How you’d get it

How you’d get this certificate

  1. Zavmo teaches you. You learn the units one-to-one with an AI tutor, on your own work.
  2. You register with an approved centre. That is a college, training provider or employer Pearson Education Ltd has approved to offer this qualification. Zavmo is not an approved centre, so you register with them, not with us.
  3. The centre assesses, and Pearson Education Ltd awards. A qualified assessor at the centre judges your evidence, and the certificate comes from Pearson Education Ltd.

More on studying for a qualification

01What it is

BTEC Nationals are level 3 vocational qualifications that provide specialist, work-related learning in a range of sectors.

These are the units Pearson Education Ltd registers against this qualification. It is a catalogue, not a syllabus. Which of them you take depends on the combination the qualification requires, and that is set by the awarding body rather than by us. Every unit here is regulated. Zavmo teaches towards them on your own work, and work done here is recognised as prior learning under the agreements we hold.

Zavmo is not an awarding body, is not an approved centre, and is not affiliated with Pearson Education Ltd. It does the teaching and the mapping. Pearson Education Ltd sets this qualification and awards it, and a qualified human assessor makes the assessment decision.

Free first step

Try a free Future Fluency lesson first

The free part is a Future Fluency lesson on using AI at work. It is not part of this qualification. Next, a free account. We build your plan for this qualification as you set up. Teaching towards this qualification begins when you subscribe.

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02The units

What each unit actually teaches you to do

Business Decision Making Real unit · Pearson Education Ltd
You'll understand business decision-making principles and models. The unit includes analysing decision impacts on organisational performance, applying decision techniques to solve problems, and recognising the role of data and information.

What you'll be able to do

  • Understand the principles of business decision making
  • Analyse different decision-making models
  • Evaluate the impact of business decisions on organisational performance
  • Apply decision-making techniques to solve business problems
  • Understand the role of data and information in business decision making
Developing a Marketing Campaign Real unit · Pearson Education Ltd
This unit focuses on the development of marketing campaigns, covering marketing principles, target market analysis, and the creation of objectives and strategies. You'll select marketing channels, create materials, and plan and manage campaign implementation.

What you'll be able to do

  • Understand the principles of marketing and campaign development
  • Analyse the target market for a marketing campaign
  • Develop marketing objectives and strategies
  • Select appropriate marketing channels for a campaign
  • Create marketing materials for a campaign
  • Plan and manage the implementation of a marketing campaign
  • Monitor and evaluate the effectiveness of a marketing campaign
Developing an Enterprise Strategy Real unit · Pearson Education Ltd
This unit guides learners in developing an enterprise strategy. They will create a vision, analyse the external environment and market opportunities, design an integrated scalable strategy, and review its feasibility.

What you'll be able to do

  • Create the vision for an enterprise idea.
  • Examine the environment in which the enterprise will operate.
  • Examine the market opportunities in which the enterprise will operate.
  • Design an integrated strategy for the enterprise.
  • Design a scalable strategy for the enterprise.
  • Review the feasibility of the enterprise strategy.
Enterprise and Entrepreneurs Real unit · Pearson Education Ltd
It teaches you to understand the characteristics of successful entrepreneurs and enterprise opportunities. You'll evaluate opportunities, develop business plans, and examine factors influencing enterprise success or failure.

What you'll be able to do

  • Understand the characteristics and qualities of successful entrepreneurs
  • Identify and evaluate enterprise opportunities
  • Develop a business plan for a new enterprise
  • Understand the factors that contribute to the success or failure of an enterprise
  • Understand the legal and ethical considerations for entrepreneurs
Entrepreneurship and Intrapreneurship in Practice Real unit · Pearson Education Ltd
You'll develop knowledge of entrepreneurship and intrapreneurship concepts. The unit includes identifying and evaluating opportunities, developing business plans, applying intrapreneurial skills, and understanding legal and ethical considerations.

What you'll be able to do

  • Understand the key concepts of entrepreneurship and intrapreneurship
  • Identify and evaluate entrepreneurial opportunities
  • Develop a business plan for a new venture
  • Apply intrapreneurial skills within an existing organisation
  • Understand the legal and ethical considerations for entrepreneurs and intrapreneurs
Innovation and Enterprises Real unit · Pearson Education Ltd
You'll study the principles of innovation and enterprise, identifying opportunities and developing innovative solutions. The unit also analyses factors affecting enterprise success and evaluates associated risks and rewards.

What you'll be able to do

  • Understand the principles of innovation and enterprise
  • Identify opportunities for innovation in a business context
  • Develop innovative ideas and solutions
  • Analyse the factors that contribute to the success of enterprises
  • Evaluate the risks and rewards associated with innovation and enterprise
Launch and Run an Enterprise Real unit · Pearson Education Ltd
You'll gain knowledge of launching and running an enterprise, including generating business ideas, conducting market research, and meeting legal requirements. The unit covers business planning, securing funding, managing operations, and evaluating enterprise performance.

What you'll be able to do

  • Understand the key steps involved in launching an enterprise
  • Develop a business plan for a new enterprise
  • Identify and secure funding for a new enterprise
  • Manage the day-to-day operations of an enterprise
  • Evaluate the performance of an enterprise and identify areas for improvement
Marketing Communications Real unit · Pearson Education Ltd
This unit introduces the purpose and role of marketing communications within the marketing mix. You'll investigate techniques to raise awareness and revenue, and develop and present a marketing communications plan for a specific product or service.

What you'll be able to do

  • Explore the purpose of marketing communications in achieving marketing aims.
  • Explore the purpose of marketing communications in achieving marketing objectives.
  • Investigate marketing communications techniques to raise awareness.
  • Investigate marketing communications techniques to boost revenue.
  • Present a marketing communications plan to a client for a specific product or service.
Personal and Business Finance Real unit · Pearson Education Ltd
You'll study principles of personal and business finance management, analysing income, expenditure, and financial products. The unit emphasises budgeting, financial planning, and sources of business finance to support effective financial decision-making.

What you'll be able to do

  • Understand the principles of personal finance management
  • Analyse different sources of personal income and expenditure
  • Explain the importance of budgeting and financial planning
  • Understand the principles of business finance management
  • Analyse different sources of business finance
  • Explain the importance of financial planning and control in a business context
  • Evaluate the financial performance of a business using key financial ratios
  • Understand the impact of economic factors on personal and business finance
Principles of Management Real unit · Pearson Education Ltd
You'll explore fundamental management principles within organisations. The unit covers management styles, key functions such as planning and leading, and the role of effective communication in achieving organisational objectives.

What you'll be able to do

  • Understand the fundamental principles of management within an organisation
  • Explore different management styles and their impact on team performance
  • Analyse the key functions of management, including planning, organising, leading, and controlling
  • Investigate the importance of effective communication in management
Recruitment and Selection Process Real unit · Pearson Education Ltd
You'll explore the recruitment and selection process, understanding its purpose and stages. The unit includes legal and ethical considerations, and the development of job descriptions and person specifications to support organisational success.

What you'll be able to do

  • Understand the purpose and importance of recruitment and selection processes
  • Identify the different stages involved in the recruitment and selection process
  • Explain the legal and ethical considerations related to recruitment and selection
  • Develop effective job descriptions and person specifications
  • Evaluate different selection methods and their suitability for specific roles
Social Enterprise Real unit · Pearson Education Ltd
This unit provides knowledge of social enterprise principles and purposes. You'll identify social needs, develop business plans for social enterprises, and understand challenges, opportunities, and legal and ethical considerations.

What you'll be able to do

  • Understand the principles and purpose of social enterprise
  • Identify social needs that can be addressed by a social enterprise
  • Develop a business plan for a social enterprise
  • Understand the challenges and opportunities faced by social enterprises
  • Understand the legal and ethical considerations specific to social enterprises
Survival and Growth Real unit · Pearson Education Ltd
This unit covers the factors influencing business survival and growth, including internal and external challenges. You'll analyse cash flow management, customer retention, and financial planning, and evaluate strategies to manage growth effectively.

What you'll be able to do

  • Understand the factors that contribute to the survival of a business
  • Analyse the challenges faced by businesses in different stages of growth
  • Evaluate strategies for managing business growth
  • Understand the importance of financial planning for survival and growth
  • Assess the impact of external factors on business survival and growth
03The standards

The national standards these units are built against

What the job actually needs, in the words employers and awarding bodies already use for the work itself.

  • Deliver an effective enterprise and entrepreneurship education experience

    Standard
  • Develop Appropriate Teaching and Learning Strategies in Enterprise and Entrepreneurship Education

    Standard
  • Develop a vision and goals for an enterprise venture

    Standard
  • Develop and implement marketing campaigns and activities

    Standard
  • Develop the creative content for a marketing campaign or activity

    Standard
  • Enable learners to share responsibility for their own learning in enterprise and entrepreneurship education

    Standard
  • Evaluate or test marketing communications concepts and solutions

    Standard
  • Evaluate the learner experience of enterprise and entrepreneurship education

    Standard
  • Evaluate your own practices and values as an enterprise and entrepreneurship educator

    Standard
  • Identify opportunities to work with others in enterprise and entrepreneurship education

    Standard
  • Identify what works well in enterprise and entrepreneurship education

    Standard
  • Inspire learners in enterprise and entrepreneurship through own enthusiasm and knowledge

    Standard
  • Work with a board in a social enterprise

    Standard
04Where it leads

The jobs these credits are mapped to

A qualification is never a dead end here. Each of these is a job record this qualification is a mapped route into.

Showing 6 roles, drawn from 24 job records mapped to this qualification. Near-identical records are folded together, and each row says how many it stands for.

Where this can lead

Marketing Campaign Coordinator

This work gives you a grounding in how marketing campaigns are planned and run. It can lead to roles such as senior marketing campaign manager or marketing operations specialist.

See the whole journey
05The credits

The credits, and who awards them

Level 3 credits are regulated, and they are awarded by Pearson Education Ltd rather than by Zavmo. They don’t vanish when a subscription ends or a website closes. They travel to any employer, and Zavmo keeps the map of what you have covered and what is next.

What you would be collecting

Business Decision MakingDeveloping a Marketing CampaignDeveloping an Enterprise StrategyEnterprise and EntrepreneursEntrepreneurship and Intrapreneurship in PracticeInnovation and EnterprisesLaunch and Run an EnterpriseMarketing Communications

Each one is a real unit registered against this qualification.

How you’d practise it

You don’t watch this. You do it.

You are not assessed on remembering this. You are assessed on applying it, analysing it, evaluating it and producing something. So that is what the practice is: projects, role play and your own live cases, with a tutor in the room.

The Coach The Coach · your practice partner Illustration
The Coach Make the case from “Developing a Marketing Campaign” to me in thirty seconds. I am the person who signs it off and I am already late.
You It would improve engagement and bring us in line with best practice.
The Coach Neither of those costs me anything to say no to. Open with the number that changes if I do nothing.
The same lesson on the real thing: the conversation in the middle, the thinking ladder on the left, and the criteria each answer is evidencing on the right.
  • Pitch it Evaluate

    “Developing a Marketing Campaign” gets practised as a pitch. You make the case out loud, Zavmo asks the question the room would ask, and you make it again.

  • Draft the real one Create

    You do “Personal and Business Finance” on a real document of your own. Zavmo works on the draft you have to send anyway, so the coursework and the job are the same piece of work.

  • Lead it Apply

    “Principles of Management” is practised on the team you actually have. You talk through the call you are about to make, and Zavmo makes you say it the way you would say it to them.

What you leave holding

The standards this credential builds, in the shape the product keeps them

Nothing here is marked learned. There is no learner on a public page, so the map shows what the qualification covers rather than what anybody has done.

See Your Progress Grow Illustration
Pearson BTEC Level 3 National Extended Diploma in Enterprise and Entrepreneurship
  • Deliver an effective enterprise and entrepreneurship education experience
  • Develop Appropriate Teaching and Learning Strategies in Enterprise and Entrepreneurship Education
  • Develop a vision and goals for an enterprise venture
  • Develop and implement marketing campaigns and activities
  • Develop the creative content for a marketing campaign or activity
  • Enable learners to share responsibility for their own learning in enterprise and entrepreneurship education
  • Evaluate or test marketing communications concepts and solutions
  • Evaluate the learner experience of enterprise and entrepreneurship education
This is your Mind Palace on learn.zavmo.ai. Every skill above comes from this role's own record, not an example borrowed from another job. A node lights up when you evidence it, and what you build stays yours between jobs. That is the part a course cannot do.

How you would learn this

One to one, on the work you already do

A tutor sets the task against your own job and marks the reasoning, at your pace. There is no cohort to fall behind.

A lesson from Business Decision Making, one of this qualification's own units.

Business Decision Making Level 3

Applied to your work in any of these jobs

Learners will understand business decision-making principles and models. The unit includes analysing decision impacts on organisational performance, applying decision techniques to solve problems, and recognising the role of data and information.

How the thinking builds
  1. 1 Remember
  2. 2 Understand
  3. 3 Apply
  4. 4 Analyse
  5. 5 Evaluate
  6. 6 Create
An illustration of a Zavmo lesson, built from this role’s own route. The unit, its objective and every criterion above are the awarding body’s own words, not an example.

It is £70 a month, billed monthly. Your free first module is Future Fluency, and you can cancel any time. Teaching towards this qualification begins when you subscribe.

Your Plan Illustration

Built for Pearson BTEC Level 3 National Extended Diploma in Enterprise and Entrepreneurship

13 units in this credential, in the order it lists them, awarded by Pearson Education Ltd.

  1. Business Decision Making
  2. Developing a Marketing Campaign
  3. Developing an Enterprise Strategy
  4. Enterprise and Entrepreneurs
  5. Entrepreneurship and Intrapreneurship in Practice
  6. Innovation and Enterprises

and 7 more in the full unit list below.

These are the real units of this credential, in its own order. Nothing here is marked done, because this plan has not been started by anyone yet. Yours would fill in as you go.

Learned on your own work, taught one-to-one.

Everything you just read, learned one-to-one on the job you already do. Your free first module is Future Fluency, so you can see how the teaching works before you pay for anything.

Build my plan, free

No card. See how this qualification maps onto your role and meet the tutors who’d teach it, free. The learning begins when you subscribe. It’s £70 a month, billed monthly. Cancel any time and billing stops.

The title, level, credits, guided learning hours and unit learning outcomes on this page are taken from the Ofqual Register of Regulated Qualifications. Contains public sector information licensed under the Open Government Licence v3.0. Where this data comes from.