The pathway
How you actually get there, here
How you become one varies far more by country than what one does. This is the UK route. Most people take one of these ways in; the right one depends on where you're starting from.
- 1
Customer Support Agent
1-2 yearsSkills to master
- Deep understanding of customer pain points, common queries, and how to articulate solutions clearly. Experience using knowledge bases from a user's perspective.
You're ready to move on when
- Consistently provides clear, written resolutions to customer issues.
- Proactively suggests improvements to existing knowledge articles.
- Demonstrates strong empathy for customer struggles.
- Shows an interest in documenting solutions for others.
- 2
Marketing Assistant / Content Creator (Entry Level)
1-2 yearsSkills to master
- Experience writing engaging and clear content for a specific audience. Understanding of content creation workflows and basic digital publishing tools.
You're ready to move on when
- Produces high-quality written content (e.g., blog posts, social media updates).
- Understands the importance of tone of voice and brand guidelines.
- Has experience with content management systems.
- Shows an analytical approach to content performance.
- 3
Recent Graduate (English, Communications, Journalism)
0 years (direct entry)Skills to master
- Strong foundational writing, research, and critical thinking skills. An eagerness to learn about product and technical communication.
You're ready to move on when
- Excellent academic record in relevant subjects.
- Demonstrable portfolio of written work (e.g., essays, articles, creative writing).
- Participated in relevant extracurricular activities (e.g., student newspaper).
- Shows a clear interest in technology and problem-solving.