Qualifications Scotland · RQF Level 2
SQA Level 2 Certificate In Music Business (Marketing and Promotion)
You don’t just earn this. You learn to use it, one-to-one, on your own real work.
- LevelRQF Level 2
- Total credits26
- Guided learning155 hours
- Units in this qualification21
Awarded by Qualifications Scotland · on the Ofqual register
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See how this course maps onto your role
Ten quick questions, one per Future Fluency, asked against this qualification rather than a generic one.
About 5 minutes · No card · Nothing to commit to
What you’ll learn
What each unit actually teaches you to do
These are the units Qualifications Scotland registers against this qualification. It is a catalogue, not a syllabus. Which of them you take depends on the combination the qualification requires, and that is set by the awarding body rather than by us. Every unit here is regulated, and every one you earn is yours to keep.
Deliver a presentationReal unit · Qualifications Scotland
What you'll be able to do
- Understand the purpose of preparing for and evaluating a presentation
- Understand the techniques used in enhancing a presentation
- Prepare for delivery of a presentation
- Deliver a presentation
- Evaluate a presentation
Develop a presentationReal unit · Qualifications Scotland
What you'll be able to do
- Understand the purpose of preparing for and evaluating a presentation
- Develop a presentation
Ensure responsibility for actions to reduce risks to health and safetyReal unit · Qualifications Scotland
What you'll be able to do
- Identify the hazards and evaluate the risks in the workplace.
- Reduce the risks to health and safety in the workplace.
- Reduce risks to health and safety in the workplace.
Give customers a positive impression of yourself and your organisation.Real unit · Qualifications Scotland
What you'll be able to do
- Establish rapport with customers
- Respond appropriately to customers
- Communicate information to customers
- Understand how to give customers a positive impression of themselves and the organisation
Handle mailReal unit · Qualifications Scotland
What you'll be able to do
- Understand security procedures when handling mail or packages
- Understand the range of available internal and external mail services
- Receive, distribute and collect internal mail or packages
- Follow procedures for despatching mail or packages
- Resolve, report or refer problems that may occur in handling mail or packages
Make and receive telephone callsReal unit · Qualifications Scotland
What you'll be able to do
- Understand how to make telephone calls
- Understand how to receive and transfer telephone calls
- Make telephone calls
- Receive telephone calls
Manage and market own freelance servicesReal unit · Qualifications Scotland
What you'll be able to do
- Market own services
- Manage own performance
- Manage own systems, accounts and records
- Manage own contracts
Store and retrieve informationReal unit · Qualifications Scotland
What you'll be able to do
- Understand processes and procedures for storing and retrieving information
- Store information
- Retrieve information
Support marketing campaigns in the music industryReal unit · Qualifications Scotland
What you'll be able to do
- Devise a marketing strategy for a music industry product or service, considering target audience, market trends, and competitive landscape.
- Identify potential sources of finance for a music marketing campaign, including grants, sponsorship, and investment.
- Develop campaign materials for a music marketing campaign, ensuring they are engaging and appropriate for the target audience.
- Implement the marketing strategy for a music industry product or service, monitoring progress and making adjustments as needed.
Support promotional activities in the music industryReal unit · Qualifications Scotland
What you'll be able to do
- Prepare for promotional activity
- Co-ordinate promotional activity
- Administer promotional activity
Support the organisation of business travel or accommodationReal unit · Qualifications Scotland
What you'll be able to do
- Understand the purpose of confirming a brief and budget for business travel or accommodation
- Know the sources of information and facilities available to make business travel or accommodation arrangements
- Support the organisation with business travel or accommodation arrangements
Understand and keep up to date with the music industryReal unit · Qualifications Scotland
What you'll be able to do
- Understand how the music industry works
- Understand the different styles of music
- Understand the use of media and technology in the music industry
- Understand the basic principles of licensing and copyright law in the music industry
- Understand the role of agencies, services and societies within the music industry
- Communicate, network and source information within the music industry
Understand the impact of emerging technology on the music industryReal unit · Qualifications Scotland
What you'll be able to do
- Know about different types of emerging music technology
- Understand the impact of emerging music technology
- Understand the legal requirements of music downloading and on-line sales
Understand the marketing and promotion of music productsReal unit · Qualifications Scotland
What you'll be able to do
- Understand the roles and responsibilities of individuals within a music marketing team, including marketing managers, public relations officers, and social media specialists.
- Understand the various approaches used to market and promote music products, including digital marketing, traditional advertising, and public relations.
- Understand the financial aspects of a music marketing campaign, including budgeting, cost control, and return on investment.
- Understand the regulatory requirements for advertising music products, including copyright laws and advertising standards.
Understanding the core knowledge needed by those who work with children and young peopleReal unit · Qualifications Scotland
What you'll be able to do
- Understand the principles of effective communication and engagement with children, young people and their families/carers
- Understand the development of children and young people
- Understand the importance of safeguarding children and young people
- Understand the types of transitions affecting children and young people
- Understand the nature and importance of their role in multi-agency and integrated working in meeting the needs of children and young people
- Understand the importance of information sharing
Understanding the core knowledge needed by those who work with children and young people, and its impactReal unit · Qualifications Scotland
What you'll be able to do
- Understand how to promote effective communication and engagement with children, young people and their families/carers
- Understand the development of, and the impact of this upon, children and young people
- Understand the importance of safeguarding children and young people, and associated responsibilities and procedures
- Understand how to support children and young people through transitions, and circumstances requiring specialist support
- Understand sources of information regarding individual children, young people and families/carers, and the importance of effective information sharing
- Und
Use a diary systemReal unit · Qualifications Scotland
What you'll be able to do
- Understand a diary system
- Understand how to use a diary system
- Use a diary system
Use office equipmentReal unit · Qualifications Scotland
What you'll be able to do
- Know about different types of office equipment and its uses
- Understand the purpose of following instructions and health and safety procedures
- Understand how to use equipment in a way that minimises waste
- Know about the different types of problems that may occur when using equipment and how to deal with them
- Understand the purpose of meeting work standards and deadlines
- Understand the purpose of leaving equipment and the work area ready for the next user
- Use office equipment
Utilise social networking and social media to promote musicReal unit · Qualifications Scotland
What you'll be able to do
- Use social networking to promote music
- Use social media to promote music
- Evaluate the effectiveness and impact of networking
Work with other people in a business environmentReal unit · Qualifications Scotland
What you'll be able to do
- Understand how your role fits with organisational values and practices
- Understand how to work as part of a team to achieve goals and objectives
- Understand how to communicate as part of a team
- Understand the contribution of individuals within a team
- Understand how to deal with problems and disagreements
- Understand the purpose of feedback when working as a team
- Work in a way that fits with organisational values and practices
- Work in a team to achieve goals and objectives
- Deal with or refer problems in a team
- Use feedback on o
Working in a teamReal unit · Qualifications Scotland
What you'll be able to do
- Apply the skills needed to form collabourative relationships.
- Adapt their behaviour within a team to ensure successful working relationships are established and maintained.
- Know the approaches that can be used to resolve issues and achieve team goals.
The honest bit
You’ve started things before
Most courses were built for a room full of people who aren’t you. A cohort moves on whether or not your week allowed it, and by the third week the thing you’re behind on becomes the reason you stop opening it.
There’s no cohort here, and no timetable to fall behind. Before anything starts, Zavmo asks when you’re sharpest and how long you can realistically sit down for, then builds the sessions around those answers. A bad fortnight changes your pace. It doesn’t put you behind.
And you only pay once you start learning. Searching and planning are free, and you can cancel any time — so the cost of finding out is an afternoon, not a year.
Your passport
Every credit is a stamp you keep
Level 2 credits are regulated. They don’t vanish when a subscription ends or a website closes. They travel to any employer, and Zavmo keeps the map of what you’ve earned and what’s next.
Each stamp is a real unit registered against this qualification.
Who’d teach you this
The Evidence Evaluator
Assessor
Helps you show what you can actually do, gathering the evidence that proves it as you learn.
Meet all twelve tutorsWhere this connects
Where these credits take you
A qualification is never a dead end here. See the jobs its credits open, the national occupational standards its units map to, and the future skills they quietly build.
- Carry out field visits to premises where music licenses are being used or required
- Identify new ways of attracting members to a collecting society within a music business context
- Identify new ways of attracting new audiences, users and consumers in a music publishing context
- Keep up to date with how music is used and consumed
- Make use of a diary system in a music publishing organisation
- Support a collecting society marketing campaign within a music business context
- Support a music publishing promotional campaign
- Understanding collecting societies and keeping up to date with the music industry
Skills it covers
What the job actually needs. These are the standards the units are built against, in the words employers and awarding bodies already use for the work itself.
How you’ll actually learn this
One-to-one, on your own real work
A qualification is usually something done to you: sit the class, sit the exam, hope it sticks. Here it’s the opposite. You learn it one-to-one with a companion, on your own real work, and you keep going until you can use it, not just recall it.
Applied to your own work
- Remember
- Understand
- Apply
- Analyse
- Evaluate
- Create
Built for SQA Level 2 Certificate In Music Business (Marketing and Promotion)
21 units in this credential, in the order it lists them, awarded by Qualifications Scotland.
- Deliver a presentation
- Develop a presentation
- Ensure responsibility for actions to reduce risks to health and safety
- Give customers a positive impression of yourself and your organisation.
- Handle mail
- Make and receive telephone calls
and 15 more in the full unit list below.
One to one, not one to many
No two people run this the same way
A course is written once and handed to everyone. This is assembled around you, and keeps changing as it learns you. Five things it reads, and what each one changes.
- Your actual work Every unit is taught against a live piece of your own work, not a worked example from a textbook.
- What you already know The first conversation finds your starting point, so you skip what you can already do and spend the time on what you cannot.
- The conditions you learn under Not a learning-styles quiz. The evidence does not support those. The dimensions the research does back, read once and used to shape the plan.
- How far you got last time It picks up mid-thought. The tutor knows what you said, what you struggled with, and what it asked you to try.
- Which tutor suits the moment Twelve of them, each for a different kind of thinking. The one who walks you through a first idea is not the one who stress-tests it.
See how you learn, free. Eight questions, no sign-up. A directional taster; the diagnostic inside Zavmo goes deeper and keeps adapting.
Why it sticks
Most courses stop at remembering
There’s a well-known ladder of how deeply you learn something, called Bloom’s Taxonomy. Most courses get you up the first two rungs: you remember some facts, you pass a test, you forget it. Real skill lives at the top. Judging, deciding, creating. And this isn’t a generic ladder: every rung has a named Zavmo tutor who walks you up it.
- 6CreateThe Creative Catalyst
- 5EvaluateThe Evidence Evaluator
- 4AnalyseThe Analyst
- 3ApplyThe Coach
- 2UnderstandThe Connector
- 1RememberThe Builder
Where most courses leave you Where Zavmo takes you
The value
Why the companion is worth £70 a month
You’re not paying for the units. They’re regulated, and the same wherever you earn them. You’re paying for the one thing that decides whether you actually get there: a companion that makes them stick, on your real work.
That is one-to-one on this qualification, every day, on the work you already do, for £70 a month. Your first module is free, so you can see the teaching before you pay for any of it. Billed monthly, cancel any time and billing stops.
Earned on your own work, taught to the top.
Everything you just read, learned one-to-one on the job you already do. Your first module is free, so you can see the teaching before you pay for any of it.
Build my plan, freeNo card. See how this qualification maps onto your role and meet the tutors who’d teach it, free. The learning begins when you subscribe. It’s £70 a month, billed monthly. Cancel any time and billing stops.