-6 years to scale up your experience to our larger, more complex business unit.Skills to master
- You'd need to demonstrate the ability to operate at a significantly larger scale, manage a much bigger team, and handle the political and commercial complexities of a major enterprise.
You're ready to move on when
- Successfully scaled legal and rights processes for a growing company.
- Managed all legal and commercial aspects for a significant event or media portfolio.
- Developed strong relationships with external legal counsel and major industry partners.
- Demonstrated the commercial acumen to identify and capitalise on revenue opportunities through rights.