United Kingdom · Technology and data · C-Suite (20+ years)

VP of Technical Insights

Here is the whole job, in plain words. What it is, what you decide, how you're judged, how people get here and where they go next. Then the part no course gives you: twelve AI tutors who learn your work.

See how AI is changing this job, and get the full read by email.

As VP of Technical Insights, a good place to start on AI Governance & Responsible AI Leadership is Planning Automation Across a Department, a free Future Fluency module at Level 5. You'd practise working out what in your department's work could be automated, what should not be, and what to recommend.

Free to start, no card.

Keep this job description

Where should we send it?

One email: what AI is changing in this job, the new skills it asks for, where it leads, and where to start free. With a link back here. Nothing else follows unless you confirm your address.

Your employer, or 'self-employed'

Leading a team? Try this with up to five of them for 14 days, free.

  • Experience bandC-Suite (20+ years)
  • Reports toChief Executive Officer (CEO)
  • UK framework levelUsually a director, accountable for a division and its numbers

Also advertised as Chief Analytics Officer (CAO) · Head of Data & Insights (Technical) · Chief Data Officer (CTO Track)

Built on 43,079 real UK job descriptions we analysed · grounded in what real qualifications cover

1From this job to a course

The qualifications matched to this job

OTHM Level 7 Diploma in Data Science OTHM Qualifications · Level 7 · covers 6 of 10 standards
Pearson BTEC Level 5 Higher National Diploma in Computing for England Pearson Education Ltd · Level 5 · covers 4 of 10 standards
Pearson BTEC Level 5 Higher National Diploma in Digital Technologies Pearson Education Ltd · Level 5 · covers 2 of 10 standards
NOCN Level 4 certificate for Data Analysts NOCN · Level 4 · covers 8 of 10 standards
Pearson BTEC Level 4 Higher National Certificate in Computing for England Pearson Education Ltd · Level 4 · covers 3 of 10 standards
Highfield Level 3 Diploma for Team Leaders and Supervisors (RQF) Highfield Qualifications · Level 3 · covers 2 of 10 standards

Matched from the standards this job is measured against: a suggestion, not an official ruling.

The units you would start with

Data Analysis and Visualisation OTHM Level 7 Diploma in Data Science
Data Analytics Pearson BTEC Level 5 Higher National Diploma in Computing for England
Data Analytics Primer NOCN Level 4 certificate for Data Analysts
Data Analysis Highfield Level 3 Diploma for Team Leaders and Supervisors (RQF)

The future skills this job leans on

AI Fluency working with AI as a thinking partner
Data Fluency turning numbers into a decision
AI Governance Fluency using AI responsibly
Frontier Fluency the next wave, beyond mainstream AI
Systems Fluency seeing the whole picture
Your Plan Illustration

Built for VP of Technical Insights

4 units that map to this job, from the qualifications that cover it.

  1. Data Analysis and Visualisation OTHM Qualifications · covers 6 of 10 standards Level 7
  2. Data Analytics Pearson Education Ltd · covers 4 of 10 standards Level 5
  3. Data Analytics Primer NOCN · covers 8 of 10 standards Level 4
  4. Data Analysis Highfield Qualifications · covers 2 of 10 standards Level 3
These are the real units behind this job, in the order they rank for it. Nothing here is marked done, because this plan has not been started by anyone yet. Yours would fill in as you go.

2AI and this work

Will AI change your work as a VP of Technical Insights?

Nobody can say exactly how. Here is what this job is being asked for next, and where to start.

The new skills this role is being asked for

  • AI Governance & Responsible AI Leadership
  • Quantum Analytics & Post-Quantum Cryptography Awareness
Why each one is rising

The future skills this job leans on

We'll only ever tell you what we can actually back up. No hype, no scare tactics.

What happens when you start

Next, a free account. We build your VP of Technical Insights plan as you set up, starting with the free Automation Fluency module. No card.

Your first Future Fluency module is free. After that, your AI tutor is £70 a month.

Keep this read. One email with what AI is changing in this job, the new skills it asks for and where to start free. Nothing else follows unless you confirm your address.

3What this role really is

This job sets the vision for how technical and product data shapes decisions across a company. It involves working out how data should be used, guarding its integrity, and shaping strategy at the highest level, including work with the board.

4What you'd actually use

The tools this job runs on, and how well you'd need to know each one.

Snowflake / Google BigQuery (or similar enterprise data warehouse) Strategic/Architect

Setting the vision for data warehousing strategy, managing multi-million pound budgets, overseeing performance optimisation, and driving adoption across the enterprise.

Tableau / Looker / Grafana (or similar enterprise BI platform) Strategic/Architect

Leading the selection and evaluation of enterprise BI platforms, defining organisational visualisation standards, and ensuring data democratisation at scale.

Python / SQL (strategic oversight) Strategic/Architect

Setting coding standards, advising on language choice for strategic initiatives, and ensuring the technical quality of analytical outputs across the organisation.

Git / GitHub (governance & standards) Strategic/Architect

Establishing enterprise-wide version control policies, managing repository permissions for critical data assets, and integrating Git into CI/CD pipelines for data products.

Anaplan / Workday Adaptive Planning (or similar FP&A platform) Strategic/Architect

Leading the integration of operational data into financial planning systems, ensuring data accuracy for strategic forecasting, and driving data-informed budget allocation.

5What you get to decide, and how that grows

Power in a job isn't your title. It's what you're allowed to decide. Here's how it grows as you move up.

The choiceComing in Where you are nowThe step above
Enterprise Data Strategy & Vision No involvement. No involvement. No involvement.
P&L & Budget Allocation (£10M+) No involvement. No involvement. No involvement.
Major Data Platform Architecture & Vendor Selection (e.g., new data warehouse, AI platform) No involvement. No involvement. No involvement.
Data Governance & Ethical AI Policy No involvement. No involvement. No involvement.

6How you'll be judged

The scoreboard, and what is not on it. The hard targets, how often each is actually looked at, and the quiet signals that never reach a dashboard.

P&L Impact from Data-Driven Decisions
The direct financial benefit (revenue generated or costs saved) attributable to insights and strategies driven by your Technical Insights organisation.
Target · Achieve £10M+ annual P&L impact from data-driven initiatives.

Identifying a £12M annual saving by optimising cloud infrastructure spend based on your team's usage analytics, or launching a new product feature that generates £15M in ARR, directly informed by your product analytics.

Data Stack ROI & Efficiency
The return on investment for our data infrastructure and tooling, including cost optimisation and platform performance improvements.
Target · Achieve a 15-20% reduction in annual data infrastructure costs (e.g., Snowflake compute, data storage) while maintaining or improving performance and availability.

Implementing a new data governance framework that reduces redundant data storage by 25% across the enterprise, saving £2.5M in cloud costs, or optimising query performance leading to a 10% reduction in monthly spend.

Product & Engineering Roadmap Influence
The percentage of major product and engineering roadmap initiatives that are directly informed, validated, or initiated by insights from your team.
Target · Ensure >75% of critical product and engineering roadmap items have a clear data-driven justification or validation from your organisation.

Presenting a compelling case for a new platform investment based on deep analysis of technical debt and developer productivity, leading to a £5M strategic project being prioritised by the CTO and Board.

Enterprise Data Literacy Score
The overall understanding and effective use of data across the entire organisation, measured through internal surveys and observed behaviours.
Target · Improve the organisation's data literacy score by 20% year-over-year.

Launching a company-wide data education programme that results in a measurable increase in employees' confidence in interpreting dashboards and asking data-informed questions, as evidenced by survey results and reduced 'data-pull' requests for basic information.

Strategic Vision & Thought Leadership
Your ability to articulate a compelling, long-term vision for data and analytics, and to position the company as a leader in data-driven innovation.
  • Regularly presenting to the Board on data strategy
  • publishing thought leadership pieces
  • speaking at industry conferences
  • being sought out by the CEO/CTO for strategic advice
  • successful recruitment of top-tier analytics talent based on the organisation's reputation.
Data Governance & Ethical AI Leadership
Establishing and enforcing robust data governance policies, ensuring ethical data practices, and navigating complex regulatory landscapes.
  • Successful navigation of new data privacy regulations (e.g., GDPR, CCPA)
  • zero major data breaches or compliance failures
  • implementation of clear ethical guidelines for AI/ML model deployment
  • positive feedback from internal audit and legal teams on data practices.
Organisational Data Culture & Talent Development
Building a high-performing, engaged Technical Insights organisation and fostering a pervasive data-first culture across the entire company.
  • High retention rates within your organisation
  • strong internal mobility and career progression for your team members
  • positive employee engagement scores
  • demonstrable increase in data-informed decision-making by non-analytics leaders
  • successful coaching and mentoring of direct reports.
Cross-Functional Executive Influence
Your effectiveness in gaining agreement and driving action among C-suite peers and the Board on critical data initiatives.
  • Successful funding and execution of enterprise-wide data programmes
  • consistent alignment with Product, Engineering, and Finance on data priorities
  • being the 'go-to' person for complex data-related challenges
  • positive feedback from executive peers on collaboration and impact.

7Would you like it

Both sides. What people enjoy, and what grinds them down.

What people enjoy
Shaping Enterprise Strategy

You'll spend your days in strategic planning sessions, advising the CEO and Board on how data can unlock new market opportunities or mitigate significant risks. You'll be the voice of data in critical business decisions.

Leading the discussion in an executive offsite about how our data assets can be monetised, or presenting a multi-year strategy for AI adoption that will redefine our product offerings.

Building a Legacy of Innovation

You'll be defining the next generation of our data platforms, championing cutting-edge analytics techniques, and fostering a culture where new ideas are constantly explored and tested. You want to leave a lasting mark on the company's capabilities.

Architecting a new real-time analytics platform that enables instantaneous product adjustments, or establishing a data ethics board that sets industry benchmarks.

Developing High-Impact Teams

A significant part of your role involves mentoring and empowering your leadership team, ensuring they have the resources and autonomy to deliver. You'll be focused on organisational design, talent development, and fostering a collaborative, high-performance culture across your large organisation.

Sponsoring a leadership development programme for your Directors, or restructuring your organisation to better align with strategic business units, leading to improved team morale and productivity.

What frustrates people
  • Navigating complex C-suite politics to get strategic data initiatives approved and funded.
  • Managing the expectations of the Board and investors regarding data-driven growth and innovation.
  • Dealing with significant legacy data infrastructure and technical debt that slows down progress.
  • Recruiting and retaining top-tier data talent in a highly competitive market.
  • Ensuring data compliance and ethical AI use across a global organisation with evolving regulations.
  • Getting different business units to agree on common data definitions and governance standards.
What this role does not give you
  • Daily hands-on coding or model building (you'll be leading, not doing the day-to-day technical work).
  • A quiet, predictable environment with minimal political navigation.
  • Instant gratification from seeing immediate impact from individual analyses (your impact is strategic and long-term).
  • Complete autonomy without significant board or executive scrutiny.

8Who you work with

This role directly impacts the company's P&L, market share, and long-term strategic direction. You'll be accountable for ensuring our technical and product decisions are grounded in robust data, driving efficiency, innovation, and customer satisfaction at an enterprise scale. Your influence will shape our data culture, talent acquisition, and technological investments, ultimately defining our competitive advantage in the market.

Inside the business
  • CEO and Executive Leadership Team
  • Board of Directors
  • Chief Technology Officer (CTO)
  • Chief Product Officer (CPO)
  • Chief Financial Officer (CFO)
  • Legal and Compliance Teams
Outside the business
  • Investors and Analysts
  • Industry Regulators
  • Strategic Technology Partners
  • Key Vendors and Service Providers
  • Industry Bodies and Thought Leaders

9What you need before you start

Not a wish list. The things you would be expected to already have.

  • A proven track record of 15+ years in senior leadership roles within data and analytics, preferably in a technical product or engineering-focused organisation.
  • Demonstrable experience managing large, multi-functional teams (100+ individuals) and developing executive talent.
  • Direct accountability for significant P&L or budget management (minimum £5M+ annual budget).
  • Extensive experience presenting to and influencing C-suite executives and Board members.
  • A deep, strategic understanding of enterprise data architecture, cloud platforms, and advanced analytics methodologies.
  • Proven ability to define and execute a multi-year data strategy that delivers measurable business impact.
  • Experience navigating complex regulatory environments and establishing robust data governance frameworks.

10What to practise next

Where the job is going, and what to do about it starting this week.

Data Mesh & Data Fabric Architecture Leadership

As organisations scale, centralised data teams often become bottlenecks. Data Mesh and Fabric offer decentralised, domain-oriented approaches to data ownership and access. You'll need to lead the strategic adoption and implementation of these complex architectural paradigms.

Principles of data as a product and domain-oriente · Self-serve data platforms and federated computatio · Interoperability and standardisation across data d · Organisational change management for decentralised · Tooling and technologies supporting data mesh/fabr

  • This quarter: Research leading companies implementing Data Mesh/Fabric and understand their challenges and successes.
  • Next 6 months: Develop a strategic roadmap for adopting Data Mesh principles within our organisation.
  • Next 12 months: Pilot a data product initiative in a key domain, demonstrating the value of decentralised ownership.
  • Ongoing: Champion the cultural shift required for successful Data Mesh adoption across Product and Engineering.

Quick win: Identify a critical, high-demand dataset within a specific domain and define it as a 'data product' with clear ownership and SLAs.

Real-time Analytics & Streaming Data Strategy

The business demands faster insights. Moving from batch processing to real-time analytics for critical operational and product decisions is becoming a competitive necessity. You'll need to architect and champion this shift across the enterprise.

Streaming data platforms (e.g., Kafka, Flink, Kine · Real-time data ingestion and processing patterns · Low-latency data warehousing and query optimisatio · Event-driven architectures for immediate insights · Strategic applications of real-time data (e.g., fr

  • This quarter: Evaluate our current real-time data capabilities and identify critical gaps.
  • Next 6 months: Develop a strategic plan for investing in and scaling our real-time analytics infrastructure.
  • Next 12 months: Oversee the implementation of a new real-time analytics use case for a high-impact product feature.
  • Ongoing: Drive cultural change to encourage faster decision-making based on real-time data.

Quick win: Identify one high-value, low-complexity use case where real-time data could deliver immediate business benefit and pilot a solution.

11Staying current once you are in

What people here do to keep up
  • Regularly attending and speaking at major industry conferences (e.g., Gartner Data & Analytics Summit, Strata Data & AI Conference).
  • Participating in executive peer groups or leadership forums focused on data strategy and digital transformation.
  • Engaging in continuous learning on emerging technologies like quantum computing, advanced AI/ML, and data mesh architectures.
  • Mentoring rising talent within the data and analytics community, both internally and externally.
  • Publishing thought leadership articles or white papers on key data trends and challenges.

12The rising capability

The rising capability

Zavmo analysis

What's rising in its place

This is where the work is heading, and the higher pay with it. Get fluent here and the shift stops being a threat and starts being your edge.

AI Governance & Responsible AI Leadership

As AI becomes embedded in every product and process, the risks (bias, explainability, privacy) escalate. Boards and regulators are demanding clear governance. You'll be the one accountable for navigating this complex ethical and regulatory minefield.

  • AI explainability (XAI) and interpretability techn
  • Bias detection and mitigation strategies in ML mod
  • Data privacy-preserving techniques (e.g., federate
  • Regulatory frameworks for AI (e.g., EU AI Act, NIS
  • Establishing an internal AI ethics board and revie

Quantum Analytics & Post-Quantum Cryptography Awareness

While still nascent, quantum computing has the potential to break current encryption methods and unlock unprecedented analytical power. As a C-suite leader, you need to understand the long-term implications for our data security and future analytical capabilities, even if it's 5-10 years out.

  • Fundamentals of quantum computing and its potentia
  • Threats of quantum computing to current cryptograp
  • Concepts of post-quantum cryptography (PQC) and mi
  • Potential applications of quantum machine learning
  • Strategic investment considerations for quantum re

13What you’ll use

What you’ll use

Skills this role draws on

Technical

  • Enterprise Data Architecture & Strategy
  • Advanced Statistical & Machine Learning Strategy
  • Data Governance & Ethical AI Frameworks
  • M&A Data Integration & Due Diligence
  • Financial Planning & Analysis (FP&A) Integration

14The pathway

The pathway

How you actually get there, here

How you become one varies far more by country than what one does. This is the UK route. Most people take one of these ways in; the right one depends on where you're starting from.

  1. 1

    Director of Analytics (Technical) / Head of Product Data

    5-8 years at Director level before VP

    Skills to master

    • Scaling data organisations, managing large budgets, influencing C-suite peers, defining business unit data strategy, and building high-performing teams.

    You're ready to move on when

    • Successfully led a major data transformation programme for a business unit.
    • Consistently delivered significant P&L impact through data-driven initiatives.
    • Proven ability to attract, develop, and retain top data talent.
    • Regularly presented strategic recommendations to the executive team and gained buy-in.
  2. 2

    Chief Data Officer (CDO) / Chief Analytics Officer (CAO) at a smaller or mid-sized company

    3-5 years as a CDO/CAO before moving to a larger enterprise VP role

    Skills to master

    • Full P&L ownership for data, enterprise-wide data governance, board interaction, and building a data culture from scratch.

    You're ready to move on when

    • Successfully built and scaled a data function from the ground up.
    • Navigated complex regulatory environments and established robust data governance.
    • Demonstrated ability to drive strategic change across an entire organisation.
    • Proven track record of managing executive stakeholders and achieving business outcomes.
  3. 3

    CTO / CIO Track (with strong data focus)

    5-10 years in a CTO/CIO role with a significant data remit

    Skills to master

    • Enterprise technology strategy, infrastructure management, cybersecurity, and deep understanding of how data underpins all technical operations.

    You're ready to move on when

    • Successfully managed large-scale technical infrastructure and operations.
    • Led digital transformation initiatives across an enterprise.
    • Deep expertise in data architecture and its integration with core business systems.
    • Proven ability to manage both technical and business stakeholders at the highest levels.

15Where this role leads

The long view: This role can lead to chief executive positions, board or non-executive director roles, or work as a venture partner investing in data-driven businesses.

The ten Future Fluencies

Zavmo analysis

The credential is what you can do today. These are what keep you valuable.

A qualification proves you can do the job as it's defined today. These ten are what decide whether you're still the obvious person for it in five years. They're the capabilities employers are now writing into senior roles faster than people are learning them. Zavmo weaves them through whatever you study, so you come out with both: the credential and the fluency.

The highlighted ones are the Fluencies your role leans on hardest, from how VP of Technical Insights is actually changing.

How you would learn this

One to one, on the work you already do

A tutor sets the task against your own job and marks the reasoning, at your pace. There is no cohort to fall behind.

A lesson from Data Analysis and Visualisation, worked against VP of Technical Insights.

Data Analysis and Visualisation Level 7

Applied to your work in VP of Technical Insights

1. To enable the learner to critically analyse the theoretical underpinnings of data analytics and their impact on decision-making in business management contexts. 2. To enable the learner to assess diverse data analysis activities, techniques, and tools applicable to business management scenarios. 3. To enable the learner to compare and contrast various predictive analytic techniques, evaluating their strengths and weaknesses in forecasting future business events. 4. To enable the learner to evaluate how predictive analytic techniques can be practically implemented for forecasting purposes within the business sector. 5. To enable the learner to evaluate prescriptive analytic techniques, illustrating their application with relevant examples from the business management domain. 6. To enable the learner to apply a suitable programming language or data analysis tool to conduct data analysis and visualisation tasks related to business management problems.

How the thinking builds
  1. 1 Remember
  2. 2 Understand
  3. 3 Apply
  4. 4 Analyse
  5. 5 Evaluate
  6. 6 Create
An illustration of a Zavmo lesson, built from this role’s own route. The unit, its objective and every criterion above are the awarding body’s own words, not an example.

It is £70 a month, billed monthly. Your free first module is Future Fluency, and you can cancel any time.

See Your Progress Grow Illustration
VP of Technical Insights
  • Enterprise Data Architecture & Strategy
  • Advanced Statistical & Machine Learning Strategy
  • Data Governance & Ethical AI Frameworks
  • M&A Data Integration & Due Diligence
  • Financial Planning & Analysis (FP&A) Integration
This is your Mind Palace on learn.zavmo.ai. Every skill above comes from this role's own record, not an example borrowed from another job. A node lights up when you evidence it, and what you build stays yours between jobs. That is the part a course cannot do.

16The detail, folded away

Everything else the record holds

The career branches in full, how AI is already showing up in the day-to-day, and the questions people ask about this job. Here when you want them, out of the way while you decide.

Where it leads next, rung by rung

Where it leads

The career path, and where it branches

VP of Technical Insights is a start, not a ceiling. Each step below asks for new skills and hands back more autonomy.

  1. Chief Technology Officer (CTO) / Chief Product Officer (CPO)

    3-5 years as VP of Technical Insights before moving to CTO/CPO

    Enterprise-wide technical/product leadership, broader scope beyond just data.

    • Software engineering best practices at scale
    • Product management methodologies and market strategy
    • Supply chain and operational technology integration
    • Intellectual property management and patent strategy
  2. Chief Executive Officer (CEO)

    5-10 years as VP/CTO/CPO before CEO

    Ultimate accountability for the entire company's strategy, operations, and financial performance.

    • Sales and marketing strategy
    • Human resources and talent strategy for the entire company
    • Legal and regulatory compliance at the highest level
    • Global market expansion and M&A strategy
Working with AI on the job

Working with AI

Where AI is starting to help

Let's be real, at the C-suite level, your time is gold. You're not just looking for marginal gains; you need transformative shifts to stay ahead. AI isn't here to replace your strategic thinking, but it's absolutely going to supercharge your ability to execute, analyse, and communicate at an unprecedented pace. Imagine reclaiming hours every week that you currently spend on synthesis, research, or even drafting those critical board updates.

For a VP of Technical Insights, AI becomes a powerful co-pilot, not just for your team, but for you directly. It's about accelerating your strategic decision-making, ensuring you're always operating with the most relevant and synthesised information. This isn't just about automating tasks; it's about augmenting your executive function, allowing you to focus on truly differentiating insights and leadership.

Strategic Insight Synthesis

Feed AI models vast amounts of internal performance data, market research, and competitor analysis. Get instant, synthesised reports highlighting key trends, risks, and opportunities that would take weeks for a human team to compile. This helps you quickly grasp the 'so what' for board discussions.

Executive Communication Drafting

After a complex analysis or strategic decision, use AI to draft initial versions of board presentations, investor updates, or internal memos. It helps overcome the 'blank page' syndrome and ensures your message is clear, concise, and tailored to your audience, saving hours on initial writing.

Regulatory & Compliance Analysis

When new data privacy laws or industry regulations emerge, use AI to quickly summarise key changes, identify potential impacts on our data strategy, and even draft initial compliance frameworks. It's like having a legal research assistant on demand, helping you stay ahead of the curve.

Scenario Planning & Forecasting

Leverage advanced AI models to run complex 'what-if' scenarios for product launches, infrastructure investments, or market shifts. Get rapid forecasts and impact assessments, allowing you to make more robust, data-backed strategic decisions in real-time, rather than waiting for manual modelling.

Common questions

Common questions

How do you become a VP of Technical Insights?

Common routes in include Director of Analytics (Technical) / Head of Product Data (5-8 years at Director level before VP), Chief Data Officer (CDO) / Chief Analytics Officer (CAO) at a smaller or mid-sized company (3-5 years as a CDO/CAO before moving to a larger enterprise VP role) and CTO / CIO Track (with strong data focus) (5-10 years in a CTO/CIO role with a significant data remit). Times vary with prior experience.

Where can a VP of Technical Insights progress to?

This role can lead on to Chief Technology Officer (CTO) / Chief Product Officer (CPO) (3-5 years as VP of Technical Insights before moving to CTO/CPO) and Chief Executive Officer (CEO) (5-10 years as VP/CTO/CPO before CEO), depending on the skills you build.

What new skills matter most for a VP of Technical Insights?

Increasingly, AI Governance & Responsible AI Leadership and Quantum Analytics & Post-Quantum Cryptography Awareness. These are the skills our record of this role lists as growing.

Free tools

Want a read on where you stand?

Three free tools, no account needed. Each one ends with a role, a level and a way in.

17Where to go from here

Other roles at Level 7

Same depth of qualification, different job. Useful if the work appeals but this particular role does not.

More jobs in technology and data

Stay in the field you know and move sideways rather than up.

If you leave this industry

The skills built in this role carry across industries that depend on data for an edge, including finance, healthcare, automotive and e-commerce. Enterprise data strategy, governance and leadership on AI matter in any of these settings.

This role profile is © 2026 Growth Engineering Technologies Ltd. Built from UK occupational standards and regulated qualification data, and written for Zavmo.

You're not behind. You're right on time. The shift is only just beginning. Your role won't look the same in two years. Be the one who leads the change, not the one it happens to. Start my free Automation Fluency module What happens next: a free account, then we build your plan as you set up. No card. Build your plan, see your roadmap and meet the twelve tutors matched to you. All free. When you're ready to start learning, it's £70 a month, billed monthly. Cancel any time and billing stops.