UK

United Kingdom · Technical roles · Entry Level (0-2 years)

Junior Data Analyst

Here is the whole job, in plain words. What it is, a real day, what you decide, how you're judged, how people get here and where they go next. Then the part no course gives you: twelve AI tutors who learn your work.

  • Experience bandEntry Level (0-2 years)
  • Direct reportsNo direct reports
  • Reports toData Analyst or Senior Data Analyst
  • UK framework levelUsually someone starting out, or keeping a process running

Also advertised as Junior Analytics Specialist · Data Support Analyst · Entry-Level Data Scientist

Built on an analysis of 43,079 real UK job descriptions · grounded in qualifications employers recognise

Start with a free Future Fluency check, tuned to Junior Data Analyst

Ten quick questions, one per Future Fluency, asked against this role rather than a generic one. About five minutes, and no card.

Start the check, free

1What this role really is

This isn't about building fancy AI models just yet. Here, you'll be the person who gets the raw data ready for the grown-ups, learns the ropes, and makes sure the numbers add up. You'll be the backbone, helping the team turn messy data into something useful. Think of it as being an apprentice in the world of data, learning from those who've been there and done it.

2What you'd actually use

The tools this job runs on, and how well you'd need to know each one.

SQL (Structured Query Language)Intermediate

Writing and modifying `SELECT`, `FROM`, `JOIN`, `WHERE`, `GROUP BY`, and `ORDER BY` clauses to extract and aggregate data from our Snowflake or Databricks data warehouses.

Python (pandas, NumPy)Basic

Using pandas for data cleaning, transformation, and basic manipulation (e.g., filtering, merging dataframes). NumPy for numerical operations.

Tableau Desktop / Power BIIntermediate

Building simple interactive dashboards and reports, connecting to data sources, creating calculated fields, and using various chart types to visualise data.

Microsoft Excel / Google SheetsAdvanced

Performing ad-hoc analysis, data cleaning, pivot tables, VLOOKUPs, and basic charting for quick insights or smaller datasets.

Jira / Asana (or similar task management)Intermediate

Managing your workload, updating task statuses, logging progress, and communicating blockers with your team.

3What you get to decide, and how that grows

Power in a job isn't your title. It's what you're allowed to decide. Here's how it grows as you move up.

The choiceComing inWhere you are nowThe step above
Data Extraction MethodologyFollow pre-defined queries and scripts. Escalate if the existing method doesn't seem to fit the request or if you encounter errors.Choose appropriate SQL queries or Python scripts for defined requests. Consult on complex data joins or performance issues.Design and optimise data extraction strategies for new data sources. Approve methodologies for major projects.
Report Design & VisualisationBuild reports strictly following provided templates and specifications. Escalate any ambiguity in requirements.Design new reports and dashboards for specific business questions, selecting appropriate visualisations. Seek feedback from stakeholders.Define reporting standards and best practices. Approve new dashboard designs for major business areas.
Tool Selection for AnalysisUse the tools specified for the task (e.g., Snowflake for SQL, Tableau for dashboards). Don't choose new tools.Recommend specific tools or libraries within the approved tech stack for particular analytical problems.Evaluate and propose new tools or technologies for the analytics team, considering cost, integration, and capability.
Prioritisation of Ad-hoc RequestsWork on tasks as assigned by your supervisor. If you have multiple urgent requests, ask your supervisor which to tackle first.Manage your own queue of ad-hoc requests, negotiating deadlines with internal clients and escalating conflicts to your manager.Set priorities for a workstream or small team, balancing immediate needs with strategic objectives, and communicating trade-offs to stakeholders.

4How you'll be judged

The scoreboard, honestly: the hard targets, how often each one is actually looked at, and the quiet human signals that never make it onto a dashboard.

Report & Data Extraction Accuracy
How often your data pulls and basic reports are free from errors and match the requested specifications.
Target · Achieve >99% accuracy on all data outputs.

You pull a list of customers for a marketing campaign. If 1 out of 1000 customers is missing or duplicated, that's a 0.1% error rate. We're aiming for virtually no errors.

Ticket Turnaround Time (SLA Adherence)
The speed at which you complete assigned data requests or support tickets.
Target · Complete 90% of routine data requests within a 48-hour service level agreement (SLA).

You receive 10 requests in a week. If 9 are completed and delivered within two working days, you're hitting the target. The 10th might be more complex and need escalation.

Query Efficiency & Best Practice Adherence
How well your SQL queries are written, ensuring they run quickly and follow our team's coding standards.
Target · All new queries use appropriate indexing, avoid full table scans where possible, and pass code review with minor comments.

You write a query that takes 5 minutes to run. Your supervisor helps you optimise it to run in 30 seconds. That's good progress. We're looking for continuous improvement here.

Documentation Contribution
How consistently and thoroughly you update or create documentation for processes you work on.
Target · Contribute to or update documentation for 100% of new or modified routine processes you handle.

After learning a new data cleaning routine, you update the team's wiki page with step-by-step instructions and common pitfalls. This helps others learn faster.

Data Understanding & Context
Your growing ability to understand *what* the data represents, not just how to pull it. This means knowing where it comes from, what it means, and its limitations.
  • You're starting to ask 'why' a metric is calculated a certain way, you can explain basic data definitions to others, and you recognise when data might be incomplete or misleading before being told.
Adherence to Standards & Processes
How well you follow established data governance rules, coding standards, and project management processes.
  • Your code consistently meets our style guides, you use the data catalogue correctly, and you complete tasks within the agreed project framework. Fewer corrections are needed from your supervisor on process adherence.
Learning & Development Initiative
Your proactive approach to learning new tools, techniques, and business context.
  • You're asking thoughtful questions, seeking out training resources independently, completing assigned learning modules, and applying new concepts in your work without constant prompting. You're not just waiting to be told what to do next.
Team Collaboration & Communication
How effectively you work with your immediate team, ask for help when needed, and communicate your progress or blockers.
  • You proactively update your supervisor on task status, you clearly articulate problems you're stuck on, you offer to help team members with tasks you've mastered, and you participate constructively in team meetings.

5Would you like it

The honest version. What people enjoy, and what grinds them down.

What people enjoy
Mastering New Technical Skills

You'll be excited to learn new SQL functions, pick up basic Python scripting, or get to grips with Tableau. You'll see every bug as a puzzle to solve and an opportunity to deepen your technical knowledge.

Spending an extra hour after work to understand a complex JOIN statement or experimenting with a new data visualisation technique.

Seeing Your Work Directly Used

You'll get a real kick out of knowing that the clean data you prepared or the simple report you built is being used by a marketing manager to plan their next campaign or by a product manager to understand feature usage.

Someone from another team thanking you for a report that helped them make a quick decision, or seeing your data appear in a presentation.

Clear Structure & Guidance

You thrive when tasks are clearly defined, and you have a mentor to guide you. You appreciate regular check-ins and specific feedback, which helps you grow quickly and confidently.

Valuing the daily stand-up with your team where tasks are assigned and questions are encouraged, or appreciating detailed code review comments.

What frustrates people
  • Dealing with really messy, inconsistent data sources that take ages to clean.
  • Rerunning the same report with minor tweaks because someone changed their mind.
  • Not always understanding the full business context behind a request, making it hard to feel connected to the 'big picture'.
  • The occasional urgent request that disrupts your planned work, even if it's a simple one.
  • Learning a new tool or process, only to find it's slightly different from what you expected.
What this role does not give you
  • Full autonomy on project design or strategic direction.
  • Leading a team or managing complex projects from day one.
  • Immediate exposure to cutting-edge AI research or model deployment (that comes later).
  • A quiet, predictable environment where nothing ever changes.

6Who you work with

Your work ensures that the data used by the wider analytics team is clean, accurate, and ready for use. Without your attention to detail, downstream analysis could be flawed, leading to incorrect business decisions or wasted effort. You're laying the groundwork for reliable insights across the business.

Inside the business
  • Your immediate Data & Analytics team (especially your supervisor)
  • Product team (for basic data requests related to features)
  • Marketing team (for simple campaign performance reports)
  • Operations team (for basic operational efficiency metrics)
Outside the business
  • None directly in this role; you'll be focused internally.

7What you need before you start

Not a wish list. The things you would be expected to already have.

  • A foundational understanding of relational databases and how data is stored.
  • Some practical experience with SQL (even if it's from personal projects or online courses).
  • A keen eye for detail and a methodical approach to problem-solving.
  • The ability to learn new software and technical concepts quickly.
  • Strong communication skills, especially for asking clear questions and explaining technical concepts simply.

8What to practise next

Where the job is going, and what to do about it starting this week.

Advanced SQL & Query Optimisation

You'll move beyond basic SELECT statements to writing complex queries with window functions, common table expressions (CTEs), and understanding how to optimise them for performance and cost.

Window Functions · Indexing & Partitioning · Query Plan Analysis

  • This quarter: Focus on mastering all types of JOINs and understanding their performance implications.
  • Next quarter: Start experimenting with window functions in your daily work or in practice exercises.
  • Month 6: Ask your senior colleagues to explain their complex queries and walk through their optimisation steps.

Quick win: Whenever you see a slow query, try to break it down and think about how you could make it faster. Even if you don't succeed, the thought process is valuable.

Python for Data Science (Beyond pandas)

You'll start to use Python for more than just cleaning. This means basic statistical analysis, data modelling, and potentially interacting with APIs.

Basic Statistics Libraries (e.g., SciPy) · Data Visualisation Libraries (e.g., Matplotlib, Seaborn) · Version Control (Git)

  • This quarter: Take an online course on intermediate Python for data science.
  • Next quarter: Start using Git for your personal Python projects, even small ones.
  • Month 6: Try to replicate a simple report you built in Tableau using Matplotlib or Seaborn in Python.

Quick win: Commit all your personal code to a GitHub repository from today. It's a habit you need to build.

9Staying current once you are in

What people here do to keep up
  • Participate in online data challenges (e.g., Kaggle, DataCamp projects) to hone your skills and build a portfolio.
  • Join local data meetups or online communities to network and learn from others.
  • Follow industry blogs and thought leaders to stay updated on new tools and techniques.
  • Actively seek feedback from senior colleagues and apply it to your work.
  • Dedicate time each week to self-study on topics like advanced SQL or Python libraries.

10How the AI economy is changing work like this

Before we ask anything of you, here's what we can already say about AI and work of this kind:

The new skill this role is being asked for: Basic Prompt Engineering for Data Tasks

AI is already here, and it's getting better at helping with routine data tasks. Being able to 'talk' to these AI tools effectively will make you much more productive.

We'll only ever tell you what we can actually back up. No hype, no scare tactics.

Your PlanIllustration

Built for Junior Data Analyst

4 units that map to this job, from the qualifications that cover it.

  1. Data AnalysisHighfield Qualifications · covers 2 of 9 standardsLevel 3
  2. Data analysis and data structure design 3Cambridge OCR · covers 1 of 9 standardsLevel 2
  3. Data Analytics PrimerNOCN · covers 6 of 9 standardsLevel 4
  4. Data AnalyticsPearson Education Ltd · covers 5 of 9 standardsLevel 4
These are the real units behind this job, in the order they rank for it. Nothing here is marked done, because this plan has not been started by anyone yet. Yours would fill in as you go.

The rising capability

Zavmo analysis

What's rising in its place

This is where the work is heading, and the higher pay with it. Get fluent here and the shift stops being a threat and starts being your edge.

Basic Prompt Engineering for Data Tasks

AI is already here, and it's getting better at helping with routine data tasks. Being able to 'talk' to these AI tools effectively will make you much more productive.

  • Clear Instructions
  • Context Provision
  • Output Validation
  • Iterative Prompting

Cloud Data Fundamentals

Most modern data platforms live in the cloud (like AWS, Azure, GCP). Even if you're just using them, understanding the basics of how they work will be crucial as you progress.

  • Cloud Storage (e.g., S3, Blob Storage)
  • Cloud Data Warehousing (e.g., Snowflake, BigQuery)
  • Basic Cloud Security
  • Cost Awareness

What you’ll use

Skills this role draws on

Technical

  • Data Governance Fundamentals
  • Data Exploration & Profiling
  • Reporting Fundamentals
  • Statistical Concepts (Basic)

The pathway

How you actually get there, here

How you become one varies far more by country than what one does. This is the UK route. Most people take one of these ways in; the right one depends on where you're starting from.

  1. 1

    Graduate Scheme / Internship

    6-12 months

    Skills to master

    • Foundational SQL, basic data cleaning in Python, understanding business context, professional communication.

    You're ready to move on when

    • Successfully completed all assigned project tasks with minimal supervision.
    • Received positive feedback on accuracy and eagerness to learn.
    • Can independently perform basic data extractions and report generation.
  2. 2

    Self-Taught / Bootcamp Graduate

    1-2 years (post-bootcamp or self-study)

    Skills to master

    • Building a strong portfolio of personal data projects, networking, interview preparation, translating theoretical knowledge to practical application.

    You're ready to move on when

    • A well-documented portfolio demonstrating SQL, Python (pandas), and visualisation skills.
    • Ability to articulate project challenges and solutions clearly.
    • Demonstrated ability to pick up new tools and concepts quickly.
  3. 3

    Career Changer (from a data-adjacent role)

    1-3 years (depending on previous role)

    Skills to master

    • Formalising existing data handling skills, learning structured programming, understanding analytics methodologies, adapting to a dedicated data role.

    You're ready to move on when

    • Successfully transitioned from using data informally to a structured analytical approach.
    • Demonstrated ability to learn new technical skills required for formal data analysis.
    • Can connect prior domain knowledge to analytical challenges effectively.

11Where this role leads

The long view:Your career in data is a marathon, not a sprint. This Junior Data Analyst role is your starting line, offering a fantastic opportunity to learn, grow, and build a truly impactful career. We're excited to see where you take it.

Pay & demand

Pay and demand for this role will appear here, each figure traced to a named authoritative source (e.g. the ONS Annual Survey of Hours and Earnings, under the Open Government Licence). We don’t show numbers we can’t attribute.

The ten Future Fluencies

Zavmo analysis

The credential is what you can do today. These are what keep you valuable.

A qualification proves you can do the job as it's defined today. These ten are what decide whether you're still the obvious person for it in five years. They're the capabilities employers are now writing into senior roles faster than people are learning them. Zavmo weaves them through whatever you study, so you come out with both: the credential and the fluency.

The highlighted ones are the Fluencies your role leans on hardest, from how Junior Data Analyst is actually changing. In about two minutes, the free confidence check asks where you stand on each of the ten. That's the whole check, and it's what makes the plan yours rather than generic.

Where it leads

Roles this leads to

12The team that's yours

No two people are taught the same way. This is one-to-one, not one-to-many.

Zavmo is a hyper-personalised AI learning platform. Twelve virtual tutors, each with a different way of teaching, and one orchestration agent that picks the right one for the moment. So every single lesson is shaped around you, your role, and the way you learn. Not a course everyone sits through. A conversation built for you, and no one else.

…and nine more, matched to you after your first chat. Meet all twelve

Start free and meet yours

13What it feels like

A conversation, not a course

Because your tutor knows your role, your projects and your last session, learning sounds like this. And it's different for every single person:

Data AnalysisLevel 3

Applied to your work in Junior Data Analyst

This unit aims to equip learners with the skills to collate and analyse data from various sources using appropriate techniques. Learners will be able to interpret data analysis results and create structured reports, effectively communicating key insights and recommendations using visual aids.

How the thinking builds
  1. Remember
  2. Understand
  3. Apply
  4. Analyse
  5. Evaluate
  6. Create
An illustration of a Zavmo lesson, built from this role’s own route. The unit, its objective and every criterion above are the awarding body’s own words, not an example.

One to one, not one to many

No two people run this the same way

A course is written once and handed to everyone. This is assembled around you, and keeps changing as it learns you. Five things it reads, and what each one changes.

  1. Your actual work Every lesson is taught against a live piece of your own work, not a worked example from a textbook.
  2. What you already know The first conversation finds your starting point, so you skip what you can already do and spend the time on what you cannot.
  3. The conditions you learn under Not a learning-styles quiz. The evidence does not support those. The dimensions the research does back, read once and used to shape the plan.
  4. How far you got last time It picks up mid-thought. The tutor knows what you said, what you struggled with, and what it asked you to try.
  5. Which tutor suits the moment Twelve of them, each for a different kind of thinking. The one who walks you through a first idea is not the one who stress-tests it.

See how you learn, free. Eight questions, no sign-up. A directional taster; the diagnostic inside Zavmo goes deeper and keeps adapting.

DemonstrateIllustration

Evidenced on your work in Junior Data Analyst

You do not finish by watching something. You finish by showing it on the work you already do, against the measures this job is judged on.

  • Report & Data Extraction AccuracyHow often your data pulls and basic reports are free from errors and match the requested specifications.You pull a list of customers for a marketing campaign. If 1 out of 1000 customers is missing or duplicated, that's a 0.1% error rate. We're aiming for virtually no errors.Achieve >99% accuracy on all data outputs.
  • Ticket Turnaround Time (SLA Adherence)The speed at which you complete assigned data requests or support tickets.You receive 10 requests in a week. If 9 are completed and delivered within two working days, you're hitting the target. The 10th might be more complex and need escalation.Complete 90% of routine data requests within a 48-hour service level agreement (SLA).
  • Query Efficiency & Best Practice AdherenceHow well your SQL queries are written, ensuring they run quickly and follow our team's coding standards.You write a query that takes 5 minutes to run. Your supervisor helps you optimise it to run in 30 seconds. That's good progress. We're looking for continuous improvement here.All new queries use appropriate indexing, avoid full table scans where possible, and pass code review with minor comments.
  • Documentation ContributionHow consistently and thoroughly you update or create documentation for processes you work on.After learning a new data cleaning routine, you update the team's wiki page with step-by-step instructions and common pitfalls. This helps others learn faster.Contribute to or update documentation for 100% of new or modified routine processes you handle.
These are this job's own measures, with its own targets. Nothing is marked evidenced, because nobody has started this yet. Yours would fill in from the work you bring.

Your passport

This isn't a certificate you file away. It's a passport to the life you're designing.

Every credit you earn and every fluency you build adds up: evidence where it counts, carried with you. Zavmo keeps the map: where you are, where you're heading, and the next step, at your pace, around your life. From Junior Data Analyst to Data Analyst (Level 2), and whatever you decide comes after.

Level 2 · in progressAI Fluency→ Data Analyst (Level 2)→ your design
Where this takes you

Your career in data is a marathon, not a sprint. This Junior Data Analyst role is your starting line, offering a fantastic opportunity to learn, grow, and build a truly impactful career. We're excited to see where you take it.

See Your Progress GrowIllustration
Junior Data Analyst
  • Data Governance Fundamentals
  • Data Exploration & Profiling
  • Reporting Fundamentals
  • Statistical Concepts (Basic)
This is your Mind Palace on learn.zavmo.ai. Every skill above comes from this role's own record, not an example borrowed from another job. A node lights up when you evidence it, and what you build stays yours between jobs. That is the part a course cannot do.

14The detail, folded away

Everything else the record holds

The career branches in full, how AI is already showing up in the day-to-day, and the questions people ask about this job. Here when you want them, out of the way while you decide.

Where it leads next, rung by rung

Where it leads

The career path, and where it branches

Junior Data Analyst is a start, not a ceiling. Each step below asks for new skills and hands back more autonomy.

  1. Data Analyst (Level 2)

    1.5 - 3 years in the Junior role

    From executing defined tasks to independently owning analyses and solving defined business questions.

    • Advanced SQL & Query Optimisation: Writing complex, efficient queries.
    • Intermediate Python for Analysis: Using Python for more complex data manipulation and statistical analysis.
    • Dashboard Design & Storytelling: Creating compelling, insightful dashboards that tell a clear story.
    • Basic Statistical Analysis: Applying basic statistical tests and understanding their implications.
Working with AI on the job

Working with AI

Where AI is starting to help

Let's be real, a lot of junior data work can be a bit repetitive. Imagine if you could cut down on the tedious bits and spend more time on the interesting stuff, like learning new techniques or understanding the 'why' behind the data. That's where AI comes in.

We're investing heavily in AI to make our entire team more productive, and that includes you. You won't be building AI models from scratch on day one, but you'll certainly be using AI-powered tools to make your daily tasks quicker, smarter, and less frustrating. Think of AI as your super-powered assistant, not a replacement.

Query & Code Generation

Stuck on a complex SQL query or a Python script? Use AI assistants like GitHub Copilot or a specialised data chatbot to suggest code snippets, explain functions, or even generate entire queries based on your natural language description. It's like having an expert programmer looking over your shoulder, helping you learn faster and write better code.

Automated Data Cleaning

Data cleaning can be a real headache. AI tools can help identify anomalies, suggest standardisation rules, and even automate repetitive cleaning tasks. Imagine AI spotting inconsistent date formats or missing values and suggesting a fix, saving you hours of manual work and ensuring higher data quality from the start.

Basic Report Summarisation

Once you've built a report, AI can help you quickly summarise the key findings or generate bullet points for an email. Instead of manually writing out what each chart shows, the AI can draft the initial commentary, leaving you to add your insights and context. It's a great way to improve your communication efficiency.

Smart Documentation & Learning

Need to understand a new dataset or a complex process? AI can quickly summarise technical documentation, answer specific questions about our data catalogue, or even help you understand error messages. It's like having an always-available tutor to help you learn our systems and solve problems faster.

Common questions

Common questions

How do you become a Junior Data Analyst?

Common routes in include Graduate Scheme / Internship (6-12 months), Self-Taught / Bootcamp Graduate (1-2 years (post-bootcamp or self-study)) and Career Changer (from a data-adjacent role) (1-3 years (depending on previous role)). Times vary with prior experience.

Where can a Junior Data Analyst progress to?

This role can lead on to Data Analyst (Level 2) (1.5 - 3 years in the Junior role), depending on the skills you build.

What level is a Junior Data Analyst in the UK?

This role aligns to RQF Level 2 on the UK framework, a guide to the depth of qualification it maps to, not a hard entry bar.

What new skills matter most for a Junior Data Analyst?

Increasingly, Basic Prompt Engineering for Data Tasks and Cloud Data Fundamentals. These are the areas where the higher-paid, future-proof work is heading.

The honest bit

You’ve started things before

Most of them were built for a room full of people who aren’t you. A cohort moves on whether or not your week allowed it, and by the third week the thing you’re behind on becomes the reason you stop opening it.

There’s no cohort here, and no timetable to fall behind. Before anything starts, Zavmo asks when you’re sharpest and how long you can realistically sit down for, then builds the sessions around those answers. A bad fortnight changes your pace. It doesn’t put you behind.

And you only pay once you start learning. Searching and planning are free, and you can cancel any time — so the cost of finding out is an afternoon, not a year.

What it costs

Less than one coaching session. Every month.

A single career-coaching hour costs more than a month of this, and it ends when the hour does. Zavmo doesn't. It's £70 a month, about £2.30 a day, for a companion that knows a Junior Data Analyst, works on the job you actually do, and keeps going at your pace rather than a timetable's.

  • Searching and planning stay free. You only pay when you start learning.
  • Your credits are yours. Regulated, and they don't vanish when a subscription ends.
  • Cancel any time and billing stops. No notice period, no minimum term.

Your path, personalised

You have the map. Walking it is the part we do together.

This route runs to 9 national skill standards. That is a real journey.

Zavmo shapes a learning experience as unique as you are. It fits how you learn, your pace and the work you already do. Every step stays benchmarked to recognised national standards. That’s the plan for becoming a Junior Data Analyst: personal to you, and it still counts. The first steps are free.

Independent research finds well-designed intelligent tutoring performs nearly as well as one-to-one human tutoring: VanLehn (2011), Educational Psychologist.

A private tutor in the UK averages £35–40 an hour . Zavmo is £70/month.

A real plan on learn.zavmo.ai: Ofqual-regulated units, credits, and a three-month run at your own pace.
Start free No commitment. See your first steps free.

15Where to go from here

Other roles at Level 2

Same depth of qualification, different job. Useful if the work appeals but this particular role does not.

Other roles in Technical roles

Stay in the field you know and move sideways rather than up.

If you leave this industry

The skills you'll gain as a Junior Data Analyst are highly transferable across almost any industry. Every company needs people who can make sense of their data, whether it's in finance, retail, healthcare, or tech. Your core analytical and technical abilities will open many doors.

Not sure this is the right direction?

Work out what you actually want from work first, then come back and see which roles fit it. Takes about ten minutes.

This role profile is © 2026Growth Engineering Technologies Ltd. Built from UK occupational standards and regulated qualification data, and written for Zavmo.

You're not behind. You're right on time. The shift is only just beginning. Your role won't look the same in two years. Be the one who leads the change, not the one it happens to. Build my plan, free Here's the first ten minutes: a 2-minute confidence check → your personalised roadmap → meet the tutors matched to you. No card, cancel any time. No card. Build your plan, see your roadmap and meet the twelve tutors matched to you. All free. When you're ready to start learning, it's £70 a month, billed monthly. Cancel any time and billing stops.