How you’d get it

How you’d get this certificate

  1. Zavmo teaches you. You learn the units one-to-one with an AI tutor, on your own work.
  2. You register with an approved centre. That is a college, training provider or employer Pearson Education Ltd has approved to offer this qualification. Zavmo is not an approved centre, so you register with them, not with us.
  3. The centre assesses, and Pearson Education Ltd awards. A qualified assessor at the centre judges your evidence, and the certificate comes from Pearson Education Ltd.

More on studying for a qualification

01What it is

BTEC Nationals are level 3 vocational qualifications that provide specialist, work-related learning in a range of sectors.

These are the units Pearson Education Ltd registers against this qualification. It is a catalogue, not a syllabus. Which of them you take depends on the combination the qualification requires, and that is set by the awarding body rather than by us. Every unit here is regulated. Zavmo teaches towards them on your own work.

Zavmo is not an awarding body, is not an approved centre, and is not affiliated with Pearson Education Ltd. It does the teaching and the mapping. Pearson Education Ltd sets this qualification and awards it, and a qualified human assessor makes the assessment decision.

02The units

What each unit actually teaches you to do

Developing a Marketing Campaign Real unit · Pearson Education Ltd
This unit covers marketing principles and campaign development, including target market analysis, objective and strategy formulation, selection of marketing channels, creation of marketing materials, and planning and managing campaign implementation.

What you'll be able to do

  • Understand the principles of marketing and campaign development
  • Analyse the target market for a marketing campaign
  • Develop marketing objectives and strategies
  • Select appropriate marketing channels for a campaign
  • Create marketing materials for a campaign
  • Plan and manage the implementation of a marketing campaign
  • Monitor and evaluate the effectiveness of a marketing campaign
Enterprise and Entrepreneurs Real unit · Pearson Education Ltd
You'll explore characteristics of successful entrepreneurs, identify and evaluate enterprise opportunities, develop business plans, and understand factors influencing enterprise success or failure, including legal and ethical considerations.

What you'll be able to do

  • Understand the characteristics and qualities of successful entrepreneurs
  • Identify and evaluate enterprise opportunities
  • Develop a business plan for a new enterprise
  • Understand the factors that contribute to the success or failure of an enterprise
  • Understand the legal and ethical considerations for entrepreneurs
By email

Free, by email

Is this the right qualification for you?

One email to help you decide: the facts, what it teaches, the jobs it leads to and where to start free. With a link back here. Nothing else follows unless you confirm your address.

Your employer, or 'self-employed'

Study the units online with a personal AI tutor, for £70 a month. Your first Future Fluency module is free.

03The standards

The national standards these units are built against

What the job actually needs, in the words employers and awarding bodies already use for the work itself.

  • Deliver an effective enterprise and entrepreneurship education experience

    Standard
  • Develop and implement marketing campaigns and activities

    Standard
  • Identify what works well in enterprise and entrepreneurship education

    Standard
04Where it leads

The jobs these credits are mapped to

A qualification is never a dead end here. Each of these is a job record this qualification is a mapped route into.

Showing 6 roles, drawn from 17 job records mapped to this qualification. Near-identical records are folded together, and each row says how many it stands for.

Where this can lead

Marketing Campaign Coordinator

This role can lead to running larger campaigns as a senior campaign manager, shaping campaign strategy as a lead campaign strategist, or moving into marketing operations.

See the whole journey
Still deciding?

One email to help you decide: the facts, what it teaches, the jobs it leads to and where to start free. With a link back here. Nothing else follows unless you confirm your address.

05The credits

The credits, and who awards them

Level 3 credits are regulated, and they are awarded by Pearson Education Ltd rather than by Zavmo. They don’t vanish when a subscription ends or a website closes. They travel to any employer, and Zavmo keeps the map of what you have covered and what is next.

What you would be collecting

Developing a Marketing CampaignEnterprise and Entrepreneurs

Each one is a real unit registered against this qualification.

How you’d practise it

You don’t watch this. You do it.

You are not assessed on remembering this. You are assessed on applying it, analysing it, evaluating it and producing something. So that is what the practice is: projects, role play and your own live cases, with a tutor in the room.

The Coach The Coach · your practice partner Illustration
The Coach Make the case from “Developing a Marketing Campaign” to me in thirty seconds. I am the person who signs it off and I am already late.
You It would improve engagement and bring us in line with best practice.
The Coach Neither of those costs me anything to say no to. Open with the number that changes if I do nothing.
The same lesson on the real thing: the conversation in the middle, the thinking ladder on the left, and the criteria each answer is evidencing on the right.
  • Pitch it Evaluate

    “Developing a Marketing Campaign” gets practised as a pitch. You make the case out loud, Zavmo asks the question the room would ask, and you make it again.

What you leave holding

The standards this credential builds, in the shape the product keeps them

Nothing here is marked learned. There is no learner on a public page, so the map shows what the qualification covers rather than what anybody has done.

See Your Progress Grow Illustration
Pearson BTEC Level 3 National Certificate in Enterprise and Entrepreneurship
  • Deliver an effective enterprise and entrepreneurship education experience
  • Develop and implement marketing campaigns and activities
  • Identify what works well in enterprise and entrepreneurship education
This is your Mind Palace on learn.zavmo.ai. Every skill above comes from this role's own record, not an example borrowed from another job. A node lights up when you evidence it, and what you build stays yours between jobs. That is the part a course cannot do.

How you would learn this

One to one, on the work you already do

A tutor sets the task against your own job and marks the reasoning, at your pace. There is no cohort to fall behind.

A lesson from Developing a Marketing Campaign, one of this qualification's own units.

Developing a Marketing Campaign Level 3

Applied to your work in any of these jobs

This unit covers marketing principles and campaign development, including target market analysis, objective and strategy formulation, selection of marketing channels, creation of marketing materials, and planning and managing campaign implementation.

How the thinking builds
  1. 1 Remember
  2. 2 Understand
  3. 3 Apply
  4. 4 Analyse
  5. 5 Evaluate
  6. 6 Create
An illustration of a Zavmo lesson, built from this role’s own route. The unit, its objective and every criterion above are the awarding body’s own words, not an example.

It is £70 a month, billed monthly. Your free first module is Future Fluency, and you can cancel any time. Teaching towards this qualification begins when you subscribe.

Your Plan Illustration

Built for Pearson BTEC Level 3 National Certificate in Enterprise and Entrepreneurship

2 units in this credential, in the order it lists them, awarded by Pearson Education Ltd.

  1. Developing a Marketing Campaign
  2. Enterprise and Entrepreneurs
These are the real units of this credential, in its own order. Nothing here is marked done, because this plan has not been started by anyone yet. Yours would fill in as you go.

Learned on your own work, taught one-to-one.

Everything you just read, learned one-to-one on the job you already do. Your free first module is Future Fluency, so you can see how the teaching works before you pay for anything.

Start my free AI Fluency module

No card. See how this qualification maps onto your role and meet the tutors who’d teach it, free. The learning begins when you subscribe. It’s £70 a month, billed monthly. Cancel any time and billing stops.

The title, level, credits, guided learning hours and unit learning outcomes on this page are taken from the Ofqual Register of Regulated Qualifications. Contains public sector information licensed under the Open Government Licence v3.0. Where this data comes from.