How you’d get this certificate
- Zavmo teaches you. You learn the units one-to-one with an AI tutor, on your own work.
- You register with an approved centre. That is a college, training provider or employer City and Guilds of London Institute has approved to offer this qualification. Zavmo is not an approved centre, so you register with them, not with us.
- The centre assesses, and City and Guilds of London Institute awards. A qualified assessor at the centre judges your evidence, and the certificate comes from City and Guilds of London Institute.
Level 3 Diploma in Social Media for Business aimed at those seeking careers in social media or responsible for social media in businesses.
These are the units City and Guilds of London Institute registers against this qualification. It is a catalogue, not a syllabus. Which of them you take depends on the combination the qualification requires, and that is set by the awarding body rather than by us. Every unit here is regulated. Zavmo teaches towards them on your own work, and work done here is recognised as prior learning under the agreements we hold.
Zavmo is not an awarding body, is not an approved centre, and is not affiliated with City and Guilds of London Institute. It does the teaching and the mapping. City and Guilds of London Institute sets this qualification and awards it, and a qualified human assessor makes the assessment decision.
Free first step
Try a free Future Fluency lesson first
The free part is a Future Fluency lesson on using AI at work. It is not part of this qualification. Next, a free account. We build your plan for this qualification as you set up. Teaching towards this qualification begins when you subscribe.
No card · Nothing to commit to
What each unit actually teaches you to do
Analyse and Report Data Real unit · City and Guilds of London Institute
What you'll be able to do
- Analyse metrics and report data effectively.
Content Management System Website Creation Real unit · City and Guilds of London Institute
What you'll be able to do
- Develop a website using a CMS for business purposes.
Generic Pathway Real unit · City and Guilds of London Institute
What you'll be able to do
- Comprehend the role of social media in business.
Imaging Software Real unit · City and Guilds of London Institute
What you'll be able to do
- Create engaging visual content using imaging software.
Level 3 Awards in Social Media for Business Real unit · City and Guilds of London Institute
What you'll be able to do
- Understand the impact of social media on business success.
Level 3 Certificates in Social Media for Business Real unit · City and Guilds of London Institute
What you'll be able to do
- Develop effective social media strategies for business.
Level 3 Diploma in Social Media for Business Real unit · City and Guilds of London Institute
What you'll be able to do
- Implement complex social media strategies that align with business objectives.
Marketing Pathway Real unit · City and Guilds of London Institute
What you'll be able to do
- Develop marketing strategies using social media.
Pathway in Marketing Aspects of Social Media Real unit · City and Guilds of London Institute
What you'll be able to do
- Identify effective marketing strategies using social media.
- Evaluate the impact of social media on marketing.
Pathway in Technical Aspects of Social Media Real unit · City and Guilds of London Institute
What you'll be able to do
- Understand technical aspects of social media platforms.
- Apply technical knowledge in a business context.
Principles of Keywords and Optimisation Real unit · City and Guilds of London Institute
What you'll be able to do
- Apply keywords strategically to improve online presence.
Principles of Social Media Advertising and Promotion Real unit · City and Guilds of London Institute
What you'll be able to do
- Design effective social media advertising campaigns.
Social Networking Management for a Business Real unit · City and Guilds of London Institute
What you'll be able to do
- Manage social networking platforms effectively for business growth.
Technical Pathway Real unit · City and Guilds of London Institute
What you'll be able to do
- Understand technical frameworks for social media.
Understanding Customer Relationship Management for Creative Business Real unit · City and Guilds of London Institute
What you'll be able to do
- Apply CRM practices in social media efforts for business.
Using Collaborative Technologies Real unit · City and Guilds of London Institute
What you'll be able to do
- Demonstrate the use of collaborative technologies.
Video Software Real unit · City and Guilds of London Institute
What you'll be able to do
- Produce short videos for social media marketing.
Web Development Real unit · City and Guilds of London Institute
What you'll be able to do
- Demonstrate basic web development skills for social media.
Web Fundamentals Real unit · City and Guilds of London Institute
What you'll be able to do
- Explain fundamental web concepts relevant to social media.
The jobs these credits are mapped to
A qualification is never a dead end here. Each of these is a job record this qualification is a mapped route into.
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Showing 6 roles, drawn from 7 job records mapped to this qualification. Near-identical records are folded together, and each row says how many it stands for.
Where this can lead
Video Content Specialist
This work can lead into technical editing specialisms, creative leadership, or managing video output across a wider content strategy.
See the whole journeyThe credits, and who awards them
Level 3 credits are regulated, and they are awarded by City and Guilds of London Institute rather than by Zavmo. They don’t vanish when a subscription ends or a website closes. They travel to any employer, and Zavmo keeps the map of what you have covered and what is next.
What you would be collecting
Analyse and Report DataContent Management System Website CreationGeneric PathwayImaging SoftwareLevel 3 Awards in Social Media for BusinessLevel 3 Certificates in Social Media for BusinessLevel 3 Diploma in Social Media for BusinessMarketing Pathway
Each one is a real unit registered against this qualification.
How you’d practise it
You don’t watch this. You do it.
You are not assessed on remembering this. You are assessed on applying it, analysing it, evaluating it and producing something. So that is what the practice is: projects, role play and your own live cases, with a tutor in the room.
The Coach · your practice partner Illustration - Pitch it Evaluate
“Marketing Pathway” gets practised as a pitch. You make the case out loud, Zavmo asks the question the room would ask, and you make it again.
- Draft the real one Create
You do “Analyse and Report Data” on a real document of your own. Zavmo works on the draft you have to send anyway, so the coursework and the job are the same piece of work.
- Lead it Apply
“Content Management System Website Creation” is practised on the team you actually have. You talk through the call you are about to make, and Zavmo makes you say it the way you would say it to them.
How you would learn this
One to one, on the work you already do
A tutor sets the task against your own job and marks the reasoning, at your pace. There is no cohort to fall behind.
A lesson from Analyse and Report Data, one of this qualification's own units.
Applied to your work in any of these jobs
Analysing social media data to inform business strategies and decision making.
- 1 Remember
- 2 Understand
- 3 Apply
- 4 Analyse
- 5 Evaluate
- 6 Create
It is £70 a month, billed monthly. Your free first module is Future Fluency, and you can cancel any time. Teaching towards this qualification begins when you subscribe.
Built for City & Guilds Level 3 Diploma In Social Media for Business
19 units in this credential, in the order it lists them, awarded by City and Guilds of London Institute.
- Analyse and Report Data
- Content Management System Website Creation
- Generic Pathway
- Imaging Software
- Level 3 Awards in Social Media for Business
- Level 3 Certificates in Social Media for Business
and 13 more in the full unit list below.
Free tools
Want a read on where you stand?
Three free tools, no account needed. Each one ends with a role, a level and a way in.
Learned on your own work, taught one-to-one.
Everything you just read, learned one-to-one on the job you already do. Your free first module is Future Fluency, so you can see how the teaching works before you pay for anything.
Build my plan, freeNo card. See how this qualification maps onto your role and meet the tutors who’d teach it, free. The learning begins when you subscribe. It’s £70 a month, billed monthly. Cancel any time and billing stops.
The title, level, credits, guided learning hours and unit learning outcomes on this page are taken from the Ofqual Register of Regulated Qualifications. Contains public sector information licensed under the Open Government Licence v3.0. Where this data comes from.