How you’d get it

How you’d get this certificate

  1. Zavmo teaches you. You learn the units one-to-one with an AI tutor, on your own work.
  2. You register with an approved centre. That is a college, training provider or employer ATHE Ltd has approved to offer this qualification. Zavmo is not an approved centre, so you register with them, not with us.
  3. The centre assesses, and ATHE Ltd awards. A qualified assessor at the centre judges your evidence, and the certificate comes from ATHE Ltd.

More on studying for a qualification

01What it is

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These are the units ATHE Ltd registers against this qualification. It is a catalogue, not a syllabus. Which of them you take depends on the combination the qualification requires, and that is set by the awarding body rather than by us. Every unit here is regulated. Zavmo teaches towards them on your own work, and work done here is recognised as prior learning under the agreements we hold.

Zavmo is not an awarding body, is not an approved centre, and is not affiliated with ATHE Ltd. It does the teaching and the mapping. ATHE Ltd sets this qualification and awards it, and a qualified human assessor makes the assessment decision.

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02The units

What each unit actually teaches you to do

Corporate Communication Strategies Real unit · ATHE Ltd
You'll develop an understanding of corporate communications and their importance for organisational reputation and stakeholder engagement. The unit covers conducting communications audits and the purpose and impact of corporate communications strategies.

What you'll be able to do

  • Understand the importance of corporate communications for organisational success
  • Implement corporate communications audits to assess current practices
  • Understand the purpose and potential impact of a well-defined corporate communications strategy
Developing Organisational Vision and Strategic Direction Real unit · ATHE Ltd
This unit provides learners with knowledge of developing, communicating, and implementing organisational vision and strategic direction. You'll explore leadership roles and stakeholder engagement in achieving strategic objectives.

What you'll be able to do

  • Understand the processes involved in developing an organisational vision and strategic direction
  • Understand methods for communicating the organisational vision and strategic direction to stakeholders
  • Understand the steps required to implement an organisational vision and strategic direction
Finance for Strategic Managers Real unit · ATHE Ltd
It teaches you to understand the role of financial data in strategic decision-making and apply financial analysis techniques. You'll evaluate proposals for strategic capital expenditure considering financial implications and organisational strategy.

What you'll be able to do

  • Understand the importance of accurate and relevant financial data in the formulation and delivery of effective business strategy
  • Use financial analysis techniques as a tool for informed strategic decision-making
  • Evaluate proposals for strategic capital expenditure within an organisation, considering financial implications and strategic alignment
International Business Environment Real unit · ATHE Ltd
You'll develop an understanding of the international business environment, including political, legal, economic, social, and cultural factors. The unit covers globalisation, international trade, and the characteristics of international markets affecting business operations.

What you'll be able to do

  • Understand the key aspects of the international environment in which businesses operate
  • Understand the impact of globalisation on business operations and strategies
  • Understand the effects of international trade policies and agreements on business
  • Understand the characteristics of different international markets and their implications for businesses
International Finance Real unit · ATHE Ltd
It teaches you to understand international accounting standards and the impact of the international financial environment on decision-making. You'll study capital requirements, working capital management, and key issues in international finance.

What you'll be able to do

  • Understand the objectives of international accounting standards and their application
  • Understand the potential impacts of the international financial environment on organisational decision-making
  • Understand capital requirements and working capital management within an international context
  • Understand key issues and approaches to effective international financial management
International Marketing Real unit · ATHE Ltd
This unit provides learners with knowledge of international marketing implications for organisations. You'll learn to create international marketing strategies and understand the requirements for effective international marketing communications.

What you'll be able to do

  • Understand the implications of international marketing activities for organisations
  • Understand how to develop a comprehensive international marketing strategy
  • Understand the specific requirements of international marketing communications and their implementation
Managing Continuous Organisational Improvement Real unit · ATHE Ltd
It teaches you to manage continuous organisational improvement by understanding how to foster a culture of improvement and acceptance of change. You'll identify opportunities for improvement and plan change initiatives within organisations.

What you'll be able to do

  • Understand how organisations create a culture of continuous improvement and acceptance of change.
  • Understand opportunities for improvement to organisational activities.
  • Plan change for organisational improvement.
Organisational Behaviour Real unit · ATHE Ltd
You'll gain an understanding of organisational behaviour, including leadership theories, organisational structures and culture, and employee motivation. The unit focuses on analysing how these factors impact organisational effectiveness and performance.

What you'll be able to do

  • Understand leadership behaviour theory and practice.
  • Understand how organisational structures and culture impact on the effectiveness of an organisation.
  • Understand how organisations can improve employee motivation and effectiveness.
Personal Development for Leadership and Strategic Management Real unit · ATHE Ltd
You'll understand leadership and strategic management principles and their application in achieving organisational vision and strategy. The unit includes developing communication skills for vision delivery and managing personal development in leadership.

What you'll be able to do

  • Understand how knowledge and skills in leadership and strategic management support the creation and achievement of organisational vision and strategy
  • Understand how to develop and communicate an organisational vision effectively
  • Manage the development of own knowledge and skills in leadership and strategic management to support achievement of personal and organisational vision and strategy
  • Reflect on the benefits of personal development in the achievement of personal growth and organisational vision and strategy
Quantitative Methods Real unit · ATHE Ltd
You'll gain skills to understand and analyse data used by organisations to monitor and improve performance. The unit covers quantitative methods for business decision-making and reporting findings to support effective organisational performance management.

What you'll be able to do

  • Understand the types of data which organisations can use to monitor their performance.
  • Understand the types of data which organisations can use to improve their performance.
  • Analyse raw business data to inform decision-making.
  • Evaluate raw business data to inform decision-making.
  • Apply a range of quantitative methods to support effective business decision-making.
  • Report on data to inform decision-making.
  • Communicate findings to inform decision-making.
Research for Strategic Development Real unit · ATHE Ltd
It teaches you to conduct research for strategic business development by producing research proposals, applying appropriate methodologies, and presenting findings effectively. You'll also evaluate their research skills throughout the process.

What you'll be able to do

  • Produce a research proposal relating to strategic business development.
  • Apply different research methodologies to gather sufficient and valid data.
  • Present research findings in an appropriate format for a target audience.
  • Evaluate own skills while undertaking research.
Strategic Human Resource Management Real unit · ATHE Ltd
You'll develop an understanding of strategic human resource management and its role in achieving organisational goals. The unit covers legal, ethical, economic, and organisational factors influencing HR strategies and the preparation of practical HR management plans.

What you'll be able to do

  • Understand the various factors that can affect human resource management strategies within organisations, including legal, ethical, and economic considerations
  • Understand how strategic human resource management contributes to the successful achievement of an organisation's strategic plans and objectives
  • Understand the process of preparing comprehensive human resource management strategies for organisations, considering different organisational contexts
  • Develop a practical and effective human resource management strategy for a specific organisation, aligned with its overall strategic goals
Strategic Marketing Real unit · ATHE Ltd
This unit provides learners with knowledge of strategic marketing principles and consumer behaviour. You'll learn to create strategic marketing plans aligned with business objectives, analysing market segmentation and consumer decision influences.

What you'll be able to do

  • Understand the fundamental principles underpinning strategic marketing approaches
  • Understand the significance of consumer behaviour analysis in the development of effective marketing strategies
  • Develop a comprehensive strategic marketing plan for a given organisation or product
  • Understand how to develop a marketing strategy that aligns with and supports overall business objectives
Strategic Planning Real unit · ATHE Ltd
You'll gain knowledge of foundational strategic planning concepts and theories, enabling them to review organisational strategies and develop strategic options. The unit covers mission, vision, values, and strategic alignment within organisations.

What you'll be able to do

  • Understand the foundational concepts and theories relevant to developing organisational strategy
  • Review and critically evaluate an organisation’s existing strategy and business plans
  • Develop a range of strategic options for an organisation, considering various internal and external factors
03The standards

The national standards these units are built against

What the job actually needs, in the words employers and awarding bodies already use for the work itself.

  • Develop your organisation’s vision, strategies and business plans

    Standard
  • Manage continuous improvement of overall performance of your organisation

    Standard
04Where it leads

The jobs these credits are mapped to

A qualification is never a dead end here. Each of these is a job record this qualification is a mapped route into.

Showing 6 roles, drawn from 198 job records mapped to this qualification. Near-identical records are folded together, and each row says how many it stands for.

Where this can lead

Strategic Finance Manager

This work can lead to managing a team as a strategic finance manager, or moving into a director of strategic finance role, or a VP of FP&A and strategy position.

See the whole journey
05The credits

The credits, and who awards them

Level 7 credits are regulated, and they are awarded by ATHE Ltd rather than by Zavmo. They don’t vanish when a subscription ends or a website closes. They travel to any employer, and Zavmo keeps the map of what you have covered and what is next.

What you would be collecting

Corporate Communication StrategiesDeveloping Organisational Vision and Strategic DirectionFinance for Strategic ManagersInternational Business EnvironmentInternational FinanceInternational MarketingManaging Continuous Organisational ImprovementOrganisational Behaviour

Each one is a real unit registered against this qualification.

How you’d practise it

You don’t watch this. You do it.

You are not assessed on remembering this. You are assessed on applying it, analysing it, evaluating it and producing something. So that is what the practice is: projects, role play and your own live cases, with a tutor in the room.

The Coach The Coach · your practice partner Illustration
The Coach Make the case from “International Marketing” to me in thirty seconds. I am the person who signs it off and I am already late.
You It would improve engagement and bring us in line with best practice.
The Coach Neither of those costs me anything to say no to. Open with the number that changes if I do nothing.
The same lesson on the real thing: the conversation in the middle, the thinking ladder on the left, and the criteria each answer is evidencing on the right.
  • Pitch it Evaluate

    “International Marketing” gets practised as a pitch. You make the case out loud, Zavmo asks the question the room would ask, and you make it again.

  • Bring your own plan Create

    For “Strategic Human Resource Management” you bring the plan you are actually working on, not a case study. Zavmo pulls on the assumptions in it until the weak one shows.

  • Draft the real one Create

    You do “Finance for Strategic Managers” on a real document of your own. Zavmo works on the draft you have to send anyway, so the coursework and the job are the same piece of work.

  • Map a live decision Analyse

    “Research for Strategic Development” runs on a decision you are facing now. Zavmo maps it with you and shows what the second-order effect looks like before you find out the slow way.

How you would learn this

One to one, on the work you already do

A tutor sets the task against your own job and marks the reasoning, at your pace. There is no cohort to fall behind.

A lesson from Corporate Communication Strategies, one of this qualification's own units.

Corporate Communication Strategies Level 7

Applied to your work in any of these jobs

Learners will develop an understanding of corporate communications and their importance for organisational reputation and stakeholder engagement. The unit covers conducting communications audits and the purpose and impact of corporate communications strategies.

How the thinking builds
  1. 1 Remember
  2. 2 Understand
  3. 3 Apply
  4. 4 Analyse
  5. 5 Evaluate
  6. 6 Create
An illustration of a Zavmo lesson, built from this role’s own route. The unit, its objective and every criterion above are the awarding body’s own words, not an example.

It is £70 a month, billed monthly. Your free first module is Future Fluency, and you can cancel any time. Teaching towards this qualification begins when you subscribe.

Your Plan Illustration

Built for ATHE Level 7 Diploma in Strategic Management

14 units in this credential, in the order it lists them, awarded by ATHE Ltd.

  1. Corporate Communication Strategies
  2. Developing Organisational Vision and Strategic Direction
  3. Finance for Strategic Managers
  4. International Business Environment
  5. International Finance
  6. International Marketing

and 8 more in the full unit list below.

These are the real units of this credential, in its own order. Nothing here is marked done, because this plan has not been started by anyone yet. Yours would fill in as you go.

Free tools

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Learned on your own work, taught one-to-one.

Everything you just read, learned one-to-one on the job you already do. Your free first module is Future Fluency, so you can see how the teaching works before you pay for anything.

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The title, level, credits, guided learning hours and unit learning outcomes on this page are taken from the Ofqual Register of Regulated Qualifications. Contains public sector information licensed under the Open Government Licence v3.0. Where this data comes from.