UK

United Kingdom · Events and experiential marketing · Entry Level (0-2 years)

Virtual Events Assistant

Here is the whole job, in plain words. What it is, what you decide, how you're judged, how people get here and where they go next. Then the part no course gives you: twelve AI tutors who learn your work.

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  • Experience bandEntry Level (0-2 years)
  • Direct reportsNo direct reports
  • Reports toVirtual Events Coordinator
  • UK framework levelUsually someone starting out, or keeping a process running

Also advertised as Junior Events Support · Events Operations Assistant (Virtual) · Digital Event Coordinator (Entry)

Built on 43,079 real UK job descriptions we analysed · grounded in what real qualifications cover

Two short quizzes about you

1From this job to a course

The future skills this job leans on

AI Fluency working with AI as a thinking partner

2AI and this work

Will AI change your work as a Virtual Events Assistant?

Nobody can say exactly how. Here is what this job is being asked for next, and where to start.

The new skill this role is being asked for

  • Basic AI Prompting for Content
Why each one is rising

The future skills this job leans on

We'll only ever tell you what we can actually back up. No hype, no scare tactics.

What happens when you start

Next, a free account. We build your Virtual Events Assistant plan as you set up, starting with the free AI Fluency module. No card.

Your first Future Fluency module is free. After that, your AI tutor is £70 a month.

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Keep this read. One email with what AI is changing in this job, the new skills it asks for and where to start free. Nothing else follows unless you confirm your address.

3What this role really is

A virtual events assistant supports the setup and running of online events, handling the practical tasks that keep them on track.

4What you'd actually use

The tools this job runs on, and how well you'd need to know each one.

ON24 / Cvent / Hopin (Virtual Event Platforms) Basic

Managing attendee lists, setting up basic sessions from templates, pulling standard attendance reports, and providing front-line support during live events.

HubSpot / Marketo (Marketing Automation) Basic

Executing email campaigns using existing templates, segmenting pre-defined lists, and monitoring open/click rates for event promotions.

Asana / Monday.com (Project Management) Basic

Updating tasks, tracking personal deadlines, attaching assets, and commenting on project threads to keep event plans organised.

Salesforce (SFDC) (CRM) Basic

Looking up contacts, logging basic activities related to event participation, and pulling basic campaign member reports to track registration and attendance.

Slack / MS Teams (Collaboration) Basic

Participating in channels, using threads for specific discussions, and providing real-time status updates during live events on the 'backchannel'.

Canva / Figma (Basic Design) Basic

Creating simple social media graphics, virtual backgrounds, or speaker cards using established brand templates for event promotion and branding.

5What you get to decide, and how that grows

Power in a job isn't your title. It's what you're allowed to decide. Here's how it grows as you move up.

The choiceComing in Where you are nowThe step above
Event Platform Configuration Executes configuration based on provided templates and instructions. Escalates any deviations or complex requests to Coordinator. Independently configures standard event types (e.g., single-session webinars). Consults on custom configurations. Designs and implements complex event configurations and custom registration flows. Makes technical decisions on platform features.
Attendee Communication Sends templated emails (e.g., reminders, thank yous) after review. Responds to basic attendee support queries using FAQs. Drafts and sends standard attendee communications. Handles most routine attendee queries independently. Designs communication strategies for specific event types. Manages complex attendee issues and escalations.
Speaker Management Schedules tech checks, collects assets, and provides basic platform guidance during dry runs. Escalates any speaker issues. Manages speaker onboarding end-to-end for standard events. Troubleshoots common speaker tech issues. Develops speaker briefing materials and manages high-profile speaker relationships. Provides advanced technical support.
Live Event Triage Monitors chat for technical issues, responds to basic questions, and escalates all non-standard problems to Coordinator. Independently resolves common live event tech issues (e.g., audio settings, screen sharing). Acts as the 'Show Caller' or lead producer, making real-time decisions to resolve critical live event issues.

6How you'll be judged

The scoreboard, and what is not on it. The hard targets, how often each is actually looked at, and the quiet signals that never reach a dashboard.

Tech Check Completion Rate
Percentage of scheduled speaker tech checks completed on time.
Target · 100% completed 48 hours pre-event

For an event with 10 speakers, all 10 tech checks were completed and documented two days before the live date.

Data Entry Accuracy
Accuracy of attendee list uploads and updates in our event platforms and CRM.
Target · 98% accuracy (max 2 errors per 100 entries)

Uploaded 500 attendee records; only 5 had incorrect email addresses or missing company details.

Live Event Support Response Time
Average time taken to respond to attendee queries in the live event chat or support channel.
Target · <2 minutes during live events

During a 60-minute webinar, responded to all 15 attendee questions in the chat within an average of 1 minute 30 seconds.

Asset Collection Timeliness
Percentage of speaker bios, headshots, and presentation decks collected by the agreed deadline.
Target · 90% by deadline (with proactive follow-up)

For an event with 5 speakers, 4 out of 5 assets were received on time, and the 5th was chased and received within an hour of the deadline.

Reliability & Follow-Through
Consistently completing assigned tasks without needing constant reminders and proactively confirming completion.
  • Your manager doesn't need to chase you for updates
  • you proactively let them know when a task is done or if you've hit a snag. You're the person who remembers to hit 'record' when everyone else is focused on going live. You're trusted with critical, repetitive tasks because you get them right.
Learning & Adaptability
Actively seeking feedback, applying new learnings, and adapting to changes in event plans or platform features.
  • You ask thoughtful questions when you're unsure, you don't make the same mistake twice, and you're keen to learn new software or processes. When a new platform feature rolls out, you're one of the first to explore it and understand how it works.
Team Collaboration & Support
Effectively supporting the wider events team, especially during high-pressure live events, and contributing positively to team morale.
  • You're quick to offer help when the team is busy, you communicate clearly on the backchannel during live events, and you're generally seen as a helpful and approachable team member. You're not afraid to ask for help when you need it, either.
Attention to Detail
Catching small errors in event setups, communications, or data before they become bigger problems.
  • You spot the typo in the event registration confirmation email before it goes out to 500 people. You notice that a speaker's bio is missing a key detail. You double-check the join link before sharing it with attendees. You're the one who notices the small things that others might miss.

7Would you like it

Both sides. What people enjoy, and what grinds them down.

What people enjoy
Learning and Growth

You'll be asking 'how does that work?' and 'can you show me?' constantly. You'll jump at the chance to learn a new platform feature or a more efficient way to manage attendee data. You're here to soak up knowledge.

After seeing the Coordinator set up a poll, you'll ask for a quick tutorial and then try it yourself for the next event, even if it's not strictly your task.

Contributing to a Team

You'll enjoy being a vital part of a small, busy team, knowing that your reliable work directly helps everyone else. You like the feeling of collective effort and shared success, especially after a successful live event.

During a live event, you'll be actively monitoring the chat for questions, flagging technical issues on the backchannel, and generally being the team's eyes and ears, feeling proud when it all goes smoothly.

Structured and Detailed Work

You'll find satisfaction in ticking off checklist items, ensuring data is clean, and following processes precisely. The idea of bringing order to potential chaos through meticulous planning and execution really appeals to you.

You'll spend time making sure every speaker bio is formatted identically and every presentation deck is uploaded to the correct folder, finding a sense of accomplishment in that perfect organisation.

What frustrates people
  • The 'human firewall': Spending an inordinate amount of time during a live event responding to individual attendees' tech issues ('I can't hear anything,' 'How do I log in?') that are usually user error.
  • Asset & Cat Herding: The sheer administrative grind of tracking down bios, headshots, release forms, and presentation files from a dozen different busy people, often with last-minute changes.
  • The Last-Minute Deck: Chasing a C-level speaker for their presentation, only to receive a 75-slide, unformatted PowerPoint five minutes before they are scheduled to present, and then needing to quickly upload it.
  • Repetitive tasks: Doing the same data entry, link testing, or email scheduling for multiple events, which can feel a bit like Groundhog Day if you're not into process.
What this role does not give you
  • High-level strategic decision-making in the short term.
  • Constant variety in core tasks; there's a lot of repetition and process.
  • Immediate creative control over event design or content.
  • Direct management of a team or significant budget authority.

8Who you work with

This role directly supports the smooth execution of our virtual events, which are a key part of our marketing and sales strategy. Your careful work means we can generate leads, engage our audience, and build our brand reputation effectively. Get it right, and you’re helping to fill the sales pipeline and keep our customers happy. Get it wrong, and we could lose attendees, look unprofessional, and waste marketing spend.

Inside the business
  • Virtual Events Coordinator
  • Senior Virtual Events Specialist
  • Marketing Team (for promotional assets)
  • Sales Team (for lead lists and follow-up)
Outside the business
  • Event Speakers
  • Attendees (via support chat)
  • Platform Support Teams (e.g., ON24, Cvent)

9What you need before you start

Not a wish list. The things you would be expected to already have.

  • A genuine interest in events, particularly virtual ones. You don't need years of experience, but a curiosity about how they work is key.
  • Proficiency with standard office software (e.g., Microsoft Office Suite or Google Workspace) – you'll be using spreadsheets a lot.
  • A willingness to learn new software and processes quickly. We'll train you, but you need to be a quick study.
  • Strong organisational skills; you're someone who likes to keep things tidy and structured.
  • Excellent written and verbal communication skills in English, especially for dealing with speakers and attendees.
  • The ability to work effectively in a team and take direction.

10What to practise next

Where the job is going, and what to do about it starting this week.

Advanced Virtual Event Platform Configuration

As you gain experience, you'll be expected to move beyond basic template-based setups. Understanding how to build custom registration paths, configure engagement tools, and manage more complex multi-session events will be crucial for taking on more responsibility.

Custom Registration Workflows · Engagement Tool Optimisation · Multi-session Event Management

  • This week: Ask your Coordinator to walk you through a more complex event's platform setup, even if you're just observing.
  • This month: Volunteer to take on a slightly more challenging configuration task, like setting up a new engagement poll from scratch.
  • Month 2: Complete any platform-specific certifications or advanced training modules offered by ON24 or Cvent.
  • Month 3: Document a new, more efficient way to configure a specific platform feature, sharing it with the team.

Quick win: Spend 30 minutes each week exploring a new feature in our primary event platform's settings. Just click around and see what's possible.

Basic Web Analytics Interpretation (Google Analytics)

Moving beyond just pulling reports, you'll need to start understanding what the numbers actually mean. Knowing if a registration page is performing well or where attendees are dropping off will help us make better decisions for future events.

Traffic Sources · Conversion Rates · Basic Funnel Analysis

  • This week: Ask to see the Google Analytics dashboard for our event landing pages and understand what each metric means.
  • This month: Take a free online course on Google Analytics fundamentals (Google offers one).
  • Month 2: Try to explain the performance of a recent event's registration page to your Coordinator, using the data.
  • Month 3: Propose one small change to a landing page based on your interpretation of the analytics data.

Quick win: Look at the 'bounce rate' for a recent event landing page. If it's high, ask your Coordinator what that might mean and what we could do about it.

11Staying current once you are in

What people here do to keep up
  • Attend industry webinars and virtual events (even competitor ones!) to see how others are doing it and pick up best practices.
  • Take online courses or tutorials on our core event platforms (ON24, Cvent, Hopin) to deepen your technical knowledge.
  • Seek out feedback from your Coordinator and Senior Specialists, asking for specific areas to improve.
  • Join relevant online communities or forums for event professionals to learn from peers and stay updated on trends.

12The rising capability

The rising capability

Zavmo analysis

What's rising in its place

This is where the work is heading, and the higher pay with it. Get fluent here and the shift stops being a threat and starts being your edge.

Basic AI Prompting for Content

Competitors are already using AI to draft event summaries, social media posts, and even speaker intros in minutes. Learning to use these tools effectively will make you incredibly efficient and free up your time for more interesting tasks.

  • Clear Prompting
  • Output Validation
  • Context Provision

13What you’ll use

What you’ll use

Skills this role draws on

Technical

  • Run of Show (ROS) Understanding
  • Speaker & Talent Asset Management
  • Audience Engagement Monitoring
  • Basic Contingency Awareness

14The pathway

The pathway

How you actually get there, here

How you become one varies far more by country than what one does. This is the UK route. Most people take one of these ways in; the right one depends on where you're starting from.

  1. 1

    Events Intern / Volunteer

    6-12 months

    Skills to master

    • Basic event logistics, administrative support, understanding event timelines, hands-on experience with event software.

    You're ready to move on when

    • Successfully supported multiple events, even small ones, from start to finish.
    • Demonstrated reliability and a keen eye for detail in all tasks.
    • Received positive feedback on your organisational skills and willingness to learn.
  2. 2

    Administrative Assistant / Office Support

    1-2 years

    Skills to master

    • Organisation, scheduling, managing multiple priorities, basic technical troubleshooting, clear communication.

    You're ready to move on when

    • Managed complex calendars or projects with multiple stakeholders.
    • Became the 'go-to' person for setting up video calls or troubleshooting office tech.
    • Proactively identified and improved administrative processes.
  3. 3

    Marketing Assistant / Coordinator (Entry)

    1-2 years

    Skills to master

    • Basic marketing campaign execution, content management, data entry, understanding of marketing channels, digital tool proficiency.

    You're ready to move on when

    • Successfully supported email campaigns or social media efforts.
    • Demonstrated an understanding of marketing objectives and audience engagement.
    • Comfortable with using marketing automation or CRM tools for basic tasks.

15Where this role leads

The long view: This work can lead to roles such as virtual events producer, running whole event programmes, or senior virtual events specialist, managing complex events independently.

The ten Future Fluencies

Zavmo analysis

The credential is what you can do today. These are what keep you valuable.

A qualification proves you can do the job as it's defined today. These ten are what decide whether you're still the obvious person for it in five years. They're the capabilities employers are now writing into senior roles faster than people are learning them. Zavmo weaves them through whatever you study, so you come out with both: the credential and the fluency.

The highlighted ones are the Fluencies your role leans on hardest, from how Virtual Events Assistant is actually changing.

Where it leads

Roles this leads to

How you would learn this

One to one, on the work you already do

A tutor sets the task against your own job and marks the reasoning, at your pace. There is no cohort to fall behind.

It is £70 a month, billed monthly. Your free first module is Future Fluency, and you can cancel any time.

See Your Progress Grow Illustration
Virtual Events Assistant
  • Run of Show (ROS) Understanding
  • Speaker & Talent Asset Management
  • Audience Engagement Monitoring
  • Basic Contingency Awareness
This is your Mind Palace on learn.zavmo.ai. Every skill above comes from this role's own record, not an example borrowed from another job. A node lights up when you evidence it, and what you build stays yours between jobs. That is the part a course cannot do.

16The detail, folded away

Everything else the record holds

The career branches in full, how AI is already showing up in the day-to-day, and the questions people ask about this job. Here when you want them, out of the way while you decide.

Where it leads next, rung by rung

Where it leads

The career path, and where it branches

Virtual Events Assistant is a start, not a ceiling. Each step below asks for new skills and hands back more autonomy.

  1. Virtual Events Coordinator

    18-36 months

    Level 2 (Mid-Level)

    • Advanced Platform Configuration Building custom event flows and engagement tools.
    • Full Speaker Management Onboarding, training, and supporting speakers without constant supervision.
    • Basic Marketing Automation Building multi-touch email nurture streams for event promotion.
Working with AI on the job

Working with AI

Where AI is starting to help

Let's be real, a lot of the 'assistant' work can be repetitive. Imagine having a smart helper that takes care of the mundane, freeing you up to learn more, contribute more, and actually enjoy the creative side of events. That's what AI can do for you in this role.

We're not talking about robots taking over your job; we're talking about smart tools that make your life easier. For a Virtual Events Assistant, AI can be a game-changer for those fiddly, time-consuming tasks. Think of it as having an extra pair of hands that's really good at drafting emails, summarising long documents, or even helping you brainstorm. We want you to use these tools to make your day more efficient, not just work harder.

Post-Event Content Automation

Use AI transcription services (like Otter.ai) to instantly transcribe event sessions. Then, feed those transcripts into a simple AI model (like ChatGPT) to automatically generate first drafts of session summaries, key takeaways for blogs, or compelling quotes for social media. It's a huge time-saver for getting content out quickly.

Audience Insight Acceleration

Got a load of chat logs or Q&A submissions? Pop them into an AI analysis tool. It can quickly perform sentiment analysis, identify recurring themes and questions, and even flag the most common tech issues. This helps you understand what attendees cared about without hours of manual reading.

Speaker Prep & Research

Use an AI assistant to quickly pull together a first draft of a speaker's introduction script or a concise bio based on their LinkedIn profile. It won't be perfect, but it'll give you a solid starting point, saving you time on initial research and drafting.

Communication & Promotion Engine

Struggling with writer's block for that event reminder email? Use AI copywriting tools (like Jasper or even ChatGPT) to draft initial versions of event invitations, reminder emails, or post-event thank you notes. You'll still need to review and tweak, but it gets you 80% of the way there in minutes.

Common questions

Common questions

How do you become a Virtual Events Assistant?

Common routes in include Events Intern / Volunteer (6-12 months), Administrative Assistant / Office Support (1-2 years) and Marketing Assistant / Coordinator (Entry) (1-2 years). Times vary with prior experience.

Where can a Virtual Events Assistant progress to?

This role can lead on to Virtual Events Coordinator (18-36 months), depending on the skills you build.

What new skills matter most for a Virtual Events Assistant?

Increasingly, Basic AI Prompting for Content. These are the skills our record of this role lists as growing.

Free tools

Want a read on where you stand?

Three free tools, no account needed. Each one ends with a role, a level and a way in.

Read the Zavmo manifesto to understand how you will be taught Meet your tutors

Or try another one

17Where to go from here

Other roles at Level 2

Same depth of qualification, different job. Useful if the work appeals but this particular role does not.

 More jobs in events and experiential marketing

Stay in the field you know and move sideways rather than up.
If you leave this industry

The skills involved, such as project coordination, using digital platforms, communicating with stakeholders, and supporting live production, apply beyond virtual events. They can lead to marketing operations, digital project management, content production, or live event management.

This role profile is © 2026 Growth Engineering Technologies Ltd. Built from UK occupational standards and regulated qualification data, and written for Zavmo.

You're not behind. You're right on time. The shift is only just beginning. Your role won't look the same in two years. Be the one who leads the change, not the one it happens to. Start my free AI Fluency module What happens next: a free account, then we build your plan as you set up. No card. Build your plan, see your roadmap and meet the twelve tutors matched to you. All free. When you're ready to start learning, it's £70 a month, billed monthly. Cancel any time and billing stops.