The pathway
How you actually get there, here
How you become one varies far more by country than what one does. This is the UK route. Most people take one of these ways in; the right one depends on where you're starting from.
- 1
Principal, Business Model Innovation (L5)
3-5 years as a PrincipalSkills to master
- Deep expertise in a specific innovation domain, shaping the innovation thesis and methodology for the team, leading complex, multi-stakeholder ventures, and developing strong influencing skills across the organisation.
You're ready to move on when
- Successfully led 2-3 significant new ventures from concept to pilot, demonstrating clear market validation and commercial potential.
- Consistently mentored and developed junior team members, showing strong informal leadership.
- Built a reputation as the 'go-to' expert for a complex area of business model innovation.
- Demonstrated ability to influence senior leaders and secure resources for strategic initiatives.
- 2
Head of Corporate Strategy / Strategic Planning
5-8 years in senior strategy rolesSkills to master
- Translating high-level corporate strategy into actionable initiatives, understanding competitive dynamics, M&A due diligence, and executive communication. This path requires a strong shift towards hands-on venture building and experimentation.
You're ready to move on when
- Developed and presented multi-year corporate strategies to the C-suite and board.
- Led significant strategic projects (e.g., market entry, competitive response, M&A analysis).
- Demonstrated ability to identify and evaluate new growth opportunities for the business.
- A strong desire to move from 'thinking about' new businesses to 'building' them.
- 3
Venture Capital / Startup Leadership
5-10 years in VC or leading a successful startupSkills to master
- Deep understanding of startup ecosystems, fundraising, rapid scaling, and market disruption. This path requires adapting to a large corporate environment, navigating internal politics, and building ventures with existing resources.
You're ready to move on when
- Successfully founded, scaled, or invested in multiple ventures, demonstrating commercial acumen.
- Proven ability to identify and evaluate high-potential business models and market opportunities.
- Experience managing diverse teams in fast-paced, ambiguous environments.
- A clear understanding of the differences between startup and corporate innovation, and a desire to bridge that gap.