United Kingdom · International Business Global · Senior (5-8 years experience)

Senior International Business Manager

Here is the whole job, in plain words. What it is, a real day, what you decide, how you're judged, how people get here and where they go next. Then the part no course gives you: twelve AI tutors who learn your work.

  • Experience bandSenior (5-8 years experience)
  • Direct reportsNo direct reports
  • Reports toDirector, International Business
  • UK framework levelUsually a manager, or the deepest specialist in a team

Also advertised as Regional Market Lead · International Sales Lead · Global Channel Manager

Built on an analysis of 43,079 real UK job descriptions · grounded in qualifications employers recognise

Start with a free Future Fluency check, tuned to Senior International Business Manager

Ten quick questions, one per Future Fluency, asked against this role rather than a generic one. About five minutes, and no card.

Start the check, free

1What this role really is

This isn't just about selling; it's about building and owning a piece of our global footprint. You'll be the go-to person for your assigned markets, making things happen from strategy to execution.

2What you'd actually use

The tools this job runs on, and how well you'd need to know each one.

SalesforceAdvanced

You'll be building custom dashboards to track regional performance, using advanced filtering to spot trends, and training new partners on how to use our partner community portals.

SAP S/4HANAAdvanced

You understand how our global order-to-cash or procure-to-pay workflows operate. You can troubleshoot issues related to inter-company transactions across different country entities.

Power BIExpert

You'll use Power Query to clean and merge complex datasets from various sources. You'll build sophisticated, multi-page reports with drill-down capabilities for your regional business reviews.

Euromonitor PassportAdvanced

You'll synthesise data from multiple reports to build comprehensive market opportunity analyses, identifying white space and emerging trends before they're obvious to everyone else.

MS Teams / SharePointExpert

You'll design and implement SharePoint sites to act as project hubs for major market entries, using integrations like Planner and Power Automate to streamline cross-functional workflows.

AnaplanBasic

You'll input data and assumptions for your regional forecasts, understanding how your numbers feed into the larger corporate financial model.

SAP Global Trade Services (GTS)Intermediate

You'll manage compliance workflows within GTS, troubleshoot customs declaration issues, and generate reports on duty/tariff expenses for your region.

3What you get to decide, and how that grows

Power in a job isn't your title. It's what you're allowed to decide. Here's how it grows as you move up.

The choiceComing inWhere you are nowThe step above
Market Entry StrategyNo decisions; executes research tasks as directed.Proposes market entry options with supporting data; manager makes final call.Designs and recommends full market entry strategy, including partner selection and initial financial projections; consults Director for final approval.
Partner Contract NegotiationSupports with data gathering for negotiations.Negotiates standard contract clauses within pre-approved limits.Leads complex contract negotiations, including bespoke terms and conditions; legal and Director review before finalisation.
Regional Budget Allocation (e.g., marketing spend, partner incentives)No decisions; tracks expenses.Proposes spending for specific initiatives within an allocated budget.Manages and allocates regional budget up to £5K independently; larger allocations require Director consultation and approval.
Resolving Trade Compliance IssuesEscalates all issues to senior team member.Troubleshoots routine issues following established procedures; escalates novel problems.Independently resolves complex, non-routine compliance issues, consulting Legal when necessary; informs Director of significant incidents.

4How you'll be judged

The scoreboard, honestly: the hard targets, how often each one is actually looked at, and the quiet human signals that never make it onto a dashboard.

YoY Revenue Growth in Managed Territory
How much money your region brings in compared to last year.
Target · Achieve 15% year-on-year revenue growth in your assigned territory or region.

If your region did £5M last year, we'd expect £5.75M this year.

New Strategic Market Launches
How many new countries or significant market segments you successfully open up.
Target · Successfully launch into 1-2 new strategic markets per year, meeting initial revenue milestones.

Getting our first major client live in Brazil and establishing a local distribution network.

Channel Partner Satisfaction (NPS)
How happy our partners are with us, because happy partners sell more.
Target · Improve channel partner Net Promoter Score (NPS) to +50 or higher.

Partners consistently rate us highly on support, product availability, and ease of doing business.

Regional Gross Margin Adherence
Keeping an eye on the profit we make after direct costs.
Target · Maintain gross margin targets for your region within +/- 2% of forecast.

If we expected a 40% margin, staying between 38% and 42% is good.

Partner Relationship Quality
Are you seen as a trusted advisor by our key partners?
  • Partners proactively seek your advice on their business strategy
  • they introduce you to their top clients
  • they share market intelligence openly. You're the first call, not the last.
Strategic Market Insights & Recommendations
Do you bring fresh, actionable ideas to the table that help us grow?
  • Your market entry proposals are well-researched and adopted by leadership
  • you identify emerging trends or risks that we hadn't spotted
  • your feedback influences product localisation decisions.
Effective Problem Resolution
How quickly and smoothly do you sort out the inevitable cross-border issues?
  • Complex customs delays or partner disputes are resolved efficiently with minimal escalation
  • you proactively identify potential roadblocks and suggest solutions before they become crises.
Mentorship and Knowledge Sharing
Are you helping others on the team get better?
  • Junior team members regularly come to you for advice
  • you contribute to internal best practice documents
  • you run informal training sessions on market specifics.

5Would you like it

The honest version. What people enjoy, and what grinds them down.

What people enjoy
Tangible Market Growth

You get a real kick out of seeing your market's revenue figures climb month-on-month. You're constantly looking at sales dashboards, tracking competitor moves, and celebrating small wins with your partners.

Seeing a new product launch in your region exceed its sales targets, directly because of the strategy you put in place.

Solving Complex International Puzzles

You enjoy the challenge of figuring out how to get our product into a tricky market, whether it's navigating customs, finding the right partner, or adapting our messaging. You see a problem as an interesting challenge, not a roadblock.

Successfully resolving a complex logistics issue that threatened to delay a major shipment, finding a creative solution that kept everyone happy.

Building Meaningful Relationships

You genuinely enjoy connecting with people from different backgrounds, understanding their business, and fostering long-term trust. You'll spend time on video calls just chatting, not just talking business.

A partner calling you directly for advice, not just sales updates, because they trust your judgement and value your relationship.

What frustrates people
  • The 'Global Mandate' from HQ: You'll get handed a strategy or product that was clearly designed for, say, the US market, and then be told to make it work in Southeast Asia with absolutely no budget for localisation. It's like trying to fit a square peg in a round hole, repeatedly.
  • Time Zone Torture: Expect to be on 5 AM calls with Europe and then 10 PM calls with Asia. Your personal life will often feel like it's perpetually fragmented, and jet lag becomes a way of life, even if you're not actually travelling.
  • Internal Politics: You'll spend a surprising amount of time navigating the constant tension between regional General Managers who want total autonomy and a corporate HQ that's pushing for standardisation and control. It's a delicate dance.
  • The 'Urgent' Request: An executive will ask for a 'quick analysis' on something like 'the market for widgets in Kenya,' which sounds simple but actually requires days of research across multiple databases and time zones, completely derailing your carefully planned work for the week.
  • Customs & Bureaucracy: Your perfectly timed, critical shipment will inevitably get held up for weeks in a foreign port because of a missing stamp or an incorrectly filled-out form. It's soul-destroying, frankly.
  • The Glamour Myth: People outside the team often think your job is a constant, glamorous world tour. The reality is 80% navigating jet lag, eating alone in hotels, and spending countless hours in airports and taxis, often just to have a 30-minute meeting.
What this role does not give you
  • A predictable 9-to-5 workday.
  • A single, clear-cut set of rules that apply everywhere.
  • Constant, direct supervision (you're expected to manage yourself).
  • A role where you only focus on one culture or market.

6Who you work with

You'll directly impact our international revenue and profitability, which is a big chunk of the company's overall growth. Your decisions will shape our brand's presence in new territories.

Inside the business
  • Sales Leadership (to align on targets)
  • Product Teams (to give feedback on localisation)
  • Legal (for contract reviews)
  • Finance (for P&L and budgeting)
  • Supply Chain (to ensure products actually get there)
Outside the business
  • Our key Distributors and Channel Partners
  • Major Enterprise Clients
  • Local Customs Authorities (when things get sticky)
  • Third-party Logistics Providers

7What you need before you start

Not a wish list. The things you would be expected to already have.

  • Before stepping into this Senior role, you'll need at least 2-3 years of solid experience in an International Business Analyst or similar role, where you've already managed smaller accounts or contributed significantly to market entry projects.
  • You should have a proven track record of hitting targets and building good relationships with partners.

8What to practise next

Where the job is going, and what to do about it starting this week.

AI-Driven Market & Competitor Intelligence

Competitors are already using AI to spot market trends and analyse competitor moves in minutes. If you're not using these tools, you'll be at a disadvantage. Your value will shift from data gathering to validating and interpreting AI outputs.

Natural Language Processing (NLP) · Predictive Analytics · Data Visualisation with AI-powered tools · Ethical AI Use

  • This month: Experiment with tools like ChatGPT or Claude to summarise market reports or analyse competitor news from different regions.
  • Month 2: Explore platforms that offer AI-powered market intelligence (e.g., specific modules within Euromonitor, or new startups).
  • Month 3: Build one AI-assisted market analysis report and compare its speed and accuracy to your traditional methods.
  • Month 4: Share your findings with the team and advocate for specific AI tool adoption.

Quick win: Use AI to draft initial summaries of complex international trade agreements or regulatory updates – it'll save you a ton of reading time.

Blockchain & Distributed Ledger Technologies (DLT) in Supply Chain

While not mainstream yet, blockchain is poised to revolutionise supply chain transparency, traceability, and customs processes, especially in complex international trade. Understanding its potential will give you a significant edge.

Smart Contracts · Supply Chain Traceability · Customs Clearance Optimisation · Digital Identities for Trade

  • This month: Read a few articles or watch explainer videos on blockchain in supply chain (e.g., IBM Food Trust, Maersk TradeLens).
  • Month 2: Identify one specific pain point in our current supply chain that blockchain *could* theoretically solve.
  • Month 3: Discuss your findings with our Supply Chain team and see if there are any pilot projects or internal discussions happening.
  • Month 4: Attend a webinar or online course on DLT applications in global trade.

Quick win: Just start talking about it. Ask our logistics partners if they're exploring blockchain solutions. Show curiosity.

9Staying current once you are in

What people here do to keep up
  • Actively participate in international trade associations or chambers of commerce.
  • Take advanced courses in cross-cultural negotiation or global strategy.
  • Learn a new language that's relevant to one of our key growth markets.
  • Attend industry conferences focused on global trade or specific regional markets.
  • Engage in mentorship programmes, both as a mentee and a mentor.

10How the AI economy is changing work like this

Before we ask anything of you, here's what we can already say about AI and work of this kind:

The new skill this role is being asked for: Advanced Cross-Cultural Empathy

With increasingly diverse global teams and partners, simply understanding cultural differences isn't enough. You'll need to deeply empathise with different perspectives to truly build trust and navigate complex global challenges, especially as virtual collaboration becomes the norm.

We'll only ever tell you what we can actually back up. No hype, no scare tactics.

Your PlanIllustration

Built for Senior International Business Manager

4 units that map to this job, from the qualifications that cover it.

  1. Evaluate international marketing opportunitiesPearson Education Ltd · covers 1 of 2 standardsLevel 4
  2. Sell products or services in international marketsVTCT Skills · covers 1 of 2 standardsLevel 3
  3. International BusinessNCC Education Limited · covers 1 of 2 standardsLevel 4
  4. Assess marketing opportunities within international and/or diverse marketsCity and Guilds of London Institute · covers 1 of 2 standardsLevel 4
These are the real units behind this job, in the order they rank for it. Nothing here is marked done, because this plan has not been started by anyone yet. Yours would fill in as you go.

The rising capability

Zavmo analysis

What's rising in its place

This is where the work is heading, and the higher pay with it. Get fluent here and the shift stops being a threat and starts being your edge.

Advanced Cross-Cultural Empathy

With increasingly diverse global teams and partners, simply understanding cultural differences isn't enough. You'll need to deeply empathise with different perspectives to truly build trust and navigate complex global challenges, especially as virtual collaboration becomes the norm.

  • Cultural Intelligence (CQ)
  • Emotional Intelligence (EQ) in a Global Context
  • Inclusive Communication Practices
  • Ethical Decision-Making Across Borders

What you’ll use

Skills this role draws on

Technical

  • Market Entry Strategy & Analysis
  • International Trade Compliance
  • Cross-Cultural Negotiation & Partner Management
  • Global P&L Management
  • Foreign Exchange (FX) Risk Mitigation
  • International Logistics & Supply Chain

The pathway

How you actually get there, here

How you become one varies far more by country than what one does. This is the UK route. Most people take one of these ways in; the right one depends on where you're starting from.

  1. 1

    From International Business Analyst (L2)

    2-3 years at L2

    Skills to master

    • You'd need to have mastered market research, data analysis, and managing smaller, less complex partner relationships. You'd also need to show initiative in identifying new opportunities.

    You're ready to move on when

    • Consistently hitting targets
    • Taking on more complex projects
    • Proactively suggesting improvements
    • Informally mentoring junior team members
  2. 2

    From Senior Domestic Sales/Marketing Manager with International Exposure

    5-7 years in a domestic senior role

    Skills to master

    • You'd need to translate your strong commercial skills to a global context, quickly get up to speed on international trade compliance, and demonstrate cultural adaptability.

    You're ready to move on when

    • Successfully managed projects with an international component
    • Shown a keen interest in global markets
    • Perhaps even lived or worked abroad

11Where this role leads

The long view:Your journey here is about building a truly global mindset and a skillset that opens doors anywhere in the world. We're here to help you grow, whether that's leading bigger teams or becoming the undisputed expert in your field.

Pay & demand

Pay and demand for this role will appear here, each figure traced to a named authoritative source (e.g. the ONS Annual Survey of Hours and Earnings, under the Open Government Licence). We don’t show numbers we can’t attribute.

The ten Future Fluencies

Zavmo analysis

The credential is what you can do today. These are what keep you valuable.

A qualification proves you can do the job as it's defined today. These ten are what decide whether you're still the obvious person for it in five years. They're the capabilities employers are now writing into senior roles faster than people are learning them. Zavmo weaves them through whatever you study, so you come out with both: the credential and the fluency.

The highlighted ones are the Fluencies your role leans on hardest, from how Senior International Business Manager is actually changing. In about two minutes, the free confidence check asks where you stand on each of the ten. That's the whole check, and it's what makes the plan yours rather than generic.

12The team that's yours

No two people are taught the same way. This is one-to-one, not one-to-many.

Zavmo is a hyper-personalised AI learning platform. Twelve virtual tutors, each with a different way of teaching, and one orchestration agent that picks the right one for the moment. So every single lesson is shaped around you, your role, and the way you learn. Not a course everyone sits through. A conversation built for you, and no one else.

…and nine more, matched to you after your first chat. Meet all twelve

13What it feels like

A conversation, not a course

Because your tutor knows your role, your projects and your last session, learning sounds like this. And it's different for every single person:

Evaluate international marketing opportunitiesLevel 4

Applied to your work in Senior International Business Manager

This unit aims to equip learners with the ability to evaluate international marketing opportunities by analysing the global environment, identifying key market factors and risks, and assessing the overall viability of specific opportunities. Learners will also develop an understanding of cross-cultural communication styles and conventions to effectively navigate international marketing contexts. Upon completion, learners will be able to make informed decisions regarding international market entry and expansion.

How the thinking builds
  1. Remember
  2. Understand
  3. Apply
  4. Analyse
  5. Evaluate
  6. Create
An illustration of a Zavmo lesson, built from this role’s own route. The unit, its objective and every criterion above are the awarding body’s own words, not an example.

One to one, not one to many

No two people run this the same way

A course is written once and handed to everyone. This is assembled around you, and keeps changing as it learns you. Five things it reads, and what each one changes.

  1. Your actual work Every lesson is taught against a live piece of your own work, not a worked example from a textbook.
  2. What you already know The first conversation finds your starting point, so you skip what you can already do and spend the time on what you cannot.
  3. The conditions you learn under Not a learning-styles quiz. The evidence does not support those. The dimensions the research does back, read once and used to shape the plan.
  4. How far you got last time It picks up mid-thought. The tutor knows what you said, what you struggled with, and what it asked you to try.
  5. Which tutor suits the moment Twelve of them, each for a different kind of thinking. The one who walks you through a first idea is not the one who stress-tests it.

See how you learn, free. Eight questions, no sign-up. A directional taster; the diagnostic inside Zavmo goes deeper and keeps adapting.

DemonstrateIllustration

Evidenced on your work in Senior International Business Manager

You do not finish by watching something. You finish by showing it on the work you already do, against the measures this job is judged on.

  • YoY Revenue Growth in Managed TerritoryHow much money your region brings in compared to last year.If your region did £5M last year, we'd expect £5.75M this year.Achieve 15% year-on-year revenue growth in your assigned territory or region.
  • New Strategic Market LaunchesHow many new countries or significant market segments you successfully open up.Getting our first major client live in Brazil and establishing a local distribution network.Successfully launch into 1-2 new strategic markets per year, meeting initial revenue milestones.
  • Channel Partner Satisfaction (NPS)How happy our partners are with us, because happy partners sell more.Partners consistently rate us highly on support, product availability, and ease of doing business.Improve channel partner Net Promoter Score (NPS) to +50 or higher.
  • Regional Gross Margin AdherenceKeeping an eye on the profit we make after direct costs.If we expected a 40% margin, staying between 38% and 42% is good.Maintain gross margin targets for your region within +/- 2% of forecast.
These are this job's own measures, with its own targets. Nothing is marked evidenced, because nobody has started this yet. Yours would fill in from the work you bring.

Your passport

This isn't a certificate you file away. It's a passport to the life you're designing.

Every credit you earn and every fluency you build adds up: evidence where it counts, carried with you. Zavmo keeps the map: where you are, where you're heading, and the next step, at your pace, around your life. From Senior International Business Manager to Lead International Business Strategist (L4), and whatever you decide comes after.

Level 5 · in progressAI Fluency→ Lead International Business Strategist (L4)→ your design
Where this takes you

Your journey here is about building a truly global mindset and a skillset that opens doors anywhere in the world. We're here to help you grow, whether that's leading bigger teams or becoming the undisputed expert in your field.

See Your Progress GrowIllustration
Senior International Business Manager
  • Market Entry Strategy & Analysis
  • International Trade Compliance
  • Cross-Cultural Negotiation & Partner Management
  • Global P&L Management
  • Foreign Exchange (FX) Risk Mitigation
  • International Logistics & Supply Chain
This is your Mind Palace on learn.zavmo.ai. Every skill above comes from this role's own record, not an example borrowed from another job. A node lights up when you evidence it, and what you build stays yours between jobs. That is the part a course cannot do.

14The detail, folded away

Everything else the record holds

The career branches in full, how AI is already showing up in the day-to-day, and the questions people ask about this job. Here when you want them, out of the way while you decide.

Where it leads next, rung by rung

Where it leads

The career path, and where it branches

Senior International Business Manager is a start, not a ceiling. Each step below asks for new skills and hands back more autonomy.

  1. Lead International Business Strategist (L4)

    Roughly 3-5 years in the Senior IBM role

    This is a significant jump in strategic influence and complexity. You'll move from owning a market to designing multi-market entry strategies.

    • Architecting multi-country market entry projects
    • Leading cross-functional teams
    • Mentoring a small team of junior managers
  2. Director, International Business (L5)

    Roughly 5-7 years in the Senior IBM role (or 2-3 years as a Lead Strategist)

    This is a management role, owning a much larger region (e.g., EMEA) and leading a team of Senior IBMs.

    • Setting regional strategy
    • Managing budgets of £500K-£2M
    • Hiring and developing talent
    • Representing the organisation externally at a senior level
Working with AI on the job

Working with AI

Where AI is starting to help

Imagine spending less time on the grunt work and more time on the strategic stuff that truly grows your markets. That's exactly what AI can do for a Senior International Business Manager. We're not talking about replacing you; we're talking about giving you a serious superpower.

In this role, you're juggling market research, partner communications, compliance checks, and strategic planning across multiple time zones. AI isn't just a buzzword here; it's a practical tool that can automate the tedious, analyse the overwhelming, and even help you communicate more effectively across cultures. Think of it as your always-on, hyper-efficient global assistant.

Automated Compliance Screening

Use AI tools to automatically screen potential new partners, customers, and even individual transactions against hundreds of global sanctions lists and politically-exposed-persons (PEP) databases in real-time. It'll flag potential risks instantly, so you only spend human time on actual threats, not endless manual checks.

AI-Powered Market Opportunity Analysis

Stop sifting through endless reports. Use AI platforms to quickly synthesise massive datasets—economic indicators, shipping data, social media sentiment, local regulatory changes—to identify and rank high-potential 'white space' markets or product opportunities before your competitors even know they exist.

Hyper-Localized Pitch & Proposal Prep

Need a partner proposal drafted for a new market? Use a Generative AI assistant to instantly create a draft, fully localised for a specific country. It can incorporate relevant cultural business etiquette, local economic data, and even the specific competitive landscape, saving you hours of research and drafting.

Cross-Cultural Communication Coach

Draft an email or presentation and then run it through an AI tool that analyses its tone, clarity, and cultural appropriateness. It could suggest rephrasing a direct request to be more indirect for a Japanese audience, or adding more data points for a German one. It's like having a cultural expert proofread all your important messages.

Common questions

Common questions

How do you become a Senior International Business Manager?

Common routes in include From International Business Analyst (L2) (2-3 years at L2) and From Senior Domestic Sales/Marketing Manager with International Exposure (5-7 years in a domestic senior role). Times vary with prior experience.

Where can a Senior International Business Manager progress to?

This role can lead on to Lead International Business Strategist (L4) (Roughly 3-5 years in the Senior IBM role) and Director, International Business (L5) (Roughly 5-7 years in the Senior IBM role (or 2-3 years as a Lead Strategist)), depending on the skills you build.

What level is a Senior International Business Manager in the UK?

This role aligns to RQF Level 5 on the UK framework, a guide to the depth of qualification it maps to, not a hard entry bar.

What new skills matter most for a Senior International Business Manager?

Increasingly, Advanced Cross-Cultural Empathy. These are the areas where the higher-paid, future-proof work is heading.

The honest bit

You’ve started things before

Most of them were built for a room full of people who aren’t you. A cohort moves on whether or not your week allowed it, and by the third week the thing you’re behind on becomes the reason you stop opening it.

There’s no cohort here, and no timetable to fall behind. Before anything starts, Zavmo asks when you’re sharpest and how long you can realistically sit down for, then builds the sessions around those answers. A bad fortnight changes your pace. It doesn’t put you behind.

And you only pay once you start learning. Searching and planning are free, and you can cancel any time — so the cost of finding out is an afternoon, not a year.

What it costs

Less than one coaching session. Every month.

A single career-coaching hour costs more than a month of this, and it ends when the hour does. Zavmo doesn't. It's £70 a month, about £2.30 a day, for a companion that knows a Senior International Business Manager, works on the job you actually do, and keeps going at your pace rather than a timetable's.

  • Searching and planning stay free. You only pay when you start learning.
  • Your credits are yours. Regulated, and they don't vanish when a subscription ends.
  • Cancel any time and billing stops. No notice period, no minimum term.

Your path, personalised

You have the map. Walking it is the part we do together.

This route runs to 2 national skill standards. That is a real journey.

Zavmo shapes a learning experience as unique as you are. It fits how you learn, your pace and the work you already do. Every step stays benchmarked to recognised national standards. That’s the plan for becoming a Senior International Business Manager: personal to you, and it still counts. The first steps are free.

Independent research finds well-designed intelligent tutoring performs nearly as well as one-to-one human tutoring: VanLehn (2011), Educational Psychologist.

A private tutor in the UK averages £35–40 an hour . Zavmo is £70/month.

A real plan on learn.zavmo.ai: Ofqual-regulated units, credits, and a three-month run at your own pace.
Start free No commitment. See your first steps free.

15Where to go from here

Other roles at Level 5

Same depth of qualification, different job. Useful if the work appeals but this particular role does not.

Other roles in International Business Global

Stay in the field you know and move sideways rather than up.

If you leave this industry

The skills you gain here—cross-cultural negotiation, market entry, global P&L management—are highly transferable. You could move into international roles in consulting, private equity (focusing on global expansion), or even start your own international venture.

Not sure this is the right direction?

Work out what you actually want from work first, then come back and see which roles fit it. Takes about ten minutes.

This role profile is © 2026Growth Engineering Technologies Ltd. Built from UK occupational standards and regulated qualification data, and written for Zavmo.

You're not behind. You're right on time. The shift is only just beginning. Your role won't look the same in two years. Be the one who leads the change, not the one it happens to. Build my plan, free Here's the first ten minutes: a 2-minute confidence check → your personalised roadmap → meet the tutors matched to you. No card, cancel any time. No card. Build your plan, see your roadmap and meet the twelve tutors matched to you. All free. When you're ready to start learning, it's £70 a month, billed monthly. Cancel any time and billing stops.