The pathway
How you actually get there, here
How you become one varies far more by country than what one does. This is the UK route. Most people take one of these ways in; the right one depends on where you're starting from.
- 1
VP of Partnerships (Large Enterprise)
3-5 years in a similar role at a large, complex enterprise.Skills to master
- Scaling partner programmes, managing a significant P&L, executive stakeholder management, navigating large organisational structures.
You're ready to move on when
- Successfully grew partner-sourced revenue by >20% year-on-year for a £50M+ business unit.
- Led a team of 10+ partnership professionals across multiple regions.
- Consistently presented partnership strategy and performance to the C-suite.
- 2
Director of Strategic Alliances (Global)
4-6 years leading strategic alliances for a major global company.Skills to master
- Deep expertise in complex, multi-faceted alliance negotiation and management, cross-cultural leadership, M&A integration.
You're ready to move on when
- Successfully managed 2-3 of the company's most critical global alliances (e.g., AWS, SAP) with demonstrable ROI.
- Proven ability to influence product roadmaps and engineering teams for partner integrations.
- Experience operating in highly matrixed international organisations.
- 3
GM/Country Manager (International Business)
5-7 years as a General Manager or Country Manager with a strong focus on channel sales and ecosystem development.Skills to master
- Full P&L ownership, go-to-market strategy, market entry strategy, building local partner networks from scratch.
You're ready to move on when
- Achieved significant market share growth in a new international territory, largely through partner channels.
- Managed a full P&L for a business unit of at least £10M.
- Demonstrated strong commercial and operational leadership in a specific region.