UK

United Kingdom · Sales · Entry Level (0-2 years)

EVP of Sales

Here is the whole job, in plain words. What it is, what you decide, how you're judged, how people get here and where they go next. Then the part no course gives you: twelve AI tutors who learn your work.

See how AI is changing this job, and get the full read by email.

Start my free Automation Fluency module

As EVP of Sales, a good place to start on AI-Assisted Sales Workflow Optimisation is Automating a Repeated Task in Own Work, a free Future Fluency module at Level 3. You'd practise automating the part of a weekly task that never changes, and checking it really saves you time.

Free to start, no card.

Keep this job description

Where should we send it?

One email: what AI is changing in this job, the new skills it asks for, where it leads, and where to start free. With a link back here. Nothing else follows unless you confirm your address.

Your employer, or 'self-employed'

Leading a team? Try this with up to five of them for 14 days, free.

  • Experience bandEntry Level (0-2 years)
  • Direct reportsNo direct reports
  • Reports toSenior EVP of Sales
  • UK framework levelUsually someone starting out, or keeping a process running

Also advertised as Junior Sales Associate · Sales Support Executive · Sales Development Representative (SDR)

Built on 43,079 real UK job descriptions we analysed · grounded in what real qualifications cover

Two short quizzes about you

1From this job to a course

The future skills this job leans on

AI Fluency working with AI as a thinking partner
Data Fluency turning numbers into a decision
AI Governance Fluency using AI responsibly
Automation Fluency building AI into how work runs

2AI and this work

Will AI change your work as an EVP of Sales?

Nobody can say exactly how. Here is what this job is being asked for next, and where to start.

The new skills this role is being asked for

  • AI-Assisted Sales Workflow Optimisation
  • Advanced Social Selling & Personal Branding
Why each one is rising

The future skills this job leans on

We'll only ever tell you what we can actually back up. No hype, no scare tactics.

What happens when you start

Next, a free account. We build your EVP of Sales plan as you set up, starting with the free Automation Fluency module. No card.

Your first Future Fluency module is free. After that, your AI tutor is £70 a month.

Ready to pay? Subscribe for £70 a month

Keep this read. One email with what AI is changing in this job, the new skills it asks for and where to start free. Nothing else follows unless you confirm your address.

3What this role really is

An entry-level sales role where you learn the basics of selling and support more experienced sales staff.

4What you'd actually use

The tools this job runs on, and how well you'd need to know each one.

Salesforce Sales Cloud Basic

Entering new leads, updating contact information, logging activities, and checking deal stages as instructed by senior EVPs.

Outreach / SalesLoft (or similar sales engagement platform) Basic

Adding contacts to sequences, monitoring basic engagement metrics, and helping senior EVPs manage their outreach campaigns.

LinkedIn Sales Navigator Basic

Identifying key contacts within target accounts, researching company profiles, and assisting with account mapping for senior EVPs.

Microsoft Office / Google Workspace (Docs, Sheets, Slides) Intermediate

Creating and editing basic documents, spreadsheets for tracking, and presentations for client meetings.

Gong / Chorus.ai (or similar conversation intelligence) Basic

Reviewing your own calls (if applicable) or listening to snippets of senior EVP calls to learn best practices and identify key client needs.

5What you get to decide, and how that grows

Power in a job isn't your title. It's what you're allowed to decide. Here's how it grows as you move up.

The choiceComing in Where you are nowThe step above
Client Outreach Strategy None. Execute drafted emails/messages provided by Senior EVP. Escalate any unexpected client responses. Propose initial outreach sequences and messaging for review. Adapt templates based on prospect research. Design and implement full outreach strategies for specific target accounts or segments, including A/B testing.
CRM Data Management Accurately enter and update data following strict guidelines. Escalate any data discrepancies or system issues. Identify and propose solutions for data hygiene issues. Create basic reports for personal pipeline management. Define CRM data standards and best practices for the team. Coach junior reps on effective CRM use and reporting.
Deal Qualification None. Support senior EVPs by providing research. Learn qualification criteria by observing. Independently qualify inbound leads against defined criteria. Identify key stakeholders and business needs. Lead complex deal qualification, challenging prospect assumptions and identifying potential blockers early in the sales cycle.

6How you'll be judged

The scoreboard, and what is not on it. The hard targets, how often each is actually looked at, and the quiet signals that never reach a dashboard.

Qualified Leads Supported
Number of new sales opportunities you've helped generate or qualify for a senior EVP.
Target · 15-20 per month

You've researched 20 new companies, found 3 decision-makers at each, and drafted initial outreach emails for 15 of them, resulting in 18 new qualified leads for the senior team this month.

CRM Data Accuracy & Completeness
How accurately and completely you've updated client information, activities, and deal stages in Salesforce.
Target · 95%+ accuracy

Out of 50 records reviewed, only 2 had missing contact details or incorrect company information, meaning a 96% accuracy rate. This is crucial for clean reporting.

Meeting Scheduling & Preparation Support
The number of meetings you've successfully scheduled and prepared materials for on behalf of senior EVPs.
Target · 10-15 meetings scheduled/prepared weekly

You've managed to get 12 new meetings into the diaries of the senior team and ensured all pre-meeting briefs and presentations were ready 24 hours in advance.

Proactive Learning & Initiative
How much you actively seek out new knowledge, ask smart questions, and take initiative without being asked.
  • You're regularly asking 'why' things are done a certain way, suggesting minor improvements to processes, or sharing interesting market insights you've found. Senior EVPs comment that you're always keen to learn and pick things up quickly.
Team Collaboration & Support Feedback
The quality of your collaboration with senior EVPs and other internal teams.
  • Senior EVPs give positive feedback on your responsiveness and helpfulness. You're seen as a reliable pair of hands, and people actively seek your support for tasks because they trust you'll get it done right and on time. You'll ask clarifying questions to avoid rework.
Understanding of Sales Process
Your growing grasp of our sales methodology, product offerings, and target customer profiles.
  • You can articulate the key stages of a deal, understand our core value proposition, and can identify a good fit customer. You're starting to anticipate what information a senior EVP will need for a call, rather than just reacting to requests.

7Would you like it

Both sides. What people enjoy, and what grinds them down.

What people enjoy
Growth & Development

You'll jump at the chance to sit in on client calls (even muted), ask for feedback on your work, and spend extra time understanding our product. You're always looking for the next thing to learn.

After a week of supporting call scheduling, you ask your Senior EVP if you can start drafting the initial outreach emails, explaining you've been listening to their calls and have ideas.

Team Contribution & Impact

You get a real buzz from knowing your research helped close a big deal, or that your organised approach saved a senior EVP hours of time. You enjoy being an essential part of a winning team.

When a senior EVP thanks you for catching a critical piece of information that helped them navigate a client objection, you feel genuinely proud of your contribution.

Clear Structure & Guidance

You appreciate clear instructions and a defined process. While you're eager to learn, you also value having a roadmap and knowing exactly what's expected of you, especially when you're new.

You'll ask for a template for a new task or clarify the exact steps for updating a CRM record, ensuring you follow the correct procedure from the start.

What frustrates people
  • Repetitive data entry tasks in Salesforce, especially when the data isn't clean to begin with.
  • Spending time researching leads that ultimately don't go anywhere.
  • Dealing with senior EVPs who are too busy to give detailed instructions or feedback.
  • The feeling that your work isn't directly 'closing' deals, even though it's crucial support.
  • Getting conflicting priorities from different senior team members.
What this role does not give you
  • Immediate direct client interaction or negotiation responsibilities.
  • Autonomy to make strategic decisions about sales territories or deal structures.
  • A large personal revenue quota (you'll be supporting others' quotas).
  • A quiet, predictable work environment – sales is often chaotic, especially at month-end.

8Who you work with

You're essentially the engine room for our top sales performers. Your meticulous research and timely administrative support directly free up their time, letting them focus on high-value activities like negotiation and client relationships. If you're on top of things, our sales cycle speeds up, and our win rates improve because our EVPs are better prepared. If not, well, it's like trying to drive a car with no fuel – things just grind to a halt.

Inside the business
  • Senior EVPs of Sales (your direct team)
  • Sales Operations (for CRM support and data standards)
  • Marketing Team (for lead quality and content)
Outside the business
  • Potential clients (indirectly, through research and initial outreach support)
  • Industry event organisers (for research on attendees)

9What you need before you start

Not a wish list. The things you would be expected to already have.

  • A genuine curiosity about sales and business.
  • Excellent written and verbal communication skills in English.
  • The ability to work effectively in a team environment.
  • Basic computer literacy and comfort with learning new software quickly.
  • A strong work ethic and a desire to contribute.

10What to practise next

Where the job is going, and what to do about it starting this week.

Advanced CRM Reporting & Dashboards

As you progress, you won't just be entering data; you'll be expected to understand what that data means. Leaders need quick, accurate insights, and you'll be the one building the reports that provide them. This moves you from data entry to data analysis.

Salesforce Report Types · Custom Report Formulas · Dashboard Components · Data Visualisation Best Practices

  • This week: Explore the existing reports and dashboards in Salesforce. Try to understand what each one shows.
  • This month: Ask Sales Operations for access to Salesforce Trailhead modules on reporting and dashboards.
  • Month 2: Try to recreate a simple existing report from scratch, then ask for feedback on it.
  • Month 3: Propose a new, simple report that you think would be helpful for your Senior EVP to track something specific.

Quick win: Get familiar with the 'Reports' tab in Salesforce. Just poke around and see what's there. You'll be surprised what you can learn.

11Staying current once you are in

What people here do to keep up
  • Shadowing senior EVPs on client calls and internal meetings (with permission, of course).
  • Completing Salesforce Trailhead modules relevant to sales users and administrators.
  • Reading industry blogs and news to stay up-to-date on market trends and competitor activity.
  • Participating in internal sales training sessions and workshops.
  • Seeking regular feedback from your Senior EVP and peers to identify areas for improvement.

12The rising capability

The rising capability

Zavmo analysis

What's rising in its place

This is where the work is heading, and the higher pay with it. Get fluent here and the shift stops being a threat and starts being your edge.

AI-Assisted Sales Workflow Optimisation

AI isn't just for big data teams anymore; it's becoming a daily assistant for sales professionals. Competitors are already using it to automate tedious tasks, personalise outreach at scale, and gain insights faster. If you don't embrace it, you'll be left behind.

  • Prompt Engineering for Sales
  • AI-Powered CRM Integrations
  • Ethical AI Use in Sales
  • Output Validation

Advanced Social Selling & Personal Branding

Buyers are increasingly doing their research online before ever talking to a salesperson. Your (and our) digital presence is your new first impression. If you're not visible and adding value online, you're missing out on potential connections and credibility.

  • Content Curation & Sharing
  • Digital Networking Strategies
  • Personal Brand Building
  • Engagement Metrics

13What you’ll use

What you’ll use

Skills this role draws on

Technical

  • Basic Sales Process Understanding
  • Product Knowledge (Entry-Level)
  • Market Research Fundamentals

14The pathway

The pathway

How you actually get there, here

How you become one varies far more by country than what one does. This is the UK route. Most people take one of these ways in; the right one depends on where you're starting from.

  1. 1

    Direct from Education (School Leaver / Graduate)

    0-1 year

    Skills to master

    • Organisation, active listening, basic CRM use, understanding of our product and market.

    You're ready to move on when

    • Consistently accurate data entry and task completion.
    • Proactive in asking questions and seeking learning opportunities.
    • Positive feedback from senior EVPs on support provided.
  2. 2

    Customer Service / Retail Background

    0-2 years

    Skills to master

    • Adapting customer service skills to a B2B sales context, understanding sales targets, handling administrative tasks efficiently.

    You're ready to move on when

    • Strong ability to communicate professionally with internal stakeholders.
    • Demonstrated resilience and ability to handle challenging situations.
    • Quick adoption of sales tools and processes.
  3. 3

    Administrative / Office Support Role

    0-2 years

    Skills to master

    • Applying organisational skills to sales pipeline management, understanding sales terminology, supporting multiple stakeholders.

    You're ready to move on when

    • Excellent attention to detail in all administrative support tasks.
    • Efficient management of multiple priorities and deadlines.
    • Ability to quickly grasp new systems and workflows.

15Where this role leads

The long view: This role can lead to enterprise account executive, regional sales manager or director of sales work.

The ten Future Fluencies

Zavmo analysis

The credential is what you can do today. These are what keep you valuable.

A qualification proves you can do the job as it's defined today. These ten are what decide whether you're still the obvious person for it in five years. They're the capabilities employers are now writing into senior roles faster than people are learning them. Zavmo weaves them through whatever you study, so you come out with both: the credential and the fluency.

The highlighted ones are the Fluencies your role leans on hardest, from how EVP of Sales is actually changing.

Where it leads

Roles this leads to

The record names a next step, but the catalogue has no page for it yet:

  • Mid-Level EVP of Sales (Account Executive)

How you would learn this

One to one, on the work you already do

A tutor sets the task against your own job and marks the reasoning, at your pace. There is no cohort to fall behind.

It is £70 a month, billed monthly. Your free first module is Future Fluency, and you can cancel any time.

See Your Progress Grow Illustration
EVP of Sales
  • Basic Sales Process Understanding
  • Product Knowledge (Entry-Level)
  • Market Research Fundamentals
This is your Mind Palace on learn.zavmo.ai. Every skill above comes from this role's own record, not an example borrowed from another job. A node lights up when you evidence it, and what you build stays yours between jobs. That is the part a course cannot do.

16The detail, folded away

Everything else the record holds

The career branches in full, how AI is already showing up in the day-to-day, and the questions people ask about this job. Here when you want them, out of the way while you decide.

Where it leads next, rung by rung

Where it leads

The career path, and where it branches

EVP of Sales is a start, not a ceiling. Each step below asks for new skills and hands back more autonomy.

  1. Mid-Level EVP of Sales (Account Executive)

    2-3 years

    This is a significant jump. You'll go from supporting others to owning your own sales cycle and carrying a personal quota. It's where you really start to 'sell'.

    • Full Sales Cycle Management From prospecting to closing and managing client relationships.
    • Advanced CRM Usage Building your own reports and dashboards to manage your pipeline.
    • Deal Qualification (MEDDICC) Mastering our methodology to ensure you're working on the right deals.
Working with AI on the job

Working with AI

Where AI is starting to help

Let's be real, a lot of sales support work can be a bit repetitive. But what if you could offload some of that to AI and focus on the more interesting, impactful stuff? Our team is embracing AI tools to make everyone's lives easier, and as an entry-level EVP of Sales, you'll be at the forefront of this.

We're not talking about replacing you; we're talking about giving you superpowers. Imagine getting through your daily tasks faster, with more accuracy, and having more time to learn and contribute to bigger projects. That's what AI can do for you in this role. You'll be using these tools daily, learning how to prompt them effectively, and helping us figure out even better ways to use them.

CRM Entry Automation

AI can automatically transcribe call notes from Gong and update Salesforce records, saving you hours of manual data entry. It'll even suggest next steps based on conversation content, making sure nothing gets missed.

Prospecting & Research Assistant

Instead of manually trawling LinkedIn and company websites, AI tools can scour the internet for ideal customer profiles, recent news, and key contacts, giving you a comprehensive brief on potential leads in minutes. You'll then validate and refine this.

Initial Email Drafts & Personalisation

Feed AI a few bullet points about a prospect and our value proposition, and it can draft several versions of a personalised outreach email for you to review and send. This means more tailored messages, faster.

Meeting Scheduling & Follow-up

AI-powered scheduling tools can handle the back-and-forth of finding a meeting time, while other tools can draft follow-up summaries based on meeting transcripts, ensuring prompt and accurate communication.

Common questions

Common questions

How do you become an EVP of Sales?

Common routes in include Direct from Education (School Leaver / Graduate) (0-1 year), Customer Service / Retail Background (0-2 years) and Administrative / Office Support Role (0-2 years). Times vary with prior experience.

Where can an EVP of Sales progress to?

This role can lead on to Mid-Level EVP of Sales (Account Executive) (2-3 years), depending on the skills you build.

What new skills matter most for an EVP of Sales?

Increasingly, AI-Assisted Sales Workflow Optimisation and Advanced Social Selling & Personal Branding. These are the skills our record of this role lists as growing.

Free tools

Want a read on where you stand?

Three free tools, no account needed. Each one ends with a role, a level and a way in.

Read the Zavmo manifesto to understand how you will be taught Meet your tutors

Or try another one

17Where to go from here

Other roles at Level 2

Same depth of qualification, different job. Useful if the work appeals but this particular role does not.

 More jobs in sales

Stay in the field you know and move sideways rather than up.
If you leave this industry

The skills built in sales carry across industries. Selling, building relationships and driving revenue matter in tech, finance and consumer goods alike. This gives a foundation that can lead to work in many sectors.

This role profile is © 2026 Growth Engineering Technologies Ltd. Built from UK occupational standards and regulated qualification data, and written for Zavmo.

You're not behind. You're right on time. The shift is only just beginning. Your role won't look the same in two years. Be the one who leads the change, not the one it happens to. Start my free Automation Fluency module What happens next: a free account, then we build your plan as you set up. No card. Build your plan, see your roadmap and meet the twelve tutors matched to you. All free. When you're ready to start learning, it's £70 a month, billed monthly. Cancel any time and billing stops.