The pathway
How you actually get there, here
How you become one varies far more by country than what one does. This is the UK route. Most people take one of these ways in; the right one depends on where you're starting from.
- 1
Innovation Strategist (Internal Promotion)
2-3 years as an Innovation Strategist (L2)Skills to master
- Consistently delivering high-quality analysis, successfully managing specific workstreams, demonstrating strong problem-solving skills, and proactively identifying areas for improvement.
You're ready to move on when
- You've independently led at least 2-3 significant workstreams within larger innovation projects.
- You've received consistently positive feedback on your analytical rigour and ability to synthesise complex information.
- You've started to informally mentor new joiners or junior team members.
- You're actively contributing ideas and challenging assumptions in team discussions.
- 2
Management Consultant (Innovation/Strategy Focus)
3-5 years in a consulting firm (e.g., Senior Consultant or Engagement Manager level)Skills to master
- Client management, structured problem-solving, rapid hypothesis testing, and developing compelling presentations for senior executives. You'll need to adapt to a corporate pace and internal politics.
You're ready to move on when
- You've led project modules or small engagements focused on innovation, market entry, or new product strategy.
- You's comfortable with client-facing responsibilities and managing stakeholder expectations.
- You've built and presented business cases or strategic recommendations to C-suite level clients.
- You're eager to move from an advisory role to a more hands-on, execution-focused position within a company.
- 3
Product Manager (Early-Stage/New Product Focus)
4-6 years as a Product Manager, ideally in a startup or new ventures divisionSkills to master
- Customer discovery, MVP definition, agile development processes, and a strong understanding of product-market fit. You'll need to broaden your strategic lens beyond a single product.
You're ready to move on when
- You've taken a product from ideation through to launch, ideally with a focus on new or disruptive offerings.
- You're deeply customer-centric and skilled in user research and validation techniques.
- You're comfortable with both strategic thinking and hands-on execution.
- You're looking to apply your product expertise to a broader strategic context, exploring multiple new opportunities.