How you’d get this certificate
- Zavmo teaches you. You learn the units one-to-one with an AI tutor, on your own work.
- You register with an approved centre. That is a college, training provider or employer ATHE Ltd has approved to offer this qualification. Zavmo is not an approved centre, so you register with them, not with us.
- The centre assesses, and ATHE Ltd awards. A qualified assessor at the centre judges your evidence, and the certificate comes from ATHE Ltd.
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These are the units ATHE Ltd registers against this qualification. It is a catalogue, not a syllabus. Which of them you take depends on the combination the qualification requires, and that is set by the awarding body rather than by us. Every unit here is regulated. Zavmo teaches towards them on your own work, and work done here is recognised as prior learning under the agreements we hold.
Zavmo is not an awarding body, is not an approved centre, and is not affiliated with ATHE Ltd. It does the teaching and the mapping. ATHE Ltd sets this qualification and awards it, and a qualified human assessor makes the assessment decision.
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What each unit actually teaches you to do
Administrative Services Real unit · ATHE Ltd
What you'll be able to do
- Understand the range and diversity of administrative skills and services required in a business environment.
- Understand how to create and use organisational systems for information management and task management.
- Support meetings and events by preparing agendas, taking minutes, and coordinating logistics.
- Understand the importance of effective communications in providing administrative services in the workplace, including written, verbal, and electronic communication.
Applied Statistics Real unit · ATHE Ltd
What you'll be able to do
- Collect data using appropriate methods
- Present data effectively using a range of techniques
- Interpret data to draw valid conclusions
- Apply descriptive statistical techniques to analyse data
- Calculate measures of central tendency and dispersion
- Carry out investigations using appropriate inferential statistical tests
- Interpret the results of inferential statistical tests
Communication Skills for Business Real unit · ATHE Ltd
What you'll be able to do
- Understand how internal communication takes place within organisations
- Understand how organisations communicate with customers
- Understand the factors that impact on the effectiveness of communications in business
- Present oral information effectively
- Communicate effectively in writing
Corporate Social Responsibility Real unit · ATHE Ltd
What you'll be able to do
- Understand current corporate social responsibility (CSR) issues facing businesses.
- Understand the impact of corporate social responsibility policies and practices on different stakeholders.
- Make recommendations for responsible business practice, considering ethical and sustainable approaches.
Cultural Perspectives Real unit · ATHE Ltd
What you'll be able to do
- Explain the concept of culture in an interconnected world
- Explain the importance of ethics when promoting positive intercultural relations
- Explain the importance of values when promoting positive intercultural relations
- Explain the importance of decision-making when promoting positive intercultural relations
- Describe cultural frameworks relevant to a business environment
- Describe contemporary issues relevant to a business environment
- Review own cultural assumptions
- Review own cultural perspectives
Customer Relationship Management Real unit · ATHE Ltd
What you'll be able to do
- Understand the importance of customer relationship management (CRM) to business success and sustainability.
- Understand how effective customer relationship management is achieved through strategies, processes, and technologies.
- Understand the use of loyalty schemes in customer relationship management to retain and reward customers.
- Plan improvements to customer relationship management in a named organisation, considering customer needs and business objectives.
Digital Communications Real unit · ATHE Ltd
What you'll be able to do
- Understand a range of digital communications technologies, including their features, capabilities, and limitations.
- Understand the impact of digital communications on individuals, organisations, and society, including both positive and negative effects.
- Understand issues of accessibility, security, and portability in digital communications, and how to address them.
- Understand blogging, digital content management, and social networking platforms, including their uses, best practices, and potential risks.
Entrepreneurship Real unit · ATHE Ltd
What you'll be able to do
- Understand entrepreneurship in business
- Understand the skills and qualities of a successful entrepreneur
- Prepare for a new business venture
Financial and Management Accounting Techniques for Managers Real unit · ATHE Ltd
What you'll be able to do
- Understand financial and management accounting systems, including their purpose, components, and interrelationships.
- Can assess business organisation performance using financial and non-financial data, and identify areas for improvement.
- Can apply management accounting techniques for decision-making, including cost-volume-profit analysis, budgeting, and variance analysis.
Managing Information and Knowledge Real unit · ATHE Ltd
What you'll be able to do
- Explain the meaning of information and knowledge in the workplace
- Identify different sources of information and knowledge relevant to the workplace
- Explain how information and knowledge are shared in the workplace
- Explain how information and knowledge are used in the workplace
- Explain the importance of information and knowledge in the workplace
- Explain the importance of using current information and knowledge in the workplace
- Explain the importance of using valid information and knowledge in the workplace
- Explain the importance of using reliable information and knowledge in the workplace
- Describe policies for managing information in the workplace
- Describe procedures for managing information in the workplace
- Summarise relevant legislation for managing information
- Describe best practice for managing information
Managing Operations Real unit · ATHE Ltd
What you'll be able to do
- Understand the key principles of operations management
- Understand the different types of operations systems
- Understand how operations management contributes to organisational performance
- Understand how efficient operations can improve profitability
- Understand the techniques used to analyse operational performance
- Understand how to apply techniques to make informed operational management decisions
- Understand the factors that influence operational management decisions
Managing Quality Real unit · ATHE Ltd
What you'll be able to do
- Understand approaches to quality management in organisations
- Understand the importance of quality control and quality assurance systems to organisations
- Understand the impact of organisational culture on approaches to quality management
Managing a Work-based Team Project Real unit · ATHE Ltd
What you'll be able to do
- Develop a proposal for a work-based team project, including aims, objectives, and resources.
- Plan the work-based team project, including tasks, timelines, and responsibilities.
- Implement the plan for a work-based team project, monitoring progress and addressing challenges.
- Evaluate the process and outcomes of the work-based team project, identifying lessons learned and areas for improvement.
People in Organisations Real unit · ATHE Ltd
What you'll be able to do
- Understand different methods of communication used within organisations
- Understand the importance of effective communication in the workplace
- Understand the characteristics of an effective team
- Understand how to contribute to effective teamwork
- Understand the advantages and disadvantages of remote working for both the organisation and the individual
- Understand the issues associated with managing remote workers
- Understand methods used by organisations to monitor the performance of people in the workplace
- Understand how organisations provide support to people in the workplace
Resource Management Real unit · ATHE Ltd
What you'll be able to do
- Understand the key features of resource management, including planning, allocation, and control.
- Understand the importance of the effective use of physical resources, such as equipment, materials, and facilities.
- Understand how to use human resources effectively, including recruitment, training, and performance management.
- Understand how to review the effective use of resources, identifying areas for improvement and cost savings.
The Business Environment Real unit · ATHE Ltd
What you'll be able to do
- Understand the different types of organisations that exist
- Understand the purposes of different types of organisations
- Understand the responsibilities of organisations to stakeholders
- Understand different organisational structures
- Understand the advantages and disadvantages of different organisational structures
- Understand how the market environment impacts on organisations
- Understand how organisations respond to changes in the market environment
- Understand the key aspects of the national environment in which organisations operate
- Understand how the national environment can affect organisational performance
The Marketing Mix Real unit · ATHE Ltd
What you'll be able to do
- Understand the elements of the marketing mix, including product, price, place, and promotion.
- Understand the application of the marketing mix in different market segments and business contexts.
- Understand digital elements of the marketing mix, such as social media marketing, search engine optimisation, and email marketing.
The national standards these units are built against
What the job actually needs, in the words employers and awarding bodies already use for the work itself.
- Standard
Manage digital communications using a range of media
The jobs these credits are mapped to
A qualification is never a dead end here. Each of these is a job record this qualification is a mapped route into.
- 1 record
- 2 records
- 1 record
- 3 records
- 1 record
- 1 record
Showing 6 roles, drawn from 65 job records mapped to this qualification. Near-identical records are folded together, and each row says how many it stands for.
Where this can lead
Associate Information Management Specialist
This work can lead to roles such as senior knowledge management specialist or knowledge architect, working with larger systems or bigger projects.
See the whole journeyThe credits, and who awards them
Level 4 credits are regulated, and they are awarded by ATHE Ltd rather than by Zavmo. They don’t vanish when a subscription ends or a website closes. They travel to any employer, and Zavmo keeps the map of what you have covered and what is next.
What you would be collecting
Administrative ServicesApplied StatisticsCommunication Skills for BusinessCorporate Social ResponsibilityCultural PerspectivesCustomer Relationship ManagementDigital CommunicationsEntrepreneurship
Each one is a real unit registered against this qualification.
How you’d practise it
You don’t watch this. You do it.
You are not assessed on remembering this. You are assessed on applying it, analysing it, evaluating it and producing something. So that is what the practice is: projects, role play and your own live cases, with a tutor in the room.
The Coach · your practice partner Illustration - Pitch it Evaluate
“Entrepreneurship” gets practised as a pitch. You make the case out loud, Zavmo asks the question the room would ask, and you make it again.
- Bring your own plan Create
For “Managing a Work-based Team Project” you bring the plan you are actually working on, not a case study. Zavmo pulls on the assumptions in it until the weak one shows.
- Draft the real one Create
You do “Financial and Management Accounting Techniques for Managers” on a real document of your own. Zavmo works on the draft you have to send anyway, so the coursework and the job are the same piece of work.
- Map a live decision Analyse
“Managing Quality” runs on a decision you are facing now. Zavmo maps it with you and shows what the second-order effect looks like before you find out the slow way.
How you would learn this
One to one, on the work you already do
A tutor sets the task against your own job and marks the reasoning, at your pace. There is no cohort to fall behind.
A lesson from Administrative Services, one of this qualification's own units.
Applied to your work in any of these jobs
This unit covers the range and diversity of administrative skills and services within a business environment. Learners will understand how to create and utilise organisational systems, support meetings and events, and appreciate the role of effective communication in administrative practice.
- 1 Remember
- 2 Understand
- 3 Apply
- 4 Analyse
- 5 Evaluate
- 6 Create
It is £70 a month, billed monthly. Your free first module is Future Fluency, and you can cancel any time. Teaching towards this qualification begins when you subscribe.
Built for ATHE Level 4 Extended Diploma in Business and Management
17 units in this credential, in the order it lists them, awarded by ATHE Ltd.
- Administrative Services
- Applied Statistics
- Communication Skills for Business
- Corporate Social Responsibility
- Cultural Perspectives
- Customer Relationship Management
and 11 more in the full unit list below.
Free tools
Want a read on where you stand?
Three free tools, no account needed. Each one ends with a role, a level and a way in.
Learned on your own work, taught one-to-one.
Everything you just read, learned one-to-one on the job you already do. Your free first module is Future Fluency, so you can see how the teaching works before you pay for anything.
Build my plan, freeNo card. See how this qualification maps onto your role and meet the tutors who’d teach it, free. The learning begins when you subscribe. It’s £70 a month, billed monthly. Cancel any time and billing stops.
The title, level, credits, guided learning hours and unit learning outcomes on this page are taken from the Ofqual Register of Regulated Qualifications. Contains public sector information licensed under the Open Government Licence v3.0. Where this data comes from.