The pathway
How you actually get there, here
How you become one varies far more by country than what one does. This is the UK route. Most people take one of these ways in; the right one depends on where you're starting from.
- 1
Experienced Customer Success Manager (L2)
3-5 years as an L2 CSMSkills to master
- Consistently exceeding NRR/GRR targets, managing a full portfolio of standard accounts independently, strong product knowledge, and developing initial skills in de-escalation and proactive client engagement.
You're ready to move on when
- You're already informally mentoring new hires or junior CSMs.
- You're consistently asked for advice by peers on complex client situations.
- You've successfully handled 2-3 significant client escalations or churn risks on your own.
- You've delivered impactful QBRs to mid-level client stakeholders.
- 2
Account Manager (from another SaaS company)
5-7 years in B2B SaaS Account ManagementSkills to master
- Strong client relationship management, negotiation skills, a deep understanding of commercial drivers, and a proven ability to identify and close expansion opportunities. You'll need to demonstrate a shift from purely sales-driven metrics to a more value-driven, retention-focused approach.
You're ready to move on when
- You can articulate how your previous role focused on long-term client value, not just transactional sales.
- You have experience running strategic business reviews with clients.
- You're comfortable with customer health metrics and product adoption concepts.
- You're eager to learn the nuances of a pure Customer Success motion versus just upselling.
- 3
Consultant (from a relevant industry)
4-6 years in a client-facing consulting role (e.g., tech implementation, business process optimisation)Skills to master
- Problem-solving, strategic thinking, executive communication, project management, and the ability to quickly understand complex business challenges. You'll need to adapt your consulting mindset to a continuous relationship management model.
You're ready to move on when
- You've managed long-term client engagements, not just project-based ones.
- You're comfortable with post-implementation value realisation and ongoing client support.
- You've worked with SaaS platforms and understand their value proposition.
- You're keen to move from project-based work to owning ongoing client relationships.