United Kingdom · Events Experiential Marketing · Director/VP Level (16-20 years)

Director of Events & Experiential Marketing

Here is the whole job, in plain words. What it is, a real day, what you decide, how you're judged, how people get here and where they go next. Then the part no course gives you: twelve AI tutors who learn your work.

  • Experience bandDirector/VP Level (16-20 years)
  • Direct reports25-100+ reports
  • Reports toChief Marketing Officer (CMO)
  • UK framework levelUsually a director, accountable for a division and its numbers

Also advertised as VP, Global Experiential Marketing · Head of Brand Experience · Director, Live & Hybrid Events

Built on an analysis of 43,079 real UK job descriptions · grounded in qualifications employers recognise

Start with a free Future Fluency check, tuned to Director of Events & Experiential Marketing

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1What this role really is

This isn't just about organising events; it's about shaping our brand's presence in the market through unforgettable experiences. You'll be the one who decides how we show up, what stories we tell, and how we measure the real impact of every single interaction. Frankly, you're building a legacy here, not just a schedule.

2What you'd actually use

The tools this job runs on, and how well you'd need to know each one.

Cvent, Bizzabo, Aventri (Event Management Platforms)Strategic

Leads the platform selection process, manages vendor relationships and contracts, architects enterprise-wide data strategy for all event platforms, ensuring seamless integration with CRM and marketing automation.

Implements PM methodologies and best practices across the entire department, analyses cross-project data for resource planning, risk management, and continuous process improvement at a global scale.

Defines the global lead management lifecycle for all events, works with Sales Operations to optimise MQL criteria, lead scoring, and sales enablement processes to maximise conversion rates from experiential activities.

SAP Concur, Oracle NetSuite, Workday HCM (Financial & HRIS)Strategic

Full P&L responsibility for the entire global event portfolio, uses HRIS for strategic headcount planning, performance management, and talent development across the department.

Microsoft Office 365 / Google Workspace (Collaboration & Office Suite)Strategic

Sets policies for information management, executive-level reporting, and cross-departmental communication. Oversees the creation of high-impact board presentations and strategic documents.

3What you get to decide, and how that grows

Power in a job isn't your title. It's what you're allowed to decide. Here's how it grows as you move up.

The choiceComing inWhere you are nowThe step above
Strategic Programme InvestmentNo authority; escalates recommendations to Manager.Recommends budget allocation for specific projects within a programme to Senior Specialist.Approves budgets up to £50K for individual projects; recommends major programme investments to Director.
Organisational Design & TalentNo authority.Provides input on team structure and individual performance.Makes recommendations for team structure changes; participates in hiring interviews.
Major Vendor & Partner SelectionNo authority; escalates vendor issues.Researches potential vendors; provides feedback on supplier performance.Recommends preferred vendors for specific projects; manages contract negotiations up to £5K.

4How you'll be judged

The scoreboard, honestly: the hard targets, how often each one is actually looked at, and the quiet human signals that never make it onto a dashboard.

Pipeline Influence & Revenue Contribution
The total sales pipeline value directly influenced by our events and experiential programmes, and the percentage of closed-won revenue attributed to these activities.
Target · Generate >£10M in sales pipeline influenced annually; contribute to >15% of new business revenue.

In Q3, our global event portfolio influenced £3.5M in new pipeline, with £1.2M of that closing into revenue. That's a direct, measurable impact.

Return on Experiential Investment (ROXI)
The ratio of business value generated (e.g., pipeline, brand uplift, customer retention) against the total cost of the experiential programme.
Target · Achieve a minimum 5:1 ROXI across the overall events portfolio.

Our flagship user conference cost £2M but generated £12M in influenced pipeline and significant brand uplift, giving us a 6:1 ROXI. That's a win.

Brand Perception & Market Share Growth
Improvements in key brand perception metrics (e.g., awareness, favourability, innovation leader) and measurable shifts in market share within target segments.
Target · Increase brand favourability by 10% and gain 2% market share in key regions over two years.

After launching our new experiential campaign, brand recall for 'innovation' increased by 15% among our target audience, directly impacting our competitive standing.

Team Performance & Retention
The overall effectiveness, engagement, and stability of your direct and indirect teams.
Target · Maintain a team retention rate of >90% and see at least 2 direct reports promoted annually.

Your team consistently delivers high-quality work, and 3 of your managers were promoted last year, showing strong talent development.

Strategic Influence & Board Confidence
Your ability to shape the company's overall marketing and business strategy, and the level of trust and confidence the Board and C-suite place in your vision.
  • You're regularly invited to contribute to broader business strategy discussions, your proposals for significant investment are approved with minimal pushback, and the Board actively seeks your input on market trends and brand positioning. They see you as a critical voice, not just an executor.
Organisational Transformation & Innovation
The extent to which you drive meaningful change within the organisation, introducing new experiential formats, technologies, or approaches that keep us ahead of the curve.
  • You've successfully piloted and scaled new event formats (e.g., hybrid models, immersive digital experiences), integrated new technologies that genuinely improve attendee experience or measurement, and your team is recognised as a centre of innovation within the company. People look to your department for what's next.
External Reputation & Thought Leadership
Your standing and the company's reputation within the wider events and marketing industry, positioning us as a leader and innovator.
  • You're invited to speak at major industry conferences, our experiential programmes win awards, and competitors are openly trying to emulate our approach. Key industry figures reach out to you for insights and collaboration. We're seen as setting the benchmark.

5Would you like it

The honest version. What people enjoy, and what grinds them down.

What people enjoy
Driving Large-Scale Business Impact

You'll spend your days crafting multi-year strategies, reviewing global programme performance, and presenting to the Board on how our experiential efforts are moving the needle on revenue and brand equity. You're directly shaping the company's trajectory.

Seeing your global event strategy directly contribute to a 20% increase in pipeline or a significant uplift in brand perception is what gets you out of bed.

Shaping Organisational Strategy & Culture

You'll be a key voice in C-suite discussions, influencing how we approach market engagement, customer experience, and even internal culture through events. You're building a department that sets the standard.

You're the one who championed a new hybrid event model that became an industry benchmark, or you transformed how our internal teams connect through experiential learning.

Leading & Developing High-Performing Teams

A significant part of your role involves mentoring your leadership team, fostering a culture of excellence, and empowering your managers to deliver outstanding programmes. You're building the next generation of experiential leaders.

You'll feel immense satisfaction seeing your direct reports grow into senior leaders, knowing you played a key part in their development.

What frustrates people
  • Getting C-suite buy-in for truly innovative, sometimes risky, experiential concepts.
  • Navigating complex global regulatory environments for events in different regions.
  • Budget constraints that force tough choices between impact and scale.
  • Integrating new technologies and data platforms across a vast, complex event portfolio.
  • Finding and retaining top-tier talent in a competitive market.
What this role does not give you
  • Day-to-day event execution (that's your team's job).
  • A predictable, unchanging work environment.
  • The luxury of avoiding difficult conversations with senior leaders or underperforming team members.
  • A role where you can avoid financial scrutiny or P&L accountability.

6Who you work with

This role directly shapes our business strategy and market position. You'll have P&L responsibility for £2M-£10M+ of our marketing budget, influencing our brand's reputation, customer acquisition, and retention across multiple years. You'll also be involved in potential M&A activities, ensuring any acquired brands integrate seamlessly into our experiential strategy. Frankly, you're a major driver of how the market perceives us and how we grow.

Inside the business
  • Chief Marketing Officer (CMO)
  • Chief Sales Officer (CSO)
  • Chief Product Officer (CPO)
  • Finance Director
  • HR Director
  • Regional Marketing Heads
Outside the business
  • Board of Directors
  • Investors & Shareholders
  • Key Strategic Partners (e.g., major agencies, tech providers)
  • Industry Associations & Media
  • Major Venue Groups & Suppliers

7What you need before you start

Not a wish list. The things you would be expected to already have.

  • Proven track record of managing a multi-million-pound P&L for a significant business unit or function.
  • Extensive experience (10+ years) leading and developing large, geographically dispersed teams (20+ people, including managers).
  • Demonstrated ability to define and execute multi-year strategic plans that have driven measurable business growth and brand impact.
  • Experience presenting to and influencing C-suite executives and Board members on strategic initiatives.
  • Deep understanding of global market dynamics and cultural nuances in experiential marketing.
  • A history of driving innovation and transformation within a marketing or events function.

8What to practise next

Where the job is going, and what to do about it starting this week.

Metaverse & Immersive Experience Strategy

The lines between physical and digital experiences are blurring. Understanding how to strategically use virtual worlds, AR/VR, and immersive tech for brand engagement is becoming crucial for future-proofing our experiential offerings.

Virtual Event Platforms & Ecosystems · AR/VR Integration for Physical Events · Digital Twin & Metaverse Brand Spaces · Web3 & Blockchain for Event Engagement

  • This month: Attend a virtual event hosted in a metaverse-like platform; explore leading AR/VR brand activations.
  • Next quarter: Commission a small pilot project to test an AR/VR element at one of our smaller physical events.
  • Next 6 months: Develop a strategic roadmap for how immersive technologies could be integrated into our global experiential portfolio over the next 3-5 years.
  • Next year: Present a business case to the Board for investment in a dedicated metaverse or immersive experience capability.

Quick win: Experiment with simple AR filters for social media campaigns linked to upcoming events. It's a low-cost way to dip your toe in.

Advanced Data Unification & Experiential Analytics

To truly measure ROXI and optimise future programmes, we need to unify data from all touchpoints—pre-event, on-site, post-event, CRM, sales—into a single, actionable view. This requires strategic oversight of complex data architectures.

Customer Data Platform (CDP) Integration · Cross-Platform Data Normalisation · Advanced Attribution Modelling · Real-time Experiential Dashboards

  • This month: Review our current data architecture for events; identify key data silos and integration gaps.
  • Next quarter: Partner with our Data & Analytics team to define requirements for a unified experiential data platform.
  • Next 6 months: Oversee the implementation of a pilot project to integrate data from 2-3 key event platforms into our CRM/CDP.
  • Next year: Present a long-term data strategy for experiential marketing to the C-suite, outlining investment needs and expected ROXI improvements.

Quick win: Work with your team to create one consolidated 'master' report that pulls key metrics from all major events into a single view, even if it's manual for now. It highlights the need for automation.

9Staying current once you are in

What people here do to keep up
  • Regularly attending and speaking at major industry conferences (e.g., Event Tech Live, IMEX, Experiential Marketing Summit) to stay abreast of trends and network.
  • Participating in executive leadership forums or peer groups to share insights and challenges with other senior leaders.
  • Engaging in continuous learning around emerging technologies (AI, metaverse, data analytics) and their application to experiential marketing.
  • Mentoring junior talent within the organisation and externally, contributing to the growth of the wider industry.

10How the AI economy is changing work like this

Before we ask anything of you, here's what we can already say about AI and work of this kind:

The new skill this role is being asked for: AI-Powered Strategic Insights & Decision Making

AI is rapidly changing how we analyse market trends, predict event success, and optimise resource allocation. Directors who can effectively use AI as a strategic co-pilot will make faster, more informed decisions and gain a significant competitive edge.

We'll only ever tell you what we can actually back up. No hype, no scare tactics.

The rising capability

Zavmo analysis

What's rising in its place

This is where the work is heading, and the higher pay with it. Get fluent here and the shift stops being a threat and starts being your edge.

AI-Powered Strategic Insights & Decision Making

AI is rapidly changing how we analyse market trends, predict event success, and optimise resource allocation. Directors who can effectively use AI as a strategic co-pilot will make faster, more informed decisions and gain a significant competitive edge.

  • Predictive Analytics for Event ROI
  • Generative AI for Strategic Content & Comms
  • AI-Driven Market & Competitor Intelligence
  • Ethical AI & Bias Mitigation

What you’ll use

Skills this role draws on

Technical

  • Enterprise Event Strategy & Portfolio Management
  • Global Brand Experience & Narrative Cohesion
  • Advanced ROI Measurement & Attribution Modelling
  • M&A Integration (Experiential Perspective)

The pathway

How you actually get there, here

How you become one varies far more by country than what one does. This is the UK route. Most people take one of these ways in; the right one depends on where you're starting from.

  1. 1

    Head of Exhibitions / Senior Director of Events

    3-5 years in a similar role

    Skills to master

    • Mastering large-scale P&L management, leading multiple teams, defining programme-level strategy, and influencing senior stakeholders.

    You're ready to move on when

    • Successfully managed a global event portfolio with a budget exceeding £1M.
    • Consistently delivered on pipeline and brand objectives across multiple event types.
    • Demonstrated ability to lead and develop a team of 10+ direct and indirect reports.
    • Proven track record of strategic planning and execution for complex programmes.
  2. 2

    Senior Marketing Director (with strong events focus)

    4-6 years in a broader marketing leadership role

    Skills to master

    • Deepening understanding of experiential specialisation, integrating events seamlessly into the broader marketing mix, and driving measurable business impact through live experiences.

    You're ready to move on when

    • Led significant marketing campaigns where events played a central role in achieving objectives.
    • Managed cross-functional marketing teams and budgets.
    • Strong understanding of brand strategy and customer journey mapping.
    • Demonstrated ability to measure marketing ROI and present to C-suite.

11Where this role leads

The long view:This role is a launchpad for significant career growth. We're looking for someone who doesn't just want a job, but wants to build a lasting legacy, shape a company's future, and inspire a generation of experiential marketers. If that sounds like you, let's have a chat.

Pay & demand

Pay and demand for this role will appear here, each figure traced to a named authoritative source (e.g. the ONS Annual Survey of Hours and Earnings, under the Open Government Licence). We don’t show numbers we can’t attribute.

The ten Future Fluencies

Zavmo analysis

The credential is what you can do today. These are what keep you valuable.

A qualification proves you can do the job as it's defined today. These ten are what decide whether you're still the obvious person for it in five years. They're the capabilities employers are now writing into senior roles faster than people are learning them. Zavmo weaves them through whatever you study, so you come out with both: the credential and the fluency.

The highlighted ones are the Fluencies your role leans on hardest, from how Director of Events & Experiential Marketing is actually changing. In about two minutes, the free confidence check asks where you stand on each of the ten. That's the whole check, and it's what makes the plan yours rather than generic.

12The team that's yours

No two people are taught the same way. This is one-to-one, not one-to-many.

Zavmo is a hyper-personalised AI learning platform. Twelve virtual tutors, each with a different way of teaching, and one orchestration agent that picks the right one for the moment. So every single lesson is shaped around you, your role, and the way you learn. Not a course everyone sits through. A conversation built for you, and no one else.

…and nine more, matched to you after your first chat. Meet all twelve

13What it feels like

A conversation, not a course

Because your tutor knows your role, your projects and your last session, learning sounds like this. And it's different for every single person:

Marketing communicationsLevel 7

Applied to your work in Director of Events & Experiential Marketing

This unit aims to provide learners with a comprehensive understanding of the marketing communications process and its impact on overall marketing strategy. Learners will explore the roles of governing bodies, different approaches to campaign development, and the application of integrated marketing communications tools and techniques. Furthermore, they will understand the role of e-marketing communications in contemporary marketing practice and be able to conduct an integrated marketing communications campaign.

How the thinking builds
  1. Remember
  2. Understand
  3. Apply
  4. Analyse
  5. Evaluate
  6. Create
An illustration of a Zavmo lesson, built from this role’s own route. The unit, its objective and every criterion above are the awarding body’s own words, not an example.

One to one, not one to many

No two people run this the same way

A course is written once and handed to everyone. This is assembled around you, and keeps changing as it learns you. Five things it reads, and what each one changes.

  1. Your actual work Every lesson is taught against a live piece of your own work, not a worked example from a textbook.
  2. What you already know The first conversation finds your starting point, so you skip what you can already do and spend the time on what you cannot.
  3. The conditions you learn under Not a learning-styles quiz. The evidence does not support those. The dimensions the research does back, read once and used to shape the plan.
  4. How far you got last time It picks up mid-thought. The tutor knows what you said, what you struggled with, and what it asked you to try.
  5. Which tutor suits the moment Twelve of them, each for a different kind of thinking. The one who walks you through a first idea is not the one who stress-tests it.

See how you learn, free. Eight questions, no sign-up. A directional taster; the diagnostic inside Zavmo goes deeper and keeps adapting.

DemonstrateIllustration

Evidenced on your work in Director of Events & Experiential Marketing

You do not finish by watching something. You finish by showing it on the work you already do, against the measures this job is judged on.

  • Pipeline Influence & Revenue ContributionThe total sales pipeline value directly influenced by our events and experiential programmes, and the percentage of closed-won revenue attributed to these activities.In Q3, our global event portfolio influenced £3.5M in new pipeline, with £1.2M of that closing into revenue. That's a direct, measurable impact.Generate >£10M in sales pipeline influenced annually; contribute to >15% of new business revenue.
  • Return on Experiential Investment (ROXI)The ratio of business value generated (e.g., pipeline, brand uplift, customer retention) against the total cost of the experiential programme.Our flagship user conference cost £2M but generated £12M in influenced pipeline and significant brand uplift, giving us a 6:1 ROXI. That's a win.Achieve a minimum 5:1 ROXI across the overall events portfolio.
  • Brand Perception & Market Share GrowthImprovements in key brand perception metrics (e.g., awareness, favourability, innovation leader) and measurable shifts in market share within target segments.After launching our new experiential campaign, brand recall for 'innovation' increased by 15% among our target audience, directly impacting our competitive standing.Increase brand favourability by 10% and gain 2% market share in key regions over two years.
  • Team Performance & RetentionThe overall effectiveness, engagement, and stability of your direct and indirect teams.Your team consistently delivers high-quality work, and 3 of your managers were promoted last year, showing strong talent development.Maintain a team retention rate of >90% and see at least 2 direct reports promoted annually.
These are this job's own measures, with its own targets. Nothing is marked evidenced, because nobody has started this yet. Yours would fill in from the work you bring.

Your passport

This isn't a certificate you file away. It's a passport to the life you're designing.

Every credit you earn and every fluency you build adds up: evidence where it counts, carried with you. Zavmo keeps the map: where you are, where you're heading, and the next step, at your pace, around your life. From Director of Events & Experiential Marketing to VP of Marketing / Chief Marketing Officer (CMO), and whatever you decide comes after.

Level 7 · in progressAI Fluency→ VP of Marketing / Chief Marketing Officer (CMO)→ your design
Where this takes you

This role is a launchpad for significant career growth. We're looking for someone who doesn't just want a job, but wants to build a lasting legacy, shape a company's future, and inspire a generation of experiential marketers. If that sounds like you, let's have a chat.

See Your Progress GrowIllustration
Director of Events & Experiential Marketing
  • Enterprise Event Strategy & Portfolio Management
  • Global Brand Experience & Narrative Cohesion
  • Advanced ROI Measurement & Attribution Modelling
  • M&A Integration (Experiential Perspective)
This is your Mind Palace on learn.zavmo.ai. Every skill above comes from this role's own record, not an example borrowed from another job. A node lights up when you evidence it, and what you build stays yours between jobs. That is the part a course cannot do.

14The detail, folded away

Everything else the record holds

The career branches in full, how AI is already showing up in the day-to-day, and the questions people ask about this job. Here when you want them, out of the way while you decide.

Where it leads next, rung by rung

Where it leads

The career path, and where it branches

Director of Events & Experiential Marketing is a start, not a ceiling. Each step below asks for new skills and hands back more autonomy.

  1. Level 7 (C-Suite)

    • Full marketing mix strategy (digital, content, product marketing).
    • Investor communications and market positioning.
    • Corporate branding and reputation management.
    • Global market expansion strategy.
  2. Level 7 (C-Suite)

    • Customer research and insights leadership.
    • Product experience design and integration.
    • Omnichannel experience strategy.
    • Customer success and support operations.
Working with AI on the job

Working with AI

Where AI is starting to help

As a Director, your time is precious and best spent on high-level strategy, team leadership, and executive influence. AI isn't here to replace your strategic brain, but it can certainly take a huge chunk of the heavy lifting off your plate, freeing you up to focus on what truly matters.

We're building an AI Productivity Hub specifically for our Events & Experiential Marketing leaders. It's designed to help you cut through the noise, make faster, smarter decisions, and empower your team. Think less time sifting through reports, more time shaping the future.

Strategic Planning & Scenario Modelling

Use AI to rapidly generate multiple strategic scenarios for your global event portfolio. Input market data, budget constraints, and business objectives, and AI can model potential outcomes, risks, and opportunities for different event mixes or investment levels. It's like having a super-smart consultant on demand.

Executive Report & Board Deck Drafting

Stop starting from a blank page for your critical presentations. Feed AI your raw event data, performance metrics, and strategic insights, and it can draft compelling executive summaries, board reports, and investor updates, complete with key takeaways and recommended actions. You'll then refine and add your unique leadership voice.

Market & Competitor Trend Analysis

AI can continuously monitor industry news, competitor event strategies, and emerging technologies in experiential marketing. It'll summarise key trends, identify potential threats or opportunities, and even suggest innovative approaches for our next major programme. Stay ahead of the curve without endless research hours.

Vendor & Partnership Negotiation Prep

Before a big negotiation, use AI to analyse past contract terms, market benchmarks, and your specific requirements. It can suggest optimal negotiation strategies, identify potential sticking points, and even draft initial proposals, ensuring you go into every discussion fully prepared and with maximum leverage.

Common questions

Common questions

How do you become a Director of Events & Experiential Marketing?

Common routes in include Head of Exhibitions / Senior Director of Events (3-5 years in a similar role) and Senior Marketing Director (with strong events focus) (4-6 years in a broader marketing leadership role). Times vary with prior experience.

Where can a Director of Events & Experiential Marketing progress to?

This role can lead on to VP of Marketing / Chief Marketing Officer (CMO) (3-5 years) and Chief Experience Officer (CXO) (4-6 years), depending on the skills you build.

What level is a Director of Events & Experiential Marketing in the UK?

This role aligns to RQF Level 7 on the UK framework, a guide to the depth of qualification it maps to, not a hard entry bar.

What new skills matter most for a Director of Events & Experiential Marketing?

Increasingly, AI-Powered Strategic Insights & Decision Making. These are the areas where the higher-paid, future-proof work is heading.

The honest bit

You’ve started things before

Most of them were built for a room full of people who aren’t you. A cohort moves on whether or not your week allowed it, and by the third week the thing you’re behind on becomes the reason you stop opening it.

There’s no cohort here, and no timetable to fall behind. Before anything starts, Zavmo asks when you’re sharpest and how long you can realistically sit down for, then builds the sessions around those answers. A bad fortnight changes your pace. It doesn’t put you behind.

And you only pay once you start learning. Searching and planning are free, and you can cancel any time — so the cost of finding out is an afternoon, not a year.

What it costs

Less than one coaching session. Every month.

A single career-coaching hour costs more than a month of this, and it ends when the hour does. Zavmo doesn't. It's £70 a month, about £2.30 a day, for a companion that knows a Director of Events & Experiential Marketing, works on the job you actually do, and keeps going at your pace rather than a timetable's.

  • Searching and planning stay free. You only pay when you start learning.
  • Your credits are yours. Regulated, and they don't vanish when a subscription ends.
  • Cancel any time and billing stops. No notice period, no minimum term.

Your path, personalised

You have the map. Walking it is the part we do together.

This route runs to 2 national skill standards. That is a real journey.

Zavmo shapes a learning experience as unique as you are. It fits how you learn, your pace and the work you already do. Every step stays benchmarked to recognised national standards. That’s the plan for becoming a Director of Events & Experiential Marketing: personal to you, and it still counts. The first steps are free.

Independent research finds well-designed intelligent tutoring performs nearly as well as one-to-one human tutoring: VanLehn (2011), Educational Psychologist.

A private tutor in the UK averages £35–40 an hour . Zavmo is £70/month.

A real plan on learn.zavmo.ai: Ofqual-regulated units, credits, and a three-month run at your own pace.
Start free No commitment. See your first steps free.

15Where to go from here

Other roles at Level 7

Same depth of qualification, different job. Useful if the work appeals but this particular role does not.

Other roles in Events Experiential Marketing

Stay in the field you know and move sideways rather than up.

If you leave this industry

The strategic, P&L, and leadership skills developed in this role are highly transferable. You could move into broader marketing leadership roles, general management, or even executive positions in related industries like hospitality, entertainment, or technology companies with significant event portfolios. Your ability to drive brand experience and business impact is a universal asset.

Not sure this is the right direction?

Work out what you actually want from work first, then come back and see which roles fit it. Takes about ten minutes.

This role profile is © 2026Growth Engineering Technologies Ltd. Built from UK occupational standards and regulated qualification data, and written for Zavmo.

You're not behind. You're right on time. The shift is only just beginning. Your role won't look the same in two years. Be the one who leads the change, not the one it happens to. Build my plan, free Here's the first ten minutes: a 2-minute confidence check → your personalised roadmap → meet the tutors matched to you. No card, cancel any time. No card. Build your plan, see your roadmap and meet the twelve tutors matched to you. All free. When you're ready to start learning, it's £70 a month, billed monthly. Cancel any time and billing stops.