The scoreboard, honestly: the hard targets, how often each one is actually looked at,
and the quiet human signals that never make it onto a dashboard.
R&D Effectiveness (ROI)
The return on investment for our product and technology development spend, typically measured as new revenue generated or cost savings realised per £1 of R&D investment.
Target · Achieve >£1.50 return for every £1 spent on R&D, year-on-year.If we spend £10M on R&D in a year, we'd expect to see at least £15M in attributable new revenue or cost savings from those initiatives. This is a big one for the Board.
Product Portfolio Growth & Market Share
Overall growth of our product portfolio's revenue and its share within target markets, including new product introduction success rates.
Target · Grow product revenue by 20% annually and increase market share by 5% in key segments.Launching a new product line that captures 7% of its target market within 18 months, contributing £2M in new ARR in its first year. This shows we're building the right things.
System Stability & Security Posture
Uptime of critical systems (SLOs/SLAs) and the overall security risk rating of our technology estate, including incident response times and audit compliance.
Target · Maintain 99.99% uptime for all Tier 1 services and achieve 'Excellent' in annual security audits (e.g., SOC2 Type 2).Zero critical security breaches in a year, and any major incidents resolved within an agreed 4-hour window, with comprehensive post-mortems and preventative actions implemented.
Developer Velocity & Platform Efficiency
The speed and efficiency of our engineering teams, measured by things like lead time for changes, deployment frequency, and internal developer satisfaction with our platform tools.
Target · Reduce average lead time for changes by 15% and increase deployment frequency by 20% year-on-year, alongside a >80% internal developer satisfaction score.Implementing a new platform engineering initiative that cuts the average time from code commit to production from 48 hours to 24 hours for most teams. Happy engineers build faster.
Technology Cost Optimisation
Managing cloud spend, software licences, and infrastructure costs relative to revenue growth, ensuring we're getting good value for money.
Target · Maintain cloud spend at <8% of revenue while supporting 20% revenue growth.Renegotiating a major cloud vendor contract to save £500K annually, or optimising our architecture to reduce compute costs by 10% without impacting performance.
Strategic Influence & Board Confidence
Your ability to articulate and advocate for the product and technology vision at the highest levels, earning the trust and confidence of the CEO and Board.
- Regularly sought out for strategic input by the CEO
- Board actively endorses and funds your long-term technology roadmaps
- you're seen as a credible, forward-thinking voice in executive discussions.
Organisational Health & Talent Retention
The overall health and engagement of your product and engineering organisations, reflected in retention rates, internal mobility, and the ability to attract top talent.
- Voluntary attrition rates for product and engineering are below industry benchmarks
- high internal promotion rates
- positive feedback in engagement surveys for your departments
- ability to hire senior leaders in competitive markets.
Cross-Functional Alignment & Collaboration
How effectively your product and technology teams work with other departments (Sales, Marketing, Operations, Finance) to achieve shared business goals.
- Product and engineering are seen as true partners, not just service providers
- joint initiatives consistently hit targets
- few 'us vs. them' complaints from other executive leaders
- you're the one brokering peace between departments.
Innovation & Future-Proofing
Your vision for keeping our technology stack and product offerings competitive and relevant for the next 3-5 years, anticipating market shifts and technological advancements.
- Successful introduction of new technologies or architectural patterns (e.g., AI integration, new data platforms)
- a clear, well-communicated long-term technology roadmap that the Board understands
- our products are recognised as innovative in the market.