The pathway
How you actually get there, here
How you become one varies far more by country than what one does. This is the UK route. Most people take one of these ways in; the right one depends on where you're starting from.
- 1
Sales Associate / Junior Sales Role
1-2 yearsSkills to master
- Basic sales process, customer communication, product knowledge, initial objection handling.
You're ready to move on when
- Consistently hitting activity targets and showing a strong work ethic.
- Demonstrating a clear understanding of customer needs and basic sales principles.
- Receiving positive feedback on communication and client interactions.
- 2
Customer Service / Account Management
2-3 yearsSkills to master
- Client relationship management, problem-solving, understanding customer pain points, upselling/cross-selling (basic).
You're ready to move on when
- Proven ability to build rapport and trust with clients.
- Excellent active listening and problem-solving skills.
- A desire to move from reactive support to proactive business development.
- 3
Marketing Assistant / Lead Generation
1-2 yearsSkills to master
- Understanding of lead generation, marketing automation tools, basic market research, content creation (basic).
You're ready to move on when
- Familiarity with the top-of-funnel process and lead qualification.
- An interest in directly engaging with prospects and driving revenue.
- Strong organisational skills and attention to detail in data management.