United Kingdom · Business process outsourcing · C-Suite (20+ years)

Chief Operating Officer (BPO)

Here is the whole job, in plain words. What it is, what you decide, how you're judged, how people get here and where they go next. Then the part no course gives you: twelve AI tutors who learn your work.

See how AI is changing this job, and get the full read by email.

As a Chief Operating Officer (BPO), a good place to start on AI-Driven Business Model Innovation is Planning Automation Across a Department, a free Future Fluency module at Level 5. You'd practise working out what in your department's work could be automated, what should not be, and what to recommend.

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  • Experience bandC-Suite (20+ years)
  • Direct reports100 reports
  • Reports toChief Executive Officer (CEO) and Board of Directors
  • UK framework levelUsually an executive or board-level role

Also advertised as Global Head of Business Process Outsourcing · Executive Vice President, Operations & Service Delivery · Chief Services Officer

Built on 43,079 real UK job descriptions we analysed · grounded in what real qualifications cover

1From this job to a course

The qualifications matched to this job

iCQ Level 7 Certificate in Strategic Management and Leadership iCan Qualifications Limited · Level 7 · covers 1 of 22 standards
OTHM Level 7 Vocationally-Related Qualification in Risk Management OTHM Qualifications · Level 7 · covers 1 of 22 standards
IRM's Level 5 International Certificate in Financial Services Risk Management Institute of Risk Management · Level 5 · covers 3 of 22 standards
IRM's Level 5 International Certificate in Enterprise Risk Management Institute of Risk Management · Level 5 · covers 3 of 22 standards
iCQ Level 2 Certificate in Data Protection and Data Security Principles iCan Qualifications Limited · Level 2 · covers 2 of 22 standards

Matched from the standards this job is measured against: a suggestion, not an official ruling.

The units you would start with

Global Leadership Challenges – Managing Risks and Responsibilities NOCN Level 7 Diploma in Strategic Leadership of Performance and Productivity
Establish organisational governance controls iCQ Level 7 Certificate in Strategic Management and Leadership
Responsible Leadership and Governance OTHM Level 7 Vocationally-Related Qualification in Risk Management
Managing, monitoring and reporting risks IRM's Level 5 International Certificate in Financial Services Risk Management
Understanding data protection legislation iCQ Level 2 Certificate in Data Protection and Data Security Principles

The future skills this job leans on

AI Fluency working with AI as a thinking partner
AI Governance Fluency using AI responsibly
Automation Fluency building AI into how work runs
Sustainability Fluency building care for people and planet into the work
Foresight Fluency seeing round the corner
Your Plan Illustration

Built for Chief Operating Officer (BPO)

5 units that map to this job, from the qualifications that cover it.

  1. Global Leadership Challenges – Managing Risks and Responsibilities NOCN · covers 1 of 22 standards Level 7
  2. Establish organisational governance controls iCan Qualifications Limited · covers 1 of 22 standards Level 7
  3. Responsible Leadership and Governance OTHM Qualifications · covers 1 of 22 standards Level 7
  4. Managing, monitoring and reporting risks Institute of Risk Management · covers 3 of 22 standards Level 5
  5. Understanding data protection legislation iCan Qualifications Limited · covers 2 of 22 standards Level 2
These are the real units behind this job, in the order they rank for it. Nothing here is marked done, because this plan has not been started by anyone yet. Yours would fill in as you go.

2AI and this work

Will AI change your work as a Chief Operating Officer (BPO)?

Nobody can say exactly how. Here is what this job is being asked for next, and where to start.

The new skills this role is being asked for

  • AI-Driven Business Model Innovation
  • Geopolitical & Macroeconomic Risk Leadership
Why each one is rising

The future skills this job leans on

We'll only ever tell you what we can actually back up. No hype, no scare tactics.

What happens when you start

Next, a free account. We build your Chief Operating Officer (BPO) plan as you set up, starting with the free Automation Fluency module. No card.

Your first Future Fluency module is free. After that, your AI tutor is £70 a month.

Keep this read. One email with what AI is changing in this job, the new skills it asks for and where to start free. Nothing else follows unless you confirm your address.

3What this role really is

A Chief Operating Officer in BPO sets the strategy for how services get delivered across the business. This role carries accountability for the entire BPO P&L and for making sure global delivery runs to plan and stays profitable.

4What you'd actually use

The tools this job runs on, and how well you'd need to know each one.

Celonis / UiPath Process Mining Strategic Oversight

Evaluating enterprise-level process mining insights to identify major transformation opportunities, validate ROI of automation programmes, and monitor global process adherence.

UiPath / Automation Anywhere / Blue Prism (Enterprise Platforms) Strategic Oversight

Architecting the enterprise RPA strategy, evaluating platform scalability, security, and governance frameworks for global deployment. You won't be building bots, but you'll be directing the 'bot farm' strategy.

Tableau Server / Power BI Premium (Enterprise BI) Strategic Oversight

Defining strategic BI requirements for executive decision-making, evaluating enterprise BI solutions, and interpreting high-level performance dashboards to inform operational strategy.

ServiceNow ITSM / Workday (Enterprise Workflow & HRIS) Strategic Oversight

Establishing enterprise project management standards, selecting and integrating PMO tools across global operations, and ensuring seamless HR process integration.

Genesys Cloud / Five9 / NICE CXone (Enterprise CX/WFM) Strategic Oversight

Strategic selection and integration of WFM and CX platforms to meet global service delivery objectives, ensuring a unified customer experience across all channels.

Salesforce / SAP S/4HANA / Oracle ERP (Integration Focus) Strategic Oversight

Defining the enterprise integration strategy and data governance for seamless BPO-client system interoperability, ensuring data integrity and security at a global scale.

Snowflake / Databricks (Advanced Analytics Platforms) Strategic Understanding

Strategic understanding of data warehousing concepts, data lakes, and advanced analytics platforms to drive BPO optimisation and new service development. You'll direct the data strategy, not build the pipelines.

5What you get to decide, and how that grows

Power in a job isn't your title. It's what you're allowed to decide. Here's how it grows as you move up.

The choiceComing in Where you are nowThe step above
Enterprise Operational Strategy & Vision N/A N/A N/A
P&L Management & Budget Allocation (BPO Division) N/A N/A N/A
Major M&A Operational Integration N/A N/A N/A
Global Talent & Leadership Development N/A N/A N/A

6How you'll be judged

The scoreboard, and what is not on it. The hard targets, how often each is actually looked at, and the quiet signals that never reach a dashboard.

Enterprise Operating Margin Improvement
The overall profitability of our BPO operations, reflecting efficiency and cost management across all service lines.
Target · 25%+ improvement in operating margins year-over-year

If our operating margin was 15% last year, we'd expect it to hit at least 18.75% this year through strategic initiatives like automation and process re-engineering.

Market Share Expansion (Organic & M&A)
Our growth in market share, driven by winning new business, expanding existing client relationships, and successful mergers or acquisitions.
Target · 10%+ increase in market share through M&A or strategic partnerships within 24 months

Successfully integrating a newly acquired BPO firm, adding £50M to our annual revenue and expanding our footprint in a key sector like healthcare BPO.

Global Client Net Promoter Score (NPS)
A measure of overall client satisfaction and loyalty across our entire client portfolio, indicating how likely they are to recommend us.
Target · Achieve and maintain an NPS of 70+ across our top 50 clients

After a major process transformation, our top 20 clients' NPS jumped from 62 to 75, showing they really value the improved service and efficiency.

Strategic Growth Initiatives Launch & Revenue
The successful launch of new BPO service offerings or entry into new geographic markets, and the revenue generated from these initiatives.
Target · Launch 2-3 new strategic service offerings generating £10M+ in new revenue within 18 months

Launching a new 'AI-Powered Customer Experience' service line that brings in £12M in new contracts within its first year.

Industry Analyst Recognition
Establishing our organisation as a recognised leader in the BPO sector by top-tier industry analysts.
  • Being cited as a 'Leader' or 'Visionary' in Gartner Magic Quadrants or Everest Group PEAK Matrix reports. Receiving invitations to speak at major industry conferences as a thought leader. Positive mentions in key industry publications.
Board and Investor Confidence
Maintaining strong confidence from the Board of Directors and key investors in our operational strategy and execution.
  • Positive feedback from quarterly board presentations. Successful fundraising rounds or positive analyst reports citing operational strength. Smooth approval of major capital expenditure for operational improvements.
Talent Development & Retention at Leadership Levels
Building a robust leadership pipeline and ensuring high retention of critical talent within global operations.
  • Key leadership positions filled internally (e.g., 80% internal promotion rate for Director+ roles). High engagement scores (80%+) for VPs and Directors. Successful succession planning for critical roles, with identified ready-now candidates.
Operational Resilience & Risk Management
The effectiveness of our global operations in preventing and responding to major disruptions, ensuring business continuity.
  • Zero critical client service interruptions due to operational failures (e.g., system outages, natural disasters) in a given year. Successful passing of all external operational audits with minimal findings. Proactive identification and mitigation of emerging operational risks.

7Would you like it

Both sides. What people enjoy, and what grinds them down.

What people enjoy
Driving Enterprise-Wide Transformation

You'll spend a lot of time defining strategic initiatives, overseeing multi-year programmes to re-engineer global processes, and championing new technologies like AI and advanced automation. It's about fundamentally changing how we operate at scale.

Leading the charge to shift 30% of our transactional processes to intelligent automation over three years, fundamentally changing our cost structure and service delivery model.

Accountability for Significant P&L and Growth

Your decisions will directly impact our bottom line. You'll be constantly reviewing financial performance, identifying new revenue streams, and making tough calls on investments and divestments. The buck really stops with you for operational profitability.

Successfully delivering £10M+ in annual P&L targets for the entire BPO division, consistently beating market expectations.

Shaping Industry Leadership and Market Position

You'll be engaging with industry analysts, presenting at conferences, and driving thought leadership to position us as a top-tier BPO provider. It's about influencing the market, not just reacting to it.

Being invited to deliver the keynote speech at a major global BPO summit, solidifying our reputation as an innovator and leader.

What frustrates people
  • Navigating complex regulatory landscapes across dozens of countries, which can slow down innovation and standardisation efforts.
  • Dealing with the sheer inertia of a large, global organisation when trying to implement rapid, transformational change.
  • The constant tension between driving aggressive cost efficiencies and maintaining (or improving) service quality and employee morale.
  • Managing the fallout from major geopolitical events or global economic downturns that directly impact offshore delivery models and client demand.
  • The political dance required to get multiple C-suite peers to fully align on a single, enterprise-wide operational strategy, especially when it impacts their own departmental budgets or control.
What this role does not give you
  • A quiet, low-stress work environment where you can 'switch off' easily.
  • The luxury of focusing on just one specific area of operations; you're responsible for the whole lot.
  • A role where you're always the most popular person in the room; tough decisions come with the territory.
  • A predictable 9-to-5 schedule; global operations mean you're often working across time zones and dealing with urgent issues at odd hours.

8Who you work with

This role holds the ultimate accountability for the operational performance, profitability, and strategic direction of our entire BPO enterprise. Your decisions directly influence market share, client retention, brand reputation, and shareholder value. You're the one who makes sure we can actually deliver on the promises our sales teams make.

Inside the business
  • Chief Executive Officer (CEO)
  • Chief Financial Officer (CFO)
  • Chief Commercial Officer (CCO)
  • Chief Technology Officer (CTO)
  • Head of Human Resources
  • Legal & Compliance Director
Outside the business
  • Key Strategic Clients (C-Suite level)
  • Industry Analysts (Gartner, Everest Group)
  • Investors and Shareholders
  • Regulators and Government Bodies
  • Strategic Alliance Partners

9What you need before you start

Not a wish list. The things you would be expected to already have.

  • A proven track record of 15+ years in senior leadership roles within large-scale BPO or global operations, with significant P&L accountability (minimum £10M+).
  • Demonstrable experience leading successful, multi-year operational transformation programmes across diverse geographies, leveraging technology and process re-engineering.
  • Expertise in managing complex client relationships at the C-suite level, including contract negotiation and strategic partnership development.
  • A deep understanding of financial management, budgeting, and cost optimisation within a global service delivery context.
  • Significant experience in M&A operational due diligence and integration, with tangible results.
  • A strong history of building and developing high-performing executive leadership teams.

10What to practise next

Where the job is going, and what to do about it starting this week.

Quantum Computing & Post-Quantum Cryptography Awareness

While still nascent, quantum computing has the potential to break current encryption standards, posing a long-term, existential threat to data security. As COO, you need to understand this risk and direct early-stage preparation to protect client data and our IP.

Quantum Supremacy Implications · Post-Quantum Cryptography (PQC) · Data at Rest vs. Data in Transit

  • This quarter: Attend an executive briefing on quantum computing and its implications for enterprise security.
  • Next 6 months: Task your CTO and CISO to develop a 'Quantum Readiness' white paper outlining potential impacts and early mitigation strategies.
  • Next 12 months: Ensure our long-term technology roadmap includes provisions for transitioning to PQC where appropriate.
  • Ongoing: Monitor industry developments and engage with cybersecurity experts on this evolving threat.

Quick win: Ask your CISO for a 30-minute, jargon-free explanation of the top 3 quantum threats to our BPO data and what we're doing about them.

Decentralised Autonomous Organisations (DAOs) & Web3 Operational Models

Web3 technologies, including DAOs and blockchain, could fundamentally alter how services are delivered, governed, and compensated in the future. While not mainstream yet, understanding these models allows you to identify potential disruptions or new service opportunities.

Blockchain for Trust & Transparency · DAO Governance Structures · Tokenomics in Service Delivery

  • This quarter: Read foundational texts on Web3 and DAOs, focusing on business applications rather than pure crypto speculation.
  • Next 6 months: Engage with a Web3 consultant or academic to explore potential applications or threats to our BPO business model.
  • Next 12 months: Sponsor a small internal research project to identify one 'proof of concept' for blockchain in a BPO process (e.g., contract management).
  • Ongoing: Monitor the adoption of Web3 technologies in adjacent industries to spot early indicators of disruption.

Quick win: Ask your innovation team to present a 'Web3 for BPO' lightning talk, focusing on practical implications for operations.

11Staying current once you are in

What people here do to keep up
  • Active participation in executive leadership programmes from top business schools (e.g., Harvard, London Business School) focused on global strategy, M&A, or digital transformation.
  • Regular engagement with industry analyst firms (e.g., Gartner, Everest Group) to stay abreast of market trends and competitive intelligence.
  • Serving on the board of other companies or non-profit organisations to broaden strategic perspective and governance experience.
  • Mentoring rising talent within the organisation and externally, sharing your vast experience and building leadership capability.

12The rising capability

The rising capability

Zavmo analysis

What's rising in its place

This is where the work is heading, and the higher pay with it. Get fluent here and the shift stops being a threat and starts being your edge.

AI-Driven Business Model Innovation

Our competitors are already using AI to create entirely new service offerings and drastically alter cost structures. You need to be the one identifying and capitalising on these shifts, not just optimising existing models. This is about reimagining what BPO can be.

  • Generative AI for Service Design
  • AI-Powered Value Chain Re-engineering
  • Ethical AI & Responsible Deployment
  • AI-as-a-Service (AIaaS) Integration

Geopolitical & Macroeconomic Risk Leadership

Global supply chains, offshore delivery models, and international client bases are increasingly vulnerable to geopolitical instability, trade wars, and economic downturns. As COO, you're the first line of defence, needing to anticipate and strategically mitigate these complex, non-financial risks.

  • Scenario Planning & Stress Testing
  • Global Footprint Diversification
  • Supply Chain Resilience in Services
  • ESG (Environmental, Social, Governance) Operational Integration

13What you’ll use

What you’ll use

Skills this role draws on

Technical

  • Enterprise Lean Six Sigma & Process Architecture
  • Global Service Level Agreement (SLA) & KPI Governance
  • Strategic Vendor & Ecosystem Management
  • Robotic Process Automation (RPA) & Intelligent Automation Strategy
  • Global Workforce Planning & Optimisation

14The pathway

The pathway

How you actually get there, here

How you become one varies far more by country than what one does. This is the UK route. Most people take one of these ways in; the right one depends on where you're starting from.

  1. 1

    From VP, Global BPO Services

    3-5 years as a VP

    Skills to master

    • Transitioning from managing a large segment of the BPO business to owning the entire enterprise operational strategy. This means shifting from 'executing strategy' to 'defining strategy' and taking full P&L accountability for the whole show. You'll need to master board-level communication and investor relations.

    You're ready to move on when

    • Successfully grew a multi-£M service line by 15%+ year-over-year.
    • Led a major operational transformation that delivered significant (20%+) efficiency gains.
    • Built and retained a high-performing leadership team (Directors and above).
    • Consistently delivered strong P&L performance for your business unit.
  2. 2

    From Chief Operating Officer (Adjacent Industry)

    5-7 years as a COO in a related services industry

    Skills to master

    • Adapting your operational leadership experience from a similar services-based industry (e.g., IT Services, Consulting) to the specific nuances of BPO, particularly around global delivery models, client-specific SLAs, and regulatory complexities. You'll need to quickly get up to speed on BPO-specific technologies and market dynamics.

    You're ready to move on when

    • Successfully led operations for a company with a complex, global service delivery model.
    • Demonstrated strong P&L management and strategic transformation capabilities in your previous COO role.
    • Proven ability to quickly learn and adapt to new industry specifics and build credibility with new teams.
    • Experience managing large, distributed workforces and complex client relationships.
  3. 3

    From Senior Partner (Management Consulting, BPO Focus)

    7-10 years as a Senior Partner

    Skills to master

    • Moving from advising on strategy to directly owning and executing it. This means taking full accountability for operational outcomes, managing large P&Ls, and building/leading a permanent operational team, rather than project-based consulting teams. You'll need to transition from 'problem solver for hire' to 'enterprise builder'.

    You're ready to move on when

    • Led major BPO transformation programmes for multiple clients, with demonstrable impact.
    • Developed deep expertise in BPO operational strategy, technology, and market trends.
    • Proven ability to influence C-suite clients and drive large-scale change.
    • Experience managing large consulting engagements and significant revenue targets.

15Where this role leads

The long view: This role can lead to Chief Executive Officer, taking on accountability for the whole company, or to a board position, providing strategic oversight to other organisations.

The ten Future Fluencies

Zavmo analysis

The credential is what you can do today. These are what keep you valuable.

A qualification proves you can do the job as it's defined today. These ten are what decide whether you're still the obvious person for it in five years. They're the capabilities employers are now writing into senior roles faster than people are learning them. Zavmo weaves them through whatever you study, so you come out with both: the credential and the fluency.

The highlighted ones are the Fluencies your role leans on hardest, from how Chief Operating Officer (BPO) is actually changing.

How you would learn this

One to one, on the work you already do

A tutor sets the task against your own job and marks the reasoning, at your pace. There is no cohort to fall behind.

A lesson from Global Leadership Challenges – Managing Risks and Responsibilities, worked against Chief Operating Officer (BPO).

Global Leadership Challenges – Managing Risks and Responsibilities Level 7

Applied to your work in Chief Operating Officer (BPO)

This unit aims to provide learners with an understanding of the various types of risks organisations face in a global context, the processes involved in risk evaluation, and the methods used for effective risk mitigation. Learners will also understand the importance of the value chain and risk mitigation strategies in achieving continuous improvement within an organisation.

How the thinking builds
  1. 1 Remember
  2. 2 Understand
  3. 3 Apply
  4. 4 Analyse
  5. 5 Evaluate
  6. 6 Create
An illustration of a Zavmo lesson, built from this role’s own route. The unit, its objective and every criterion above are the awarding body’s own words, not an example.

It is £70 a month, billed monthly. Your free first module is Future Fluency, and you can cancel any time.

See Your Progress Grow Illustration
Chief Operating Officer (BPO)
  • Enterprise Lean Six Sigma & Process Architecture
  • Global Service Level Agreement (SLA) & KPI Governance
  • Strategic Vendor & Ecosystem Management
  • Robotic Process Automation (RPA) & Intelligent Automation Strategy
  • Global Workforce Planning & Optimisation
This is your Mind Palace on learn.zavmo.ai. Every skill above comes from this role's own record, not an example borrowed from another job. A node lights up when you evidence it, and what you build stays yours between jobs. That is the part a course cannot do.

16The detail, folded away

Everything else the record holds

The career branches in full, how AI is already showing up in the day-to-day, and the questions people ask about this job. Here when you want them, out of the way while you decide.

Where it leads next, rung by rung

Where it leads

The career path, and where it branches

Chief Operating Officer (BPO) is a start, not a ceiling. Each step below asks for new skills and hands back more autonomy.

  1. Chief Executive Officer (CEO)

    3-5 years as COO

    From enterprise operational leadership to ultimate corporate leadership.

    • Full P&L and balance sheet accountability for the entire company.
    • Defining and executing the overall corporate strategy, not just operations.
    • Public company reporting and regulatory compliance (if applicable).
    • Driving innovation across all functions (Product, Sales, Marketing, Tech).
  2. Board Member / Non-Executive Director (NED)

    Immediately or within 1-2 years post-COO role

    From executive leadership to governance and strategic oversight.

    • Providing independent oversight and guidance on strategy, risk, and performance.
    • Assessing and approving executive compensation and succession plans.
    • Ensuring ethical conduct and regulatory compliance at the highest level.
    • Representing shareholder interests and contributing to long-term value creation.
Working with AI on the job

Working with AI

Where AI is starting to help

As COO, your time is gold. Imagine cutting through the noise, accelerating strategic analysis, and empowering your teams with intelligent automation. AI isn't just for junior analysts anymore; it's a C-suite superpower. We're talking about shifting your focus from reactive problem-solving to proactive, market-shaping leadership.

Here's the thing: the BPO landscape is changing fast. Those who master AI at a strategic level will define the next decade. We're not just dabbling; we're embedding AI into the very fabric of our global operations to drive unprecedented efficiency, insight, and competitive advantage. You'll be leading this charge, using AI to amplify your strategic reach.

Enterprise AI Strategy & Governance

Use AI to model the impact of large-scale automation initiatives across your entire BPO portfolio, predicting ROI, resource shifts, and client impact. Leverage AI-powered governance platforms to monitor bot performance, compliance, and security at a global scale, ensuring your 'bot farm' is both efficient and secure. This isn't just about individual bots; it's about orchestrating an intelligent workforce.

Predictive Market & Operational Foresight

Employ advanced AI models to predict market shifts, client churn risks, and emerging operational bottlenecks before they even appear. Analyse vast datasets from global operations, client feedback, and external market trends to inform strategic investments, resource allocation, and proactive risk mitigation. This moves you from reacting to leading.

AI-Powered M&A Due Diligence & Integration

Accelerate the due diligence process for potential acquisitions by using AI to rapidly analyse target company financials, contracts, and operational data, identifying synergies and risks at speed. Post-acquisition, use AI to map and integrate processes, identifying automation opportunities and streamlining the transition of new entities into our global operating model. It's about making M&A faster and smarter.

Executive Communication & Board Reporting

Leverage generative AI to draft initial versions of complex board presentations, investor updates, and strategic communications. Input key data points and strategic narratives, and let AI help structure compelling arguments and visualisations, freeing you up to refine the message and focus on high-impact delivery. This ensures consistency and frees up mental bandwidth for the really tough questions.

Common questions

Common questions

How do you become a Chief Operating Officer (BPO)?

Common routes in include From VP, Global BPO Services (3-5 years as a VP), From Chief Operating Officer (Adjacent Industry) (5-7 years as a COO in a related services industry) and From Senior Partner (Management Consulting, BPO Focus) (7-10 years as a Senior Partner). Times vary with prior experience.

Where can a Chief Operating Officer (BPO) progress to?

This role can lead on to Chief Executive Officer (CEO) (3-5 years as COO) and Board Member / Non-Executive Director (NED) (Immediately or within 1-2 years post-COO role), depending on the skills you build.

What new skills matter most for a Chief Operating Officer (BPO)?

Increasingly, AI-Driven Business Model Innovation and Geopolitical & Macroeconomic Risk Leadership. These are the skills our record of this role lists as growing.

Free tools

Want a read on where you stand?

Three free tools, no account needed. Each one ends with a role, a level and a way in.

17Where to go from here

Other roles at Level 8

Same depth of qualification, different job. Useful if the work appeals but this particular role does not.

More jobs in business process outsourcing

Stay in the field you know and move sideways rather than up.

If you leave this industry

The skills built as a COO in BPO carry over to other large service industries. They also apply to technology firms with big operations, and to private equity firms that need operational expertise to grow portfolio companies. Managing global operations and owning a large P&L are skills valued in any of these settings.

This role profile is © 2026 Growth Engineering Technologies Ltd. Built from UK occupational standards and regulated qualification data, and written for Zavmo.

You're not behind. You're right on time. The shift is only just beginning. Your role won't look the same in two years. Be the one who leads the change, not the one it happens to. Start my free Automation Fluency module What happens next: a free account, then we build your plan as you set up. No card. Build your plan, see your roadmap and meet the twelve tutors matched to you. All free. When you're ready to start learning, it's £70 a month, billed monthly. Cancel any time and billing stops.