UK

United Kingdom · Marketing · Entry Level (0-2 years)

Junior User-Generated Content Specialist

Here is the whole job, in plain words. What it is, a real day, what you decide, how you're judged, how people get here and where they go next. Then the part no course gives you: twelve AI tutors who learn your work.

  • Experience bandEntry Level (0-2 years)
  • Direct reportsNo direct reports
  • Reports toUser-Generated Content Specialist
  • UK framework levelUsually someone starting out, or keeping a process running

Also advertised as UGC Coordinator · Content Community Assistant · Marketing Content Support · Social Media Rights Administrator

Built on an analysis of 43,079 real UK job descriptions · grounded in qualifications employers recognise

Start with a free Future Fluency check, tuned to Junior User-Generated Content Specialist

Ten quick questions, one per Future Fluency, asked against this role rather than a generic one. About five minutes, and no card.

Start the check, free

1What this role really is

This isn't just about scrolling through Instagram; it's about finding the real, authentic voices that make our brand shine. You'll be the eyes and ears for our brand in the digital world, spotting amazing customer content and helping us get permission to use it. It's a foundational role, meaning you'll learn the ropes from the ground up, getting stuck into the daily tasks that keep our UGC machine humming. Think of it as being a detective for great content and a friendly face to our community members.

2What you'd actually use

The tools this job runs on, and how well you'd need to know each one.

Bazaarvoice / Yotpo (or similar UGC platform)Basic

Monitoring daily content moderation queues, tagging products in reviews, and responding to user submissions using templates.

Instagram / TikTok / Facebook (native platforms)Intermediate

Actively searching for brand mentions, hashtags, and relevant customer content; sending direct messages for rights requests.

Asana / Monday.com (or similar Project Management tool)Basic

Updating tasks, tracking progress on content outreach, and following established campaign workflows for content acquisition.

Bynder / Canto (or similar Digital Asset Management system)Basic

Uploading, tagging with metadata, and organising approved UGC according to established guidelines; fulfilling internal requests for assets.

Google Workspace (Docs, Sheets, Gmail)Intermediate

Drafting emails, tracking content in spreadsheets, and collaborating on documents with the team.

3What you get to decide, and how that grows

Power in a job isn't your title. It's what you're allowed to decide. Here's how it grows as you move up.

The choiceComing inWhere you are nowThe step above
Content Selection for OutreachIdentifies potential content based on clear guidelines; manager reviews final selection before outreach.Independently selects content for outreach for specific channels; escalates ambiguous cases.Defines content selection criteria and trains junior team members; makes final calls on complex content suitability.
Rights Request CommunicationDrafts requests using approved templates; manager approves before sending.Independently drafts and sends routine rights requests; consults manager on complex creator interactions.Designs and optimises rights request templates and processes; handles all creator negotiations and escalations.
Digital Asset Management (DAM) TaggingApplies predefined tags and metadata under supervision; all work is reviewed.Independently tags and organises assets; proposes minor improvements to tagging taxonomy.Defines and enforces the DAM metadata schema; trains team on best practices and audits for consistency.
Brand Safety ModerationFlags potentially inappropriate content for manager review based on clear rules.Conducts initial moderation and makes routine decisions on content suitability; escalates complex cases.Develops and refines brand safety guidelines; makes final calls on borderline content and handles crisis situations.

4How you'll be judged

The scoreboard, honestly: the hard targets, how often each one is actually looked at, and the quiet human signals that never make it onto a dashboard.

Content Discovery Rate
Number of high-quality, brand-relevant UGC pieces identified and logged weekly.
Target · 200+ pieces per week

This week, you've found 230 photos and videos across Instagram and our review platform that fit our brand aesthetic and feature our products clearly. That's hitting the target nicely.

Rights Request Send Rate
Number of permission requests sent to creators after initial content identification.
Target · 50+ requests per week

You've drafted and sent 55 polite, personalised requests for content usage rights this week, following our templates and guidelines. That's a solid effort.

Content Tagging Accuracy
Percentage of approved UGC assets correctly tagged with metadata in the DAM system.
Target · 98% accuracy

Out of 100 assets reviewed, 99 were correctly tagged with product, campaign, and expiry dates, meaning you only missed one. That's excellent attention to detail.

Response Time to Creator Queries
Average time taken to respond to direct messages or emails from creators regarding rights requests.
Target · <24 hours

Your average response time to creators this week was 18 hours, ensuring they feel valued and informed, which is exactly what we want.

Process Adherence & Learning
How well you follow established workflows for content discovery, rights management, and asset organisation, and how quickly you learn from feedback.
  • You consistently use the correct templates for rights requests. You proactively ask clarifying questions when unsure about a new process. You don't make the same mistake twice when given feedback. Your manager notes you're picking up new tools quickly.
Creator Relationship Building
The quality of your interactions with creators, ensuring they feel respected and appreciated.
  • Creators respond positively to your outreach. You receive feedback (even informal) that your communication is friendly and clear. You remember to follow up politely if a creator hasn't responded. You're building a good reputation as the 'face' of our brand to creators.
Eye for Brand Alignment
Your developing ability to identify content that truly fits our brand's aesthetic, tone, and values, even without explicit guidelines.
  • The content you flag for review is consistently high quality and on-brand. Your manager rarely has to reject content you've identified due to poor fit. You start to anticipate what kind of content the creative team will love.
Proactive Problem Solving (within scope)
Your initiative in flagging potential issues or suggesting minor improvements to daily tasks.
  • You spot a recurring issue with a particular content type and bring it to your manager's attention. You suggest a small tweak to a template that makes your job easier. You don't just sit there when something's unclear
  • you ask for help or look for solutions.

5Would you like it

The honest version. What people enjoy, and what grinds them down.

What people enjoy
Making a Visible Impact

You'll get a real kick out of seeing the content you've found and helped secure go live on our website, social channels, or in an email campaign. It's tangible proof your work matters.

You spot a fantastic customer photo on Instagram, get the rights, and then a week later, it's the hero image on our homepage. That's a direct win you can point to.

Building Connections

If you enjoy connecting with people and fostering positive relationships, you'll love the outreach aspect. You're building a community, one friendly message at a time.

A creator you've worked with before sends you a message just to say they love our products, or they tag us in a new post because they had such a good experience with your team.

Organising & Systemising

For those who like bringing order to things, the daily tasks of tagging, categorising, and tracking content rights will feel satisfying. It's about creating a clean, usable asset library.

You've just finished a big batch of content, and everything is perfectly tagged, rights are clear, and it's all ready for the marketing team to use. That sense of completion is great.

What frustrates people
  • Sifting through hundreds of low-quality or irrelevant posts to find a few good ones.
  • Getting ghosted by creators after sending polite rights requests.
  • Dealing with the legal team's slow turnaround on rights approvals, causing you to miss a trend.
  • The sheer volume of content to process, making it feel like you're always playing catch-up.
  • Seeing a perfect piece of content but not being able to use it because it features a competitor's product or has unclear rights.
What this role does not give you
  • High-level strategic decision-making (that comes later).
  • Complete creative freedom (you're working within brand guidelines and legal constraints).
  • A quiet, solitary work environment (it's very communicative and interactive).
  • A role where you only deal with positive interactions (you'll see the good, the bad, and the ugly of public opinion).

6Who you work with

This role directly supports the authenticity and reach of our marketing efforts. By helping to source and secure rights for genuine customer content, you'll contribute to more engaging campaigns, reduce paid content creation costs, and build stronger relationships with our customer community. Essentially, you're helping us tell our brand story through the most credible voice possible: our customers'.

Inside the business
  • User-Generated Content Specialist (your direct manager)
  • Social Media Team
  • Content Marketing Team
  • Legal Team (for rights clearance)
  • Digital Asset Management (DAM) Administrator
Outside the business
  • Individual Content Creators (our customers)
  • Micro-influencers (occasionally)

7What you need before you start

Not a wish list. The things you would be expected to already have.

  • A genuine interest in social media, online communities, and how brands interact with their customers online.
  • Proven ability to follow instructions accurately and meticulously, perhaps from academic projects or previous work experience.
  • Experience using common office software (e.g., Google Docs, Sheets, email) and navigating social media platforms.
  • Strong written communication skills, with a good grasp of grammar and spelling.
  • A proactive attitude – you're not afraid to ask questions and learn new things.

8What to practise next

Where the job is going, and what to do about it starting this week.

Advanced Social Listening Query Building

Moving beyond simple keyword searches, you'll need to build complex queries to find specific, high-value UGC and identify emerging trends before they become mainstream. This means getting better at using Boolean logic and understanding platform-specific search parameters.

Boolean Operators (AND, OR, NOT) · Platform-Specific Search Syntax · Sentiment Lexicons · Trend Identification Parameters

  • This week: Ask your manager for a walkthrough of our current social listening queries.
  • This month: Experiment with building 2-3 new, more complex queries in our social listening tool.
  • Next quarter: Take an online course or tutorial on advanced Boolean search for social listening.
  • Month 6-12: Propose a new set of queries to identify a specific type of content or trend we're currently missing.

Quick win: Start playing around with the search function in our social listening tool today. Try to find something specific using more than one keyword and see what happens.

Basic Web Analytics for UGC Impact

It's not enough to just collect content; we need to show how it actually helps our business. You'll start to understand how UGC drives traffic, engagement, and even sales on our website, using tools like Google Analytics 4.

UTM Parameter Tracking · Conversion Events · Basic Report Interpretation · Attribution Models (basic)

  • This week: Ask your manager or a peer to show you our GA4 dashboards related to content.
  • This month: Learn how to build a basic custom report in GA4 to see traffic to a UGC gallery.
  • Next quarter: Take an introductory course on Google Analytics 4.
  • Month 6-12: Propose a new UTM structure for a specific UGC campaign to better track its performance.

Quick win: Whenever you see a piece of UGC go live on our website, check GA4 a few days later to see if it's driving any traffic. Get curious about the numbers!

9Staying current once you are in

What people here do to keep up
  • Regularly follow industry blogs and thought leaders in social media, community management, and content marketing.
  • Attend webinars and online courses on digital rights management or social media best practices.
  • Actively participate in online marketing communities to stay updated on trends and challenges.
  • Seek out opportunities to shadow more senior team members to understand different aspects of the UGC workflow.

10How the AI economy is changing work like this

Before we ask anything of you, here's what we can already say about AI and work of this kind:

The new skill this role is being asked for: Ethical AI Use in Content Curation

AI is becoming incredibly powerful for sifting through vast amounts of content, but it's not perfect. We need to understand its biases and limitations to ensure we're still being fair and inclusive in what we choose to highlight. It's about maintaining our brand's human touch.

We'll only ever tell you what we can actually back up. No hype, no scare tactics.

Your PlanIllustration

Built for Junior User-Generated Content Specialist

4 units that map to this job, from the qualifications that cover it.

  1. Digital MarketingGateway Qualifications Limited · covers 4 of 8 standardsLevel 2
  2. Content marketingFuture (Awards and Qualifications) Ltd · covers 3 of 8 standardsLevel 3
  3. Digital Marketing for the Digital and Creative IndustriesGateway Qualifications Limited · covers 3 of 8 standardsLevel 2
  4. Creating and Optimising Content for the WebCity and Guilds of London Institute · covers 2 of 8 standardsLevel 3
These are the real units behind this job, in the order they rank for it. Nothing here is marked done, because this plan has not been started by anyone yet. Yours would fill in as you go.

The rising capability

Zavmo analysis

What's rising in its place

This is where the work is heading, and the higher pay with it. Get fluent here and the shift stops being a threat and starts being your edge.

Ethical AI Use in Content Curation

AI is becoming incredibly powerful for sifting through vast amounts of content, but it's not perfect. We need to understand its biases and limitations to ensure we're still being fair and inclusive in what we choose to highlight. It's about maintaining our brand's human touch.

  • Bias Detection in AI Algorithms
  • Transparency in AI-Assisted Decisions
  • Human Oversight & Validation
  • Privacy Implications of AI Content Analysis

What you’ll use

Skills this role draws on

Technical

  • Content Curation & Moderation Basics
  • Digital Rights Management (DRM) Fundamentals
  • Community Engagement Principles
  • UGC Campaign Support

The pathway

How you actually get there, here

How you become one varies far more by country than what one does. This is the UK route. Most people take one of these ways in; the right one depends on where you're starting from.

  1. 1

    Social Media Assistant/Intern

    1-2 years

    Skills to master

    • Understanding platform nuances, basic content scheduling, community engagement, and brand voice application.

    You're ready to move on when

    • You've managed a brand's social media presence (even a small one) and understand how to engage an audience.
    • You're comfortable with social media scheduling tools and basic analytics.
    • You've handled direct messages and comments from customers or followers effectively.
  2. 2

    Customer Service Representative

    1-2 years

    Skills to master

    • Excellent written communication, empathy, problem-solving, and understanding customer sentiment. You know how to talk to people.

    You're ready to move on when

    • You've consistently resolved customer queries and complaints with a positive attitude.
    • You're skilled at crafting clear, empathetic written responses.
    • You have experience identifying customer feedback trends and escalating issues.
  3. 3

    Marketing Assistant

    1-2 years

    Skills to master

    • General marketing principles, campaign support, content organisation, and working with cross-functional teams.

    You're ready to move on when

    • You've supported marketing campaigns, perhaps with asset management or scheduling.
    • You understand basic marketing terminology and objectives.
    • You're organised and can manage multiple small tasks for different marketing initiatives.

11Where this role leads

The long view:Your journey starts here, learning the fundamentals, but the potential for growth in this exciting and evolving field is huge. We're looking for someone who's eager to build a career, not just take a job.

Pay & demand

Pay and demand for this role will appear here, each figure traced to a named authoritative source (e.g. the ONS Annual Survey of Hours and Earnings, under the Open Government Licence). We don’t show numbers we can’t attribute.

The ten Future Fluencies

Zavmo analysis

The credential is what you can do today. These are what keep you valuable.

A qualification proves you can do the job as it's defined today. These ten are what decide whether you're still the obvious person for it in five years. They're the capabilities employers are now writing into senior roles faster than people are learning them. Zavmo weaves them through whatever you study, so you come out with both: the credential and the fluency.

The highlighted ones are the Fluencies your role leans on hardest, from how Junior User-Generated Content Specialist is actually changing. In about two minutes, the free confidence check asks where you stand on each of the ten. That's the whole check, and it's what makes the plan yours rather than generic.

Where it leads

Roles this leads to

12The team that's yours

No two people are taught the same way. This is one-to-one, not one-to-many.

Zavmo is a hyper-personalised AI learning platform. Twelve virtual tutors, each with a different way of teaching, and one orchestration agent that picks the right one for the moment. So every single lesson is shaped around you, your role, and the way you learn. Not a course everyone sits through. A conversation built for you, and no one else.

…and nine more, matched to you after your first chat. Meet all twelve

Start free and meet yours

13What it feels like

A conversation, not a course

Because your tutor knows your role, your projects and your last session, learning sounds like this. And it's different for every single person:

Digital MarketingLevel 2

Applied to your work in Junior User-Generated Content Specialist

This unit aims to provide learners with an understanding of digital marketing approaches and their application in different sectors. Learners will analyse the advantages and disadvantages of various strategies, evaluate successful and unsuccessful campaigns, and understand how to measure the effectiveness of digital marketing efforts.

How the thinking builds
  1. Remember
  2. Understand
  3. Apply
  4. Analyse
  5. Evaluate
  6. Create
An illustration of a Zavmo lesson, built from this role’s own route. The unit, its objective and every criterion above are the awarding body’s own words, not an example.

One to one, not one to many

No two people run this the same way

A course is written once and handed to everyone. This is assembled around you, and keeps changing as it learns you. Five things it reads, and what each one changes.

  1. Your actual work Every lesson is taught against a live piece of your own work, not a worked example from a textbook.
  2. What you already know The first conversation finds your starting point, so you skip what you can already do and spend the time on what you cannot.
  3. The conditions you learn under Not a learning-styles quiz. The evidence does not support those. The dimensions the research does back, read once and used to shape the plan.
  4. How far you got last time It picks up mid-thought. The tutor knows what you said, what you struggled with, and what it asked you to try.
  5. Which tutor suits the moment Twelve of them, each for a different kind of thinking. The one who walks you through a first idea is not the one who stress-tests it.

See how you learn, free. Eight questions, no sign-up. A directional taster; the diagnostic inside Zavmo goes deeper and keeps adapting.

DemonstrateIllustration

Evidenced on your work in Junior User-Generated Content Specialist

You do not finish by watching something. You finish by showing it on the work you already do, against the measures this job is judged on.

  • Content Discovery RateNumber of high-quality, brand-relevant UGC pieces identified and logged weekly.This week, you've found 230 photos and videos across Instagram and our review platform that fit our brand aesthetic and feature our products clearly. That's hitting the target nicely.200+ pieces per week
  • Rights Request Send RateNumber of permission requests sent to creators after initial content identification.You've drafted and sent 55 polite, personalised requests for content usage rights this week, following our templates and guidelines. That's a solid effort.50+ requests per week
  • Content Tagging AccuracyPercentage of approved UGC assets correctly tagged with metadata in the DAM system.Out of 100 assets reviewed, 99 were correctly tagged with product, campaign, and expiry dates, meaning you only missed one. That's excellent attention to detail.98% accuracy
  • Response Time to Creator QueriesAverage time taken to respond to direct messages or emails from creators regarding rights requests.Your average response time to creators this week was 18 hours, ensuring they feel valued and informed, which is exactly what we want.<24 hours
These are this job's own measures, with its own targets. Nothing is marked evidenced, because nobody has started this yet. Yours would fill in from the work you bring.

Your passport

This isn't a certificate you file away. It's a passport to the life you're designing.

Every credit you earn and every fluency you build adds up: evidence where it counts, carried with you. Zavmo keeps the map: where you are, where you're heading, and the next step, at your pace, around your life. From Junior User-Generated Content Specialist to User-Generated Content Specialist (Level 2), and whatever you decide comes after.

Level 2 · in progressAI Fluency→ User-Generated Content Specialist (Level 2)→ your design
Where this takes you

Your journey starts here, learning the fundamentals, but the potential for growth in this exciting and evolving field is huge. We're looking for someone who's eager to build a career, not just take a job.

See Your Progress GrowIllustration
Junior User-Generated Content Specialist
  • Content Curation & Moderation Basics
  • Digital Rights Management (DRM) Fundamentals
  • Community Engagement Principles
  • UGC Campaign Support
This is your Mind Palace on learn.zavmo.ai. Every skill above comes from this role's own record, not an example borrowed from another job. A node lights up when you evidence it, and what you build stays yours between jobs. That is the part a course cannot do.

14The detail, folded away

Everything else the record holds

The career branches in full, how AI is already showing up in the day-to-day, and the questions people ask about this job. Here when you want them, out of the way while you decide.

Where it leads next, rung by rung

Where it leads

The career path, and where it branches

Junior User-Generated Content Specialist is a start, not a ceiling. Each step below asks for new skills and hands back more autonomy.

  1. User-Generated Content Specialist (Level 2)

    2-3 years (from Junior)

    You'll move from supporting tasks to owning specific channels or smaller campaigns end-to-end. You'll make more independent decisions and start to mentor new joiners.

    • UGC Campaign Activation (Basic): You'll help design and execute smaller UGC campaigns.
    • Performance Measurement (Intermediate): You'll pull and interpret basic reports on UGC impact (e.g., traffic, engagement).
    • Advanced Rights Management: You'll handle more complex rights negotiations and audits.
    • Social Listening (Intermediate): You'll build more complex queries to find specific content and trends.
Working with AI on the job

Working with AI

Where AI is starting to help

Let's be real, some parts of finding and managing user-generated content can be a bit of a grind. But what if you could cut down on the tedious bits and focus on the fun stuff – like building relationships and spotting truly amazing content? That's where AI comes in. We're not talking about robots taking over; we're talking about smart tools that make your day-to-day work faster, smarter, and frankly, a lot more enjoyable.

As a Junior UGC Specialist, you'll be on the front lines of content discovery and outreach. AI won't replace your human touch, but it will certainly give you superpowers. Imagine spending less time sifting through irrelevant posts and more time engaging with our community. This isn't some far-off future tech; it's tools you'll be using from day one to boost your productivity and make a bigger impact.

Automated Content Triage

Use AI visual recognition tools (often built into platforms like Bazaarvoice) to automatically scan, tag, and filter incoming UGC. The AI can flag brand safety violations, identify products, and surface high-quality images, leaving you with a much smaller, pre-vetted pile to review. No more sifting through thousands of blurry photos of pets (unless they're using our product, of course!).

Personalised Outreach Drafting

Utilise generative AI (like ChatGPT or Jasper) as your writing assistant. Feed it a creator's profile and a few key points, and it can generate a personalised, non-robotic first-draft outreach message that compliments their specific work. This significantly speeds up the communication process, letting you focus on the human connection rather than staring at a blank screen.

Smart Keyword & Hashtag Monitoring

AI-powered social listening tools (like Sprinklr) can go beyond simple keyword tracking. They learn what's relevant to our brand and can flag emerging hashtags or phrases used by our audience, helping you discover new content sources and trends that manual searches might miss entirely. It's like having an extra pair of super-smart eyes.

Automated Rights Expiry Reminders

While you'll be meticulous, AI can act as your ultimate backup. Integrate tools that automatically track usage rights expiry dates and send you proactive reminders. This means you'll never accidentally use content past its legal limit, saving you (and Legal!) a lot of potential headaches and ensuring you're always compliant.

Common questions

Common questions

How do you become a Junior User-Generated Content Specialist?

Common routes in include Social Media Assistant/Intern (1-2 years), Customer Service Representative (1-2 years) and Marketing Assistant (1-2 years). Times vary with prior experience.

Where can a Junior User-Generated Content Specialist progress to?

This role can lead on to User-Generated Content Specialist (Level 2) (2-3 years (from Junior)), depending on the skills you build.

What level is a Junior User-Generated Content Specialist in the UK?

This role aligns to RQF Level 2 on the UK framework, a guide to the depth of qualification it maps to, not a hard entry bar.

What new skills matter most for a Junior User-Generated Content Specialist?

Increasingly, Ethical AI Use in Content Curation. These are the areas where the higher-paid, future-proof work is heading.

The honest bit

You’ve started things before

Most of them were built for a room full of people who aren’t you. A cohort moves on whether or not your week allowed it, and by the third week the thing you’re behind on becomes the reason you stop opening it.

There’s no cohort here, and no timetable to fall behind. Before anything starts, Zavmo asks when you’re sharpest and how long you can realistically sit down for, then builds the sessions around those answers. A bad fortnight changes your pace. It doesn’t put you behind.

And you only pay once you start learning. Searching and planning are free, and you can cancel any time — so the cost of finding out is an afternoon, not a year.

What it costs

Less than one coaching session. Every month.

A single career-coaching hour costs more than a month of this, and it ends when the hour does. Zavmo doesn't. It's £70 a month, about £2.30 a day, for a companion that knows a Junior User-Generated Content Specialist, works on the job you actually do, and keeps going at your pace rather than a timetable's.

  • Searching and planning stay free. You only pay when you start learning.
  • Your credits are yours. Regulated, and they don't vanish when a subscription ends.
  • Cancel any time and billing stops. No notice period, no minimum term.

Your path, personalised

You have the map. Walking it is the part we do together.

This route runs to 8 national skill standards. That is a real journey.

Zavmo shapes a learning experience as unique as you are. It fits how you learn, your pace and the work you already do. Every step stays benchmarked to recognised national standards. That’s the plan for becoming a Junior User-Generated Content Specialist: personal to you, and it still counts. The first steps are free.

Independent research finds well-designed intelligent tutoring performs nearly as well as one-to-one human tutoring: VanLehn (2011), Educational Psychologist.

A private tutor in the UK averages £35–40 an hour . Zavmo is £70/month.

A real plan on learn.zavmo.ai: Ofqual-regulated units, credits, and a three-month run at your own pace.
Start free No commitment. See your first steps free.

15Where to go from here

Other roles at Level 2

Same depth of qualification, different job. Useful if the work appeals but this particular role does not.

Other roles in Marketing

Stay in the field you know and move sideways rather than up.

If you leave this industry

The skills you'll gain in UGC are highly transferable. You could move into broader Social Media Management, Content Marketing, Community Management, or even Brand Marketing roles. The ability to connect with audiences and manage digital assets is valuable across many industries, especially in e-commerce, retail, and consumer goods.

Not sure this is the right direction?

Work out what you actually want from work first, then come back and see which roles fit it. Takes about ten minutes.

This role profile is © 2026Growth Engineering Technologies Ltd. Built from UK occupational standards and regulated qualification data, and written for Zavmo.

You're not behind. You're right on time. The shift is only just beginning. Your role won't look the same in two years. Be the one who leads the change, not the one it happens to. Build my plan, free Here's the first ten minutes: a 2-minute confidence check → your personalised roadmap → meet the tutors matched to you. No card, cancel any time. No card. Build your plan, see your roadmap and meet the twelve tutors matched to you. All free. When you're ready to start learning, it's £70 a month, billed monthly. Cancel any time and billing stops.