The pathway
How you actually get there, here
How you become one varies far more by country than what one does. This is the UK route. Most people take one of these ways in; the right one depends on where you're starting from.
- 1
Senior International Business Development Specialist (L3) / Lead (L4)
5-8 years as Senior, 8-12 years as LeadSkills to master
- Independent market ownership, channel partner recruitment, complex deal closing, informal mentorship, strategic planning for a specific market or small region.
You're ready to move on when
- Consistently exceeding individual or small-team revenue targets in new international markets.
- Successfully launching and growing a new channel partner relationship from scratch.
- Demonstrating strong strategic thinking in market entry proposals and presentations.
- Proactively mentoring junior team members and taking on leadership responsibilities for specific projects.
- 2
Regional Sales Manager (Existing Markets)
8-12 yearsSkills to master
- Managing an established sales team, driving consistent revenue growth in mature markets, operational excellence, forecasting accuracy, sales process optimisation.
You're ready to move on when
- Proven ability to lead and motivate a sales team to hit ambitious targets.
- Strong track record in sales forecasting and pipeline management.
- Experience in performance management and talent development within a sales context.
- A desire to apply sales leadership skills to the more complex, ambiguous environment of new market entry.
- 3
Consultant (International Market Entry / Strategy)
10-15 yearsSkills to master
- Strategic advisory, deep market research, business case development, client relationship management, project delivery for international expansion projects.
You're ready to move on when
- Extensive experience advising multiple clients on international growth strategies.
- Strong analytical and presentation skills, capable of influencing senior executives.
- A desire to transition from an advisory role to an operational leadership position, building and owning the execution.